Cable Beats Broadcast Round 4: 'Rock Center With Brian Williams' Viewership Below 'The O'Reilly Factor' Again

Categories: Cable News Ratings

Written By

March 30th, 2012

Wednesday night, Rock Center With Brian Williams viewership fell below Fox News' The O’Reilly Factor for the fourth time this season (3x in March, once in January).

Lots of chatter in our comments about what might become of Rock Center, but we've seen unscripted shows stay on a broadcast network schedules before with very low ratings, presumably because they're so cheap, and therefore predicting their futures is tricky.

Show Net

Start

Finish

Avg. viewership (million)

THE OREILLY FACTOR FOXNC

8:00 PM

9:00 PM

3.478

Rock Center-B. WILLIAMS NBC

10:00 PM

11:00 PM

3.341

 
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