ABC’s ‘Nightline’ Stands as the No. 1 Program in Latenight for the 3rd Straight Week Across All Target Demos

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via press release:

ABC’s “Nightline” Stands as the No. 1 Program in Latenight for the 3rd Straight Week Across All Target Demos

 

For the 6th Time in the Last 7 Weeks “Nightline” Has Ranked No. 1 in All 3 Measures

 

Season to Date, “Nightline” Ranks No. 1 in Latenight Among Total Viewers, Adults 25-54 and Adults 18-49

 

 

 

ABC’s “Nightline” stood as the No. 1 program in latenight for the 3rd straight week across all target demos: Total Viewers (3.996 million), Adults 25-54 (1.623 million) and Adults 18-49 (1.246 million), for the week of April 9, 2012, according to Nielsen Media Research. For the 6th time in the last 7 weeks “Nightline” has ranked No. 1 in all 3 measures.

“Nightline” improved week to week in Total Viewers (+1%), Adults 25-54 (+13%) and Adults 18-49 (+14%).  “Nightline” turned in its strongest Adults 18-49 performance in nearly 2 months – since w/o 1/16/12.

 

“Nightline” was up over the same week last year in Total Viewers (+4%) and Adults 25-54 (+1%), standing as the only program to grow year-to-year in both measures versus NBC’s “The Tonight Show” (-4% and -10%, respectively) and CBS’ “The Late Show” (-14% and -20%, respectively).

 

Excluding the 2-day average of Thanksgiving week, “Nightline” led NBC’s “The Tonight Show” during a week of originals with its largest margins of the season in all 3 demos: Total Viewers (576,000), Adults 25-54 (286,000) and Adults 18-49 (211,000).  

 

Similarly, “Nightline” turned in its largest non-Thanksgiving week advantages of the season over CBS’ “The Late Show” in Adults 25-54 (411,000) and Adults 25-54 (319,000).  

 

Season to date, “Nightline” ranks No. 1 in latenight among Total Viewers, Adults 25-54 and Adults 18-49, ahead of both NBC’s “The Tonight Show” and CBS’ “The Late Show.” This marks the 2nd straight year that the ABC program is taking the top spot in all 3 demos.

 

ABC News’ “Nightline” is anchored by Cynthia McFadden, Terry Moran and Bill Weir. Juju Chang is a correspondent. Jeanmarie Condon is the Executive Producer. The program airs weeknights from 11:35 p.m., ET to 12:00 a.m. on the ABC Television Network.

 

(Week of April 9, 2012)

 

PROGRAM AVERAGES    TOTAL VIEWERS    A25-54(000)/ Rtg    A18-49(000)/ Rtg

ABC “Nightline”       3,996,000       1,623,000/ 1.3      1,246,000/ 1.0

CBS “Late Show”       2,886,000       1,212,000/ 1.0        927,000/ 0.7

NBC “Tonight Show”    3,420,000       1,337,000/ 1.1      1,035,000/ 0.8

 

Source: The Nielsen Company, NTI (Total Viewers and Adults 25-54); Live+SD for 4/9/12, 4/2/12 & 4/11/11. Most Current: 2011-2012 Season (9/19/11 – 4/15/12) and 2010-2011 Season (9/20/10 – 4/17/11).

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