‘Dr. Oz’ is Number 1 Talk Show With Households Week of March 19
via press note:
THE DR. OZ SHOW has drawn a 2.8 AA Household rating for the just-released week of 3/19/2012, up +8% over its 2.6 rating in the prior week. In fact, THE DR. OZ SHOW delivered the second best week-to-week growth of any talk show. THE DR. OZ SHOW ranked as the number-one talk show for the week (outperforming Dr. Phil’s 2.5 rating).
Among Women 25-54, THE DR. OZ SHOW delivered a 1.5 AA rating, up +7% over the prior week’s 1.4 rating in the demo. THE DR. OZ SHOW is tied with The Ellen DeGeneres Show as the #2 talk show in the demo, behind only Maury (1.6).
THE DR. OZ SHOW is one of only four talk shows to post week-to-week household growth (others are The Wendy Williams Show, Rachael Ray and The Doctors). All other talk shows are either flat or down week-to-week. Dr. Phil declined -4% from the prior week to a 2.5 rating, which is still strong enough to make it the number-two talk show for the week. (Source: NSS, Live+SD AA%, 3/19-3/25/2012 vs 3/12-3/18/2012; excludes breakouts and specials.)