ABC’s ‘Cougar Town’ Surges to its Top Audience since its Season Premiere
via press note:
At 8pm, ABC’s Last Man Standing dominated its comedy competition on Fox, leading Raising Hope by 3.2 million viewers and by 19% in Adults 18-49. In fact, ABC self-starter Last Man Standing finished as Tuesday’s most-watched comedy overall, attracting nearly 2 million more viewers than Fox’s New Girl at 9pm.
- · Continuing to improve its time slot year over year, Last Man Standing boosted the half-hour for ABC by 1.5 million viewers and by 19% in Adults 18-49 over original programming on the year-ago night.
In the 8:30pm half-hour like its lead-in, ABC’s Cougar Town towered over Fox’s competing comedy, I Hate My Teenage Daughter, by 53% in Total Viewers and by 33% in Adults 18-49.
- · Cougar Town grew by double-digits week to week in Total Viewers (+10%) and Adults 18-49 (+14%), generating its biggest audience since its season premiere 5 weeks ago – since 2/14/12.
During the 9 o’clock hour, ABC’s season finale of The River was up week to week by 8% in Adults 18-49, by 18% in Women 18-34 and by 13% in Women 18-49.