'CBS This Morning ' Up 11 Percent Year-to-Year in Key Morning Demographic Women 25-54

via press release:

“CBS THIS MORNING” UP +11% YEAR-TO-YEAR IN KEY MORNING TELEVISION DEMOGRAPHIC WOMEN 25-54 FOR THE WEEK ENDING APRIL 6

“CBS THIS MORNING” DELIVERS WEEK-TO-WEEK BOOST IN BOTH HOUSEHOLDS AND VIEWERS, UP +6% IN HOUSEHOLDS AND +2% IN VIEWERS

CBS THIS MORNING is up +11% year-to-year in the key morning television demographic of women 25-54 (1.0/07 from 0.9/06), according to Nielsen live plus same day ratings for the week ending April 6. The CBS broadcast also delivered a week–to-week boost in both households (+6%) and viewers (+2%).

CBS THIS MORNING:

Week Ending April 6: Week Ending March 30 % Change:

HH rating:

1.9/07 1.8/07 +6%

Viewers:

2.47million 2.42m +2%

Chris Licht is the Vice President, Programming, CBS News, and Executive Producer of CBS THIS MORNING.