Unsurprisingly Fox News clobbered its cable competition during the primetime 'Super Tuesday" coverage and even beat out NBC's election coverage in total viewers from 10-11p.
10-11PM ET SUPER TUESDAY COVERAGE – TOTAL VIEWERS
FNC’s America’s Election HQ: 2,612,000
NBC’s Decision ’12: Super Tuesday: 2,561,000
MSNBC’s Special Coverage: 1,472,000
CNN’s America’s Choice 2012: 1,461,000
PRIMETIME 8-11PM ET
FNC: 2,842,000 in P2+ (730,000 in 25-54)
CNN: 1,486,000 in P2+ (512,000 in 25-54)
MSNBC: 1,368,000 in P2+ (381,000 in 25-54)
PEAK HOURS
FNC peaked at 10PM ET with 3 million viewers and 804,000 in 25-54
CNN peaked at 9PM ET in total viewers with 1.57 million viewers and 564,000 in 25-54 at 10PM ET
MSNBC peaked at 10PM ET with 1.47 million viewers and 447,000 in 25-54
Live + Same Day Cable News Daily Ratings for March 6, 2012
| P2+ (000s) | 25-54 (000s) | 35-64 (000s) | ||
| Total Day | ||||
| FNC | 1,289 | 333 | 598 | |
| CNN | 588 | 190 | 259 | |
| MSNBC | 644 | 192 | 319 | |
| CNBC | 203 | 61 | 112 | |
| FBN | 82 | 19 | 37 | |
| HLN | 219 | 78 | 123 | |
| Primetime | P2+ (000s) | 25-54 (000s) | 35-64 (000s) | |
| FNC | 2,842 | 730 | 1,305 | |
| CNN | 1,486 | 512 | 701 | |
| MSNBC | 1,368 | 381 | 666 | |
| CNBC | 208 | 53 | 99 | |
| FBN | 106 | 32 | 49 | |
| HLN | 328 | 107 | 196 | |
| Net | Morning programs (6-9 AM) | P2+ (000s) | 25-54 (000s) | 35-64 (000s) |
| FNC | FOX & Friends | 1,006 | 303 | 530 |
| CNN | Early Start/Starting Point | 243 | 126 | 155 |
| MSNBC | Morning Joe | 473 | 163 | 249 |
| CNBC | Squawk Box | 169 | 64 | 115 |
| HLN | Morning Express w/ Meade | 246 | 122 | 162 |
| Net | 5PM | P2+ (000s) | 25-54 (000s) | 35-64 (000s) |
| FNC | FIVE, THE | 1,514 | 321 | 688 |
| CNN | Situation Room | 588 | 101 | 188 |
| MSNBC | HARDBALL WITH C. MATTHEWS | 869 | 192 | 348 |
| CNBC | FAST MONEY | 214 | 41 | 110 |
| HLN | HLN SPECIAL REPORT | 252 | 69 | 129 |
| Net | 6PM | P2+ (000s) | 25-54 (000s) | 35-64 (000s) |
| FNC | SPECIAL RPT W/BRET BAIER | 1,707 | 394 | 706 |
| CNN | John King USA | 633 | 142 | 199 |
| MSNBC | MSNBC SPECIAL COVERAGE | 905 | 228 | 395 |
| CNBC | Mad Money | 221 | 65 | 124 |
| HLN | Prime News | 200 | 50 | 97 |
| Net | 7PM | P2+ (000s) | 25-54 (000s) | 35-64 (000s) |
| FNC | The Fox Report W/S.SMITH | 2,340 | 492 | 966 |
| CNN | AMERICAS CHOICE 2012 | 840 | 281 | 387 |
| MSNBC | MSNBC SPECIAL COVERAGE | 1,175 | 320 | 572 |
| CNBC | Kudlow Report | 182 | 37 | 77 |
| HLN | JANE VELEZ-MITCHELL | 345 | 124 | 167 |
| Net | 8PM | P2+ (000s) | 25-54 (000s) | 35-64 (000s) |
| FNC | AEHQ: SUPER TUESDAY | 2,890 | 671 | 1,233 |
| CNN | AMERICAS CHOICE 2012 | 1,414 | 446 | 645 |
| MSNBC | MSNBC SPECIAL COVERAGE | 1,295 | 328 | 614 |
| CNBC | YOUR MONEY YOUR VOTE | 136 | 47 | 64 |
| HLN | Nancy Grace | 529 | 192 | 362 |
| Net | 9PM | P2+ (000s) | 25-54 (000s) | 35-64 (000s) |
| FNC | AEHQ: SUPER TUESDAY | 3,004 | 804 | 1,449 |
| CNN | AMERICAS CHOICE 2012 | 1,572 | 526 | 757 |
| MSNBC | MSNBC SPECIAL COVERAGE | 1,302 | 369 | 625 |
| CNBC | 60 Minutes ON CNBC | 224 | 52 | 96 |
| HLN | Dr. Drew | 265 | 73 | 126 |
| Net | 10PM | P2+ (000s) | 25-54 (000s) | 35-64 (000s) |
| FNC | AEHQ: SUPER TUESDAY | 2,612 | 711 | 1,226 |
| CNN | AMERICAS CHOICE 2012 | 1,461 | 564 | 701 |
| MSNBC | MSNBC SPECIAL COVERAGE | 1,472 | 447 | 758 |
| CNBC | 60 Minutes ON CNBC | 265 | 61 | 135 |
| HLN | Nancy Grace | 208 | 64 | 114 |
| Net | 11PM | P2+ (000s) | 25-54 (000s) | 35-64 (000s) |
| FNC | AEHQ: SUPER TUESDAY | 1,895 | 533 | 940 |
| CNN | AMERICAS CHOICE 2012 | 1,112 | 399 | 532 |
| MSNBC | MSNBC SPECIAL COVERAGE | 1,083 | 363 | 564 |
| CNBC | Mad Money | 109 | 51 | 75 |
| HLN | SHOWBIZ TONIGHT | 216 | 83 | 140 |
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For other days cable news ratings click here.
P2+ = viewers over the age of 2
(25-54) = Adults 25-54 viewing
(35-64) = Adults 35-64 viewing
Prime Time = 8-11pm
LIVE+SD: The number that watched a program either while it was broadcast OR watched via DVR on the same day [through 3AM the next day] the program was broadcast. For more information see Numbers 101.
Scratch = when a show's audience fails to meet minimum Nielsen reporting levels. For more information go here.
Nielsen Cable Network Coverage Estimates (as of July, 2011)
CNN/HLN: 101.12 million HHs
CNBC: 98.62 million HHs
FNC: 99.15 million HHs
MSNBC: 95.72 million HHs
Fox Business: 58.15 million HHs
Nielsen TV Ratings Data: ©2012 The Nielsen Company. All Rights Reserved.
