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Cable Top 25: NCAA Basketball Tops Cable Viewership For Week Ending March 25, 2012

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March 27th, 2012

NCAA Basketball coverage easily topped cable viewership for the week ending March 18, beating out  WWE Raw, Pretty Little Liars and the season premiere of Mad Men.

Top 25  Basic cable shows for the week ending March 25, 2012:

Rank Shows Net Day Time Viewers Live+SD (000) HH Rating
1 SATURDAY MOVIE (BLIND SIDE) FAM SATURDAY 8:00 PM 4689 2.6
2 TBS NCAA BSKBL CHMP FR 1 (UNC/OHIO) TBSC FRIDAY 7:30 PM 4599 2.9
3 WWE Entertainment (WWE Raw) USA MONDAY 9:00 PM 4490 2.7
4 PRINCESS AND THE FROG DSNY FRIDAY 7:30 PM 4338 2.4
5 WWE Entertainment (WWE Raw) USA MONDAY 10:00 PM 4274 2.7
6 NCIS USA SATURDAY 10:00 PM 4141 2.6
7 NCIS USA SUNDAY 8:00 PM 4094 2.5
8 NCIS USA SUNDAY 9:00 PM 4026 2.5
9 PRINCESS AND THE FROG DSNY SATURDAY 11:00 AM 3882 2.3
10 TBS NCAA BSKBL CHMP TH 1 (MICHIGAN STATE/LOUISVILLE) TBSC THURSDAY 7:30 PM 3768 2.4
11 IN PLAIN SIGHT USA FRIDAY 10:00 PM 3759 2.6
12 SpongeBob NICK SATURDAY 10:00 AM 3741 2.3
13 NCIS USA SATURDAY 9:00 PM 3726 2.3
14 Pretty Little Liars (225 UNMASKED) FAM MONDAY 8:00 PM 3689 2.3
15 NCIS USA MONDAY 8:00 PM 3621 2.4
16 TBS NCAA BSKBL CHMP FR 2 (KANSAS/NC STATE) TBSC FRIDAY 10:28 PM 3566 2.2
17 NCIS USA SATURDAY 8:00 PM 3550 2.2
18 Mad Men AMC SUNDAY 9:00 PM 3535 2.1
19 SpongeBob NICK SATURDAY 10:30 AM 3533 2.2
20 TBS NCAA POST GUN-FRI 2 TBSC FRIDAY 12:48 AM 3527 2.2
21 NBA REGULAR SEASON     L (MIAMI/OKLAHOMA CITY) ESPN SUNDAY 8:00 PM 3517 2.2
22 NCIS USA WEDNESDAY 8:00 PM 3491 2.3
23 NCIS USA SUNDAY 7:00 PM 3477 2.2
24 NCIS USA THURSDAY 10:00 PM 3474 2.2
25 SpongeBob NICK SATURDAY 9:30 AM 3440 2.1

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There is a lot more information in the daily cable ratings.

We always post whatever specific show data we received directly and see via press release or other trade publications.  You can  subscribe to our RSS feed and we have created a special category (Overnight Cable TV Show Ratings), which we usually post late in the afternoon on the east coast (and Friday night data isn't posted until Monday).
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Nielsen Ratings Data: ©2012 The Nielsen Company. All Rights Reserved.  All ratings above Live+SD (live viewing plus same day DVR viewing)

 
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