TV Ratings Thursday: 'The Office,' 'Parks & Rec,' 'Grey's Anatomy,' 'American Idol,' 'Up All Night,' 'Wipeout' Hit Lows On Another Night Of Declines

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February 17th, 2012

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American Idol's 2 hour episode scored a 5.0 adults 18-49 rating, down 14% vs. a 5.8 rating for its one hour episode last week. That was Idol's lowest adults 18-49 rating since its first season (7/31/02). Idol half hour ratings [4.6, 5.4, 4.9, 5.2]. That still led a Fox win for adults 18-49 ratings and total viewership by a comfortable margin over CBS on Thursday night.

Those wondering about the continuing broadcast ratings declines, the combined adults 18-49 (cable+broadcast) in primetime last night was fractionally higher than it was last Thursday night (37.8 vs. 37.5).

CBS's The Big Bang Theory drew a 5.0 adults 18-49 rating,  down 10% vs. a season high 5.6 rating last week, but that still beat American Idol in the 8-8:30 half hour (vs. Idol's 4.6 in that half hour).  Rob fell a tenth to a 3.2 adults 18-49 rating, vs. a 3.3 rating last week. Person of Interest dipped to a 2.9 adults 18-49 rating, down 12% vs. a season high 3.3 rating last week. The Mentalist drew a 2.8 rating with adults 18-49, down 7% vs. a 3.0 rating last week.

Wipeout tied a season low 1.5 adults 18-49, even vs. last week. Grey's Anatomy plunged to a season low 3.1 adults 18-49 rating, down 23% vs. a 4.0 rating last week. The Private Practice  crossover bucked the trend, its 2.6 adults 18-49 rating rose 18% vs. a 2.2 rating last week.

30 Rock's fell to a 1.4 adults 18-49, down 13% vs. a 1.6 adults 18-49 rating for a one hour episode last week. Returning after a week off, Parks & Recreation had a series low matching 1.7 adults 18-49 rating, equal to two weeks ago. The Office also fell to a series low, its 2.2 adults 18-49 rating was down 12% vs. last week's 2.5 adults 18-49 rating. Up All Night drew a 1.5 adults 18-49 rating, vs. a 1.7 rating last week. That's a series low for a regular telecast.

At the CW, The Vampire Diaries was even with a 1.3 adults 18-49 the same as last week, and The Secret Circle was also even with last week, at a 0.8 adults 18-49 rating.

For those wondering what gave Univision such a boost, I'm not sure what was up, but their entire primetime was Premio Lo Nuestro.

Late-night ratings are below the primetime data.

Overnight ratings for Thursday, February 16, 2012:

Time Net Show 18-49 Rating 18-49 Share Viewers Live+SD (million)
8:00PM FOX American Idol (8-10p) 5.0 13 16.495
CBS The Big Bang Theory 5.0 15 15.524
ABC Wipeout 1.5 4 5.126
NBC 30 Rock 1.4 4 3.604
CW The Vampire Diaries 1.3 4 2.855
8:30PM CBS Rob 3.2 9 10.905
NBC Parks & Recreation 1.7 5 3.508
9:00PM ABC Grey's Anatomy 3.1 8 8.126
CBS Person Of Interest 2.9 7 13.246
NBC The Office 2.2 6 4.339
CW The Secret Circle 0.8 2 1.759
9:30PM NBC Up All Night 1.5 4 3.011
10:00PM CBS The Mentalist 2.8 7 13.606
ABC Private Practice 2.6 7 7.089
NBC Grimm -R 0.7 2 2.032

Nielsen TV Ratings: ©2012 The Nielsen Company. All Rights Reserved.

Via NBC press notes:

In Late-Night Metered Markets Thursday night:

In Nielsen's 56 metered markets, household results were: "The Tonight Show with Jay Leno," 2.5/6; CBS's "Late Show with David Letterman," 2.9/7; and ABC's combo of "Nightline," 3.4/8; and "Jimmy Kimmel Live," 1.5/5.

In the 25 markets with Local People Meters, adult 18-49 results were: “The Tonight Show with Jay Leno,” 0.7/3; "Late Show," 0.7/3; "Nightline," 1.1/5; and "Jimmy Kimmel Live," 0.6/3.

At 12:35 a.m., "Late Night with Jimmy Fallon" (1.4/5 in metered-market households) beat CBS's "Late Late Show with Craig Ferguson" (1.3/5). In the 25 markets with Local People Meters, "Late Night" (0.5/3 in 18-49) topped "Late Late Show" (0.4/3).

At 1:35 a.m., "Last Call with Carson Daly" averaged a 0.9/4 in metered-market households and a 0.4/3 in adults 18-49 in the 25 markets with local people meters.

NOTE: All national ratings are "live plus same day DVR viewing" from Nielsen Media Research unless otherwise indicated.

You can see TV ratings from other recent Overnight ratings reports here.


Fast Affiliate Ratings: These first national ratings, including demographics, are available at approximately 11 AM (ET) the day after telecast, and are released to subscribing customers daily. These data, from the National People Meter sample, are strictly time-period information, based on the normal broadcast network feed, and include all programming on the affiliated stations, sometimes including network programming, sometimes not. The figures may include stations that did not air the entire network feed, as well as local news breaks or cutaways for local coverage or other programming. Fast Affiliate ratings are not as useful for live programs and are likely to differ significantly from the final results, because the data reflect normal broadcast feed patterns. For example, with a World Series game, Fast Affiliate Ratings would include whatever aired from 8-11PM on affiliates in the Pacific Time Zone, following the live baseball game, but not game coverage that begins at 5PM PT. The same would be true of Presidential debates as well as live award shows and breaking news reports.

Rating: Estimated percentage of the universe of TV households (or other specified group) tuned to a program in the average minute. Ratings are expressed as a percent.

Share (of Audience): The percent of households (or persons) using television who are tuned to a specific program, station or network in a specific area at a specific time. (See also, Rating, which represents tuning or viewing as a percent of the entire population being measured.)

Time Shifted Viewing – Program ratings for national sources are produced in three streams of data – Live, Live+Same Day (Live+SD) and Live+7 Day. Time shifted figures account for incremental viewing that takes place with DVRs. Live+Same Day (Live+SD) include viewing during the same broadcast day as the original telecast, with a cut-off of 3:00AM local time when meters transmit daily viewing to Nielsen for processing. Live+7 Day ratings include incremental viewing that takes place during the 7 days following a telecast.

For more information see Numbers 101.

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