Spike TV and TNA Entertainment Announce Multi-Year Extension to Their Strategic Partnership
via press release:
New York, NY– (April 5, 2012) – Spike TV and TNA Entertainment have agreed upon a multi-year extension on their strategic partnership, maintaining Spike TV as the exclusive U.S. television home of the emerging sports-entertainment property.
The deal was announced today jointly by Kevin Kay, Spike TV President and Dixie Carter, TNA Entertainment President. TNA wrestling debuted on Spike TV in July, 2005. Over the last seven years, the ratings for TNA’s “IMPACT Wrestling” have grown from an average of 700,000 viewers at launch to nearly two million today.
“Dixie Carter and her team at TNA have done a phenomenal job in developing stars for an exciting, high-action brand that resonates with Spike’s audience,” said Kay. “We are excited to further our partnership and will continue to build and invigorate the franchise together.”
“We are thrilled that Spike TV will be IMPACT Wrestling’s home for years to come,” said Carter. “The dedication that Kevin Kay and the network have shown us in building our brand is what makes this announcement even more meaningful for me. And look for some exciting things to happen on IMPACT in the near future.”
TNA’s flagship series, “IMPACT Wrestling,” airs weekly on Spike TV and is one of the network’s top-rated series. The show has evolved into must-see-tv on Thursdays with young men and currently ranks among the top shows on cable in its timeslot with Men 18-34.
The roster features many of the biggest names in wrestling including Hulk Hogan, Ric Flair, Jeff Hardy, Kurt Angle, Booby Roode, Sting, James Storm, Rob Van Dam the lovely and lethal Knockouts.