TV Ratings Sunday: 'NYC 22' Starts Low, 'Titanic' Pulls 'GCB' To Series Low

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April 16th, 2012

Adults 18-49: Rating/Share 1.8/5 1.7/5 1.6/5 1.3/3 1.0/3
Adults 18-34: Rating/Share 0.9/3 1.9/7 1.0/3 0.9/3 0.9/3
Total Viewers (million) 9.713 3.770 6.542 4.767 2.821


The series premiere of NYC 22 drew just a 1.5 adults 18-49 rating at 10pm. Our polled readers were *way* too optimistic. That compares with a 2.1 rating average for new episodes of CSI:Miami since January, and a 1.7 for the significantly delayed finale last week. With no sports or awards shows to push the line up around, CBS' The Amazing Race was even with last week's 2.5 adults 18-49 rating. The Good Wife drew a 1.8 adults 18-49 rating, even with its last new episode three weeks ago. Earlier, the 60 Minutes tribute to Mike Wallace drew a 1.4 adults 18-49 rating, down 36% vs. a 2.2 rating following the Masters last week. CBS topped the night's adults 18-49 ratings with just a 1.8 rating average.

After a repeat of Once Upon a Time, part four of Titanic drew a 0.9 adults 18-49 rating, vs. a preliminary 0.8 rating on Saturday night. Titanic may have sunk GCB, it was down 21% vs. last week's 1.9 rating at 10pm to a series low 1.5 adults 18-49 rating.

After three weeks of repeats, The Simpsons returned with a 2.2 adults 18-49 rating, down 8% vs. a 2.4 rating in its last new episode. After one repeat week, Bob's Burgers drew a 1.8 adults 18-49 rating, up 6% vs. a 1.7 rating two weeks ago. And moving to 9:30, The Cleveland Show had a 2.0 adults 18-49 rating, up 67% vs. a 1.3 rating at 7:30 two weeks ago.

Harry's Law fell to a 0.9 adults 18-49 rating, vs. a 1.0 rating last week. Celebrity Apprentice had the same 2.1 adults 18-49 rating as last week.

Broadcast primetime ratings for Sunday, April 15, 2012:

Time Net Show 18-49 Rating 18-49 Share Viewers Live+SD (million)
7:00PM ABC America's Funniest Home Videos 1.5 5 6.277
CBS 60 Minutes 1.4 5 10.785
NBC Dateline NBC 1.3 4 4.821
Fox The Simpsons -R 1.0 4 2.357
7:30PM FOX The Cleveland Show -R 1.1 4 2.667
8:00PM CBS The Amazing Race 2.5 7 9.182
FOX The Simpsons 2.2 7 4.864
ABC Once Upon A Time -R 1.1 3 4.140
NBC Harry's Law 0.9 3 8.113
8:30PM FOX Bob's Burgers 1.8 5 3.781
9:00PM FOX Family Guy -R 2.2 6 4.625
NBC Celebrity Apprentice (9-11p) 2.1 5 6.616
CBS The Good Wife 1.8 4 9.989
ABC Titanic (part 4) 0.9 2 4.169
9:30PM FOX The Cleveland Show 2.0 5 4.326
10:00PM CBS NYC 22 (series premiere) 1.5 4 8.897
ABC GCB 1.5 4 4.483

Nielsen TV Ratings: ©2012 The Nielsen Company. All Rights Reserved.


Fast Affiliate Ratings: These first national ratings, including demographics, are available at approximately 11 AM (ET) the day after telecast, and are released to subscribing customers daily. These data, from the National People Meter sample, are strictly time-period information, based on the normal broadcast network feed, and include all programming on the affiliated stations, sometimes including network programming, sometimes not. The figures may include stations that did not air the entire network feed, as well as local news breaks or cutaways for local coverage or other programming. Fast Affiliate ratings are not as useful for live programs and are likely to differ significantly from the final results, because the data reflect normal broadcast feed patterns. For example, with a World Series game, Fast Affiliate Ratings would include whatever aired from 8-11PM on affiliates in the Pacific Time Zone, following the live baseball game, but not game coverage that begins at 5PM PT. The same would be true of Presidential debates as well as live award shows and breaking news reports.

Rating: Estimated percentage of the universe of TV households (or other specified group) tuned to a program in the average minute. Ratings are expressed as a percent.

Share (of Audience): The percent of households (or persons) using television who are tuned to a specific program, station or network in a specific area at a specific time. (See also, Rating, which represents tuning or viewing as a percent of the entire population being measured.)

Time Shifted Viewing – Program ratings for national sources are produced in three streams of data – Live, Live+Same Day (Live+SD) and Live+7 Day. Time shifted figures account for incremental viewing that takes place with DVRs. Live+Same Day (Live+SD) include viewing during the same broadcast day as the original telecast, with a cut-off of 3:00AM local time when meters transmit daily viewing to Nielsen for processing. Live+7 Day ratings include incremental viewing that takes place during the 7 days following a telecast.

For more information see Numbers 101 and Numbers 102.

  • rob60990

    The Good Wife was a rerun last week. Not sure why your comparing it to the 1.3. NYC 22 flops as expected.

  • SarahL

    There ought to be a poll about how low can Harry’s Law demos go.

  • tv_viewer

    A 1.5 rating for NYC 22 shouldn’t be a shock because its lead in, The Good Wife, consistently rates below a 2 for new episodes. Having a show premiere so late in the season (after Easter) probably indicates that CBS is simply burning off episodes of NYC 22 with no intention of renewing it for the 2012-2013 season.

    I believe ABC knew that the Titanic would be low rated because they scheduled the first 3 hours of the miniseries on Saturday. If ABC knew that, wouldn’t it be better if ABC put GCB at 9 pm and the last hour of Titanic at 10 pm? It appears that ABC simply repeated the scheduling mistake of CBS last Sunday.

  • zerg

    Bye GCB..one more slot for next year

    NYC22 .-. ..Bring back CSI:MIAMI !!

  • Petar

    what a mess! Now all sunday shows look terrible!

  • MoHasanie

    GCB keeps falling. Its unfair for ABC to keep putting it after repeats, and giving it a horrible lead in. A DH repeat would have done better than Titanic. I guess this probably gives us an idea, that ABC won’t renew it.

    NYC 22 did bad, but what can you expect with a lead in like that.

    I haven’t watched The Simpsons yet, but its nice to see a Simpsons picture.
    Family Guy was a repeat.

  • Mon

    I’m still disappointed about Chaos fate though. It was a great funny spy show.

  • http://tvbythenumbers.com Bill Gorman

    “TGW was a repeat last week.”

    Thanks, fixed.

  • Jack

    CSI: Miami come back!!

  • Doug

    Of course ABC knew that Titanic would be low rated. They dumped it.

    Poor GCB. It’s a decent show – campy as hell, but quite funny in places. I’ve grown to be a fan – it’s a shame that ABC has completely botched its scheduling. They should have aired it at 9pm.

  • One

    Don’t blame this on the lead-in. CSI:Miami was constantly building on near-identical or stronger numbers from Good Wife this year. NYC 22 is a failure on its own right.

  • Concerned Citizen

    Hopefully this will signal the death of GCB, which will hopefully lead to a better show taking it’s place next year.

  • Dan

    Bob’s Burgers will be back next season regardless. It has 13 episodes from production season 2 that will be leftover to make a season 3. However whether or not it will get a third production season is still a tossup. The Flintstones reboot is on hold and Napoleon Dynamite is likely not to come back making the 5 current animated Fox series the only ones to return next fall. My guess is Simpsons, Cleveland, Family Guy and American Dad will premiere from 8-10 next fall in September while Bob’s Burgers will return with them aroun November.

  • Michael

    It’s kinda pathetic and sad that the Simpsons, which the show has been on air for over 20 years, is able to beat a lot of dramas on the other networks.

  • Tumm

    Yess, NYC 22 failed!!

  • me

    I liked NYC 22 last night. it looks like it might have some real potential. the characters were interesting and so were the stories.

  • Tariq

    Good for Harry’s Law still #1 scripted series on NBC in total viewers

  • Ron

    Doug, they did air it at 9pm, last week and it did worse than its 10pm episode. I’m sure it will rebound when DH returns.

  • Mon

    Half hours
    TGW 1.9/1.7
    NYC 22 1.4/1.5

    These are embarrassing numbers on a Sunday

  • rob60990

    lol at Harry’s Law losing to a Once Upon a Time rerun.

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