Interesting to note that The O'Reilly Factor viewership topped that of NBC's The Firm on the night.
Also, we don't normally see ratings from individual "daytime" cable news shows, but MSNBC’s Andrea Mitchell interview yesterday with Nancy Brinker, the founder and CEO of the Susan G. Komen for the Cure, drew just 39,000 with viewers 25-54 (about half its 2012 average to date of 76,000) and 438,000 in total viewers from 1-2pm Eastern.
Live + Same Day Cable News Daily Ratings for February 2, 2012
| P2+ (000s) | 25-54 (000s) | 35-64 (000s) | ||
| Total Day | ||||
| FNC | 1,215 | 289 | 551 | |
| CNN | 372 | 116 | 159 | |
| MSNBC | 533 | 124 | 218 | |
| CNBC | 175 | 57 | 96 | |
| FBN | 74 | 13 | 28 | |
| HLN | 249 | 90 | 129 | |
| Primetime | P2+ (000s) | 25-54 (000s) | 35-64 (000s) | |
| FNC | 2,329 | 490 | 943 | |
| CNN | 595 | 188 | 256 | |
| MSNBC | 1,127 | 294 | 490 | |
| CNBC | 266 | 118 | 128 | |
| FBN | 83 | 16 | 24 | |
| HLN | 488 | 151 | 232 | |
| Net | Morning programs (6-9 AM) | P2+ (000s) | 25-54 (000s) | 35-64 (000s) |
| FNC | FOX & Friends | 1,133 | 370 | 649 |
| CNN | Early Start/Starting Point | 185 | 86 | 85 |
| MSNBC | Morning Joe | 455 | 172 | 232 |
| CNBC | Squawk Box | 173 | 61 | 103 |
| HLN | Morning Express w/ Meade | 303 | 127 | 170 |
| Net | 5PM | P2+ (000s) | 25-54 (000s) | 35-64 (000s) |
| FNC | FIVE, THE | 1,633 | 307 | 742 |
| CNN | Situation Room | 720 | 214 | 303 |
| MSNBC | HARDBALL WITH C. MATTHEWS | 735 | 95 | 261 |
| CNBC | FAST MONEY | 155 | 30 | 99 |
| HLN | HLN SPECIAL REPORT | 196 | 21 | 65 |
| Net | 6PM | P2+ (000s) | 25-54 (000s) | 35-64 (000s) |
| FNC | SPECIAL RPT W/BRET BAIER | 1,888 | 387 | 845 |
| CNN | John King USA | 438 | 148 | 185 |
| MSNBC | POLITICS NATION | 789 | 151 | 307 |
| CNBC | Mad Money | 142 | 37 | 92 |
| HLN | Prime News | 198 | 52 | 100 |
| Net | 7PM | P2+ (000s) | 25-54 (000s) | 35-64 (000s) |
| FNC | The Fox Report W/S.SMITH | 1,759 | 423 | 788 |
| CNN | ERIN BURNETT OUTFRONT | 384 | 107 | 156 |
| MSNBC | HARDBALL WITH C. MATTHEWS | 900 | 171 | 355 |
| CNBC | Kudlow Report | 131 | 39 | 74 |
| HLN | ISSUES | 349 | 69 | 139 |
| Net | 8PM | P2+ (000s) | 25-54 (000s) | 35-64 (000s) |
| FNC | THE OREILLY FACTOR | 3,060 | 635 | 1,237 |
| CNN | Anderson Cooper 360 | 487 | 160 | 239 |
| MSNBC | Ed Show | 1,235 | 320 | 581 |
| CNBC | FACEBOOK OBSESSION, THE | 156 | 66 | 66 |
| HLN | Nancy Grace | 609 | 187 | 299 |
| Net | 9PM | P2+ (000s) | 25-54 (000s) | 35-64 (000s) |
| FNC | Hannity | 2,266 | 500 | 934 |
| CNN | Piers Morgan Tonight | 776 | 214 | 308 |
| MSNBC | Rachel Maddow Show | 1,153 | 320 | 518 |
| CNBC | M. ZUCKERBERG: INSIDE FB | 284 | 120 | 131 |
| HLN | Dr. Drew | 544 | 169 | 214 |
| Net | 10PM | P2+ (000s) | 25-54 (000s) | 35-64 (000s) |
| FNC | ON THE RECORD W/GRETA | 1,659 | 336 | 658 |
| CNN | Anderson Cooper 360 | 522 | 189 | 221 |
| MSNBC | Last Word W/ L. ODONNELL | 992 | 240 | 373 |
| CNBC | S JOBS BLLN DOLLAR HIPPIE | 359 | 167 | 186 |
| HLN | Nancy Grace | 332 | 101 | 190 |
| Net | 11PM | P2+ (000s) | 25-54 (000s) | 35-64 (000s) |
| FNC | THE OREILLY FACTOR | 1,097 | 249 | 504 |
| CNN | ERIN BURNETT OUTFRONT | 272 | 125 | 144 |
| MSNBC | Ed Show | 560 | 132 | 191 |
| CNBC | Mad Money | 173 | 85 | 86 |
| HLN | SHOWBIZ TONIGHT | 227 | 87 | 115 |
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For other days cable news ratings click here.
P2+ = viewers over the age of 2
(25-54) = Adults 25-54 viewing
(35-64) = Adults 35-64 viewing
Prime Time = 8-11pm
LIVE+SD: The number that watched a program either while it was broadcast OR watched via DVR on the same day [through 3AM the next day] the program was broadcast. For more information see Numbers 101.
Scratch = when a show's audience fails to meet minimum Nielsen reporting levels. For more information go here.
Nielsen Cable Network Coverage Estimates (as of July, 2011)
CNN/HLN: 101.12 million HHs
CNBC: 98.62 million HHs
FNC: 99.15 million HHs
MSNBC: 95.72 million HHs
Fox Business: 58.15 million HHs
Nielsen TV Ratings Data: ©2012 The Nielsen Company. All Rights Reserved.
