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Cable News Ratings for Thursday, February 2, 2012

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February 3rd, 2012

Interesting to note that The O'Reilly Factor viewership topped that of NBC's The Firm on the night.

Also, we don't normally see ratings from individual "daytime" cable news shows, but MSNBC’s Andrea Mitchell interview yesterday with Nancy Brinker, the founder and CEO of the Susan G. Komen for the Cure, drew just 39,000 with viewers 25-54 (about half its 2012 average to date of 76,000) and 438,000 in total viewers from 1-2pm Eastern.

Live + Same Day Cable News Daily Ratings for February 2, 2012

P2+ (000s) 25-54 (000s) 35-64 (000s)
Total Day
FNC  1,215  289  551
CNN  372  116  159
MSNBC  533  124  218
CNBC  175  57  96
FBN  74  13  28
HLN  249  90  129
Primetime P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC  2,329  490  943
CNN  595  188  256
MSNBC  1,127  294  490
CNBC  266  118  128
FBN  83  16  24
HLN  488  151  232
Net Morning programs (6-9 AM) P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC FOX & Friends  1,133  370  649
CNN Early Start/Starting Point  185  86  85
MSNBC Morning Joe  455  172  232
CNBC Squawk Box  173  61  103
HLN Morning Express w/ Meade  303  127  170
Net 5PM P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC FIVE, THE  1,633  307  742
CNN Situation Room  720  214  303
MSNBC Hardball WITH C. MATTHEWS  735  95  261
CNBC FAST MONEY  155  30  99
HLN HLN SPECIAL REPORT  196  21  65
Net 6PM P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC SPECIAL RPT W/BRET BAIER  1,888  387  845
CNN John King USA  438  148  185
MSNBC POLITICS NATION  789  151  307
CNBC Mad Money  142  37  92
HLN Prime News  198  52  100
Net 7PM P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC The Fox Report W/S.SMITH  1,759  423  788
CNN ERIN BURNETT OUTFRONT  384  107  156
MSNBC Hardball WITH C. MATTHEWS  900  171  355
CNBC Kudlow Report  131  39  74
HLN ISSUES  349  69  139
Net 8PM P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC THE OREILLY FACTOR  3,060  635  1,237
CNN Anderson Cooper 360  487  160  239
MSNBC Ed Show  1,235  320  581
CNBC FACEBOOK OBSESSION, THE  156  66  66
HLN Nancy Grace  609  187  299
Net 9PM P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC Hannity  2,266  500  934
CNN Piers Morgan Tonight  776  214  308
MSNBC Rachel Maddow Show  1,153  320  518
CNBC M. ZUCKERBERG: INSIDE FB  284  120  131
HLN Dr. Drew  544  169  214
Net 10PM P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC ON THE RECORD W/GRETA  1,659  336  658
CNN Anderson Cooper 360  522  189  221
MSNBC Last Word W/ L. ODONNELL  992  240  373
CNBC S JOBS BLLN DOLLAR HIPPIE  359  167  186
HLN Nancy Grace  332  101  190
Net 11PM P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC THE OREILLY FACTOR  1,097  249  504
CNN ERIN BURNETT OUTFRONT  272  125  144
MSNBC Ed Show  560  132  191
CNBC Mad Money  173  85  86
HLN SHOWBIZ TONIGHT  227  87  115

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For other days cable news ratings click here.

P2+ = viewers over the age of 2

(25-54) = Adults 25-54 viewing

(35-64) = Adults 35-64 viewing

Prime Time = 8-11pm

LIVE+SD: The number that watched a program either while it was broadcast OR watched via DVR on the same day [through 3AM the next day] the program was broadcast. For more information see Numbers 101.

Scratch = when a show's audience fails to meet minimum Nielsen reporting levels. For more information go here.

Nielsen Cable Network Coverage Estimates (as of July, 2011)

CNN/HLN: 101.12 million HHs

CNBC: 98.62 million HHs

FNC: 99.15 million HHs

MSNBC: 95.72 million HHs

Fox Business: 58.15 million HHs

Nielsen TV Ratings Data: ©2012 The Nielsen Company. All Rights Reserved.

 
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