Late Night TV Ratings For The Week Of April 9 - April 13, 2012

Categories: Late Night TV Ratings,Network TV Press Releases,Weekly Late Night TV Ratings

Written By

April 19th, 2012

To see past week's Late Night TV ratings information click here.

Via NBC's Press Release

JAY LENO AND JIMMY FALLON GENERATE #1 FINISHES FOR THE LATE-NIGHT WEEK OF APRIL 9-13

‘TONIGHT’ AND ‘LATE NIGHT’ DELIVER BIGGER 18-49 AND TOTAL-VIEWER AUDIENCES THAN THE ABC AND CBS TIME-PERIOD COMPETITION

SEASON TO DATE, JAY HAS STRETCHED HIS TOTAL-VIEWER LEAD OVER ‘Late Show’ TO 15 PERCENT FROM THE YEAR-AGO 8 PERCENT AND JIMMY FALLON HAS INCREASED HIS MARGIN OVER ‘LATE Late Show’ TO 15 PERCENT FROM 0.3 PERCENT

UNIVERSAL CITY, Calif. – April 19, 2012 – NBC’s “The Tonight Show with Jay Leno” has delivered #1 rankings in viewers 18-49 and total viewers for the week of April 9-13, generating bigger audiences in adults 18-49 and total viewers than its time-period competition of CBS's "Late Show with David Letterman" and ABC's combination of "Nightline" and "Jimmy Kimmel Live."

At 12:35 a.m. ET, NBC’s "Late Night with Jimmy Fallon" ranked #1 ahead of CBS's "Late Late Show with Craig Ferguson" and head to head versus ABC’s "Kimmel" in viewers 18-49 and total viewers, delivering bigger audiences than “Late Late Show” in every key ratings category: adults, men and women 18-34, 18-49 and 25-54, plus total viewers.

At 1:35 a.m. ET, NBC’s “Last Call with Carson Daly” delivered an 11 percent gain versus the same week last year in total viewers, with an average of 995,000 persons versus the year-ago 897,000.

Through the first 30 weeks of the season, "Tonight" has increased its total-viewer margin over "Late Show" to 15 percent (3.747 million vs. 3.264 million), up from the year-ago season-to-date advantage of 8 percent. Jimmy Fallon has also established a total-viewer lead over "Late Late Show" this season of 15 percent (1.780 million vs. 1.545 million), up from last year's advantage of 0.3 percent. Jimmy has also increased his season-to-date lead over "Late Late Show" in adults 18-34, to 40 percent (278,000 vs. 199,000) up from last year's 23 percent, and in adults 25-54, up to 10 percent (874,000 vs. 792,000) up from 2 percent at this point last season.

"Tonight" delivered a bigger 18-49 audience than "Late Show" for the 14th time in 17 weeks while Jimmy Fallon attracted a bigger 18-49 audience than "Late Late Show" for a 20th week in a row.

WEEKLY AVERAGES
(According to in-home viewing figures from Nielsen Media Research for the week of April 9-13. Ratings reflect “live plus same day” data from Nielsen Media Research unless otherwise noted. Season-to-date figures are averages of “live plus seven day” data except for the two most recent weeks, which are “live plus same day.”)

ADULTS 18-49

11:35 p.m.-12:35 a.m. ET
NBC “Tonight,” 0.8 rating, 3 share
CBS “Late Show,” 0.7/3

11:35 p.m.-12 midnight ET
ABC “Nightline,” 1.0/4

12 midnight-1 a.m. ET
ABC “Kimmel,” 0.5/2*

12:35-1:35 a.m. ET
NBC “Late Night,” 0.5/3
CBS “Late Late Show,” 0.4/2

1:35-2:05 a.m. ET
NBC “Last Call,” 0.3/2*

TOTAL VIEWERS

11:35 p.m.-12:35 a.m. ET
NBC “Tonight,” 3.4 million viewers
CBS “Late Show,” 2.9 million viewers

11:35 p.m.-12 midnight ET
ABC “Nightline,” 4.0 million viewers

12 midnight-1 a.m. ET
ABC “Kimmel,” 1.9 million viewers*

12:35-1:35 a.m. ET
NBC “Late Night,” 1.6 million viewers
CBS “Late Late Show,” 1.3 million viewers

1:35-2:05 a.m. ET
NBC “Last Call,” 1.0 million viewers*

* Friday’s “Last Call” and “Kimmel” were encores.

SEASON TO DATE

ADULTS 18-49

11:35 p.m.-12:35 a.m. ET
NBC “Tonight,” 0.9 rating, 3 share
CBS “Late Show,” 0.9/3

11:35 p.m.-12 midnight ET
ABC “Nightline,” 0.9/3

12 midnight-1 a.m. ET
ABC “Kimmel,” 0.5/2

12:35-1:35 a.m. ET
NBC “Late Night,” 0.6/3
CBS “Late Late Show,” 0.5/3

1:35-2:05 a.m. ET
NBC “Last Call,” 0.3/2

TOTAL VIEWERS

11:35 p.m.-12:35 a.m. ET
NBC “Tonight,” 3.7 million viewers
CBS “Late Show,” 3.3 million viewers

11:35 p.m.-12 midnight ET
ABC “Nightline,” 3.9 million viewers

12 midnight-1 a.m. ET
ABC “Kimmel,” 1.8 million viewers

12:35-1:35 a.m. ET
NBC “Late Night,” 1.8 million viewers
CBS “Late Late Show,” 1.5 million viewers

1:35-2:05 a.m. ET
NBC “Last Call,” 1.0 million viewers

 

SELECTED CABLE RESULTS, WEEK OF APRIL 9-13

NATIONAL ADULT 18-49 RATING

Comedy Central, 11-11:30 p.m. ET, “The Daily Show,” 0.7
Comedy Central, 11:30 p.m.-midnight ET, “The Colbert Report,” 0.6

TBS, 11 p.m.-midnight, “Conan,” 0.5

Adult Swim, 11:30 p.m.-12:30 a.m. ET, 0.9
Adult Swim, 12:30-1:30 a.m. ET, 0.6

Each adult 18-49 rating point equals 1.28 million viewers

TOTAL VIEWERS

Comedy Central, 11-11:30 p.m. “The Daily Show,” 1.7 million
Comedy Central, 11:30 p.m.-midnight ET, “The Colbert Report,” 1.3 million

TBS, 11 p.m.-midnight, “Conan,” 0.9 million

Adult Swim, 11:30 p.m.-12:30 a.m. ET, 2.2 million
Adult Swim, 12:30-1:30 a.m. ET, 1.4 million

:

 

 

 
  • Dr. TV

    Congrats to Jay and Dave for their amazing ratings, combining for 1.5 adults 18-49 rating. Somewhere, the CW is crying.

  • Gary Middleton

    Nightline definitely came up much bigger this time. I still doubt it beat Leno head-to-head, but much closer. Kimmel didn’t seem to do much with it.

    The amazing number is Dave’s. 0.7 and below 3 million viewers despite a new Hawaii Five-O and CSI.

  • Brad

    My bet is that the Season To Date rating go down to 0.8 for Leno and Letterman while Nightline goes on to 1.0. Every time I look at these ratings, I just think how these big late night may go away some point in the near future. Too early to tell for certain. All lies on a young pad one named Fallon, Jimmy Fallon.

    By the way, ABC is on fire with their day and night show! NBC is starting to lose ground all over the place!
    http://mediadecoder.blogs.nytimes.com/2012/04/16/today-and-gma-wonder-who-won-last-week/?ref=billcarter

  • Gary Middleton

    Brad, that sounds pretty optimistic about Nightline. They’ve been doing mostly very low numbers. Would take a pretty sustained Charlie Sheen/Libya type of news cycle, imo.

  • Don

    Jay Leno rocks!!!

  • John

    That’s really sad when NBC”s late night programing gets more viewers than thier primetime shows do.

  • Gary Middleton

    Anybody want to speculate on the sharp dropoff for Big Bang Theory on TBS lately? Led to a Wednesday 0.3 for Conan.

  • Stuart

    Gary, how does ABC justify keeping Jimmy Kimmel around? Seems as if he’s an afterthought, not only on this site, but with just about everyone who watches late night.

  • Brad

    BIll Maher has pointed out that he had better ratings than Kimmel did. Granted, Maher’s ‘Politically Incorrect’ was a 30-minute show, not a full hour and I have no clue what his ratings were. JKL has extended ABC’s timeslots. Also, JKL advertises celebrities, bands, etc. Maher didn’t do any of that type of promotion on his show.

    I do know that ABC likes Kimmel. When I meant to see JKL, I was the literally the last one in. The four people behind me (Father and Aunt included) were warned that their seats were not guaranteed because they were expecting a very special guest. Eventually they were asked to leave as one of ABC’s top executives had arrived with his wife and kids. As Gary had pointed out before, Kimmel always does great with promoting himself to advertisers at the ABC conventions. People in the business simply like him.

    Production wise, Kimmel does not make a lot. He only makes $6 million annually only betting Fallon ($5mil) and Colbert ($4mil). He’s in third place for late night viewers but Conan and Chelsea Handler, the two least viewed late nights hosts, make double his salary. Conan’s show was extended for another two years with a $60 million budget. I doubt Kimmel has a budget like that and if TBS did sign Conan on because he is doing well (which I’m still not 100% certain) then Kimmel is a very good deal for ABC.

    You would think Kimmel’s numbers would be 0.7 for being in between 11:30 shows of 0.9 and the 12:30 shows of 0.5, but 0.6 still beats the 12:30 shows (even though Fallon wins a couple of weeks a year). Another thing to consider is that Kimmel is not in any direct competition with another. Everyone thinks Leno vs Letterman, Stewart/Colbert vs Conan, Fallon vs Ferguson, but no one thinks of JKL. Also, JKL comes on after Nightline. Not exactly a perfect combination. I know this is a bit far-fetched, but I can’t imagine a comedy show on CNN following Wolf Britzer’s show do very well.

  • Brad

    Also, who would you want to replace Kimmel with? Conan? He wants more money to do what… a show that will get similar ratings? ABC doesn’t want to off Kimmel for Conan. They saw the ratings of Lopez and Conan, and it is very obvious that Lopez was the better choice as he cost less for the same ratings.

    ABC has toyed with having Handler go on after Kimmel, but what about replacing him? She only does a half-hour show. She would probably do the same as Maher’s ‘Politically Incorrect’, but at the cost of 30 minutes lost for advertisements. ABC wanted Letterman in 2002 because they didn’t like have to pay and manage two shows to get slightly better ratings than Letterman. ABC understands the importance of having longer shows than a bunch of half-hour shows that Nightline and Handler and whoever gets to be after Handler would impose.

    Everyone else… Letterman isn’t moving anywhere. No one is interested in Leno anymore. Ferguson is either staying with CBS or leaving late night with Letterman as he had said. Fallon is staying with NBC. All that is left is Colbert and Stewart who are not sure about taking a risk in replacing Kimmel. And so far, whether it’s Maher or Kimmel, they before relatively the same. I think ABC has other concerns than finding someone who could do slightly better than Kimmel and risk what they have going for them, a weekly show with stable ratings and a fair budget that advertisers their programs and their stars.

  • Brad
  • JB

    Kimmel’s show is not bad. It’s just that viewers have brand loyalty and it’s hard to breakthrough when you’re sandwiched between established long-running brands like the Tonight Show, Late Night, the Late Show, and personalities such as Leno, Letterman, etc.

  • Gary Middleton

    Brad, I think you probably nailed it with a combination of (paraphrasing) “it’s hard to follow Nightline” and “whom would you replace him with anyway?”

    For the record, season-to-date Kimmel is a 0.5. But I think Bill Maher is full of crap if he claims his ratings were better. By the end, Maher had about 2.5 million viewers for half an hour. It’s highly likely that Kimmel beats that in the same half hour, with a way, way smaller lead-in.

    Just for some perspective, in 2002 Nightline’s 18-49 average “slipped” to 1.6.

  • Gary Middleton

    Those wondering how the lighthearted Jimmy Fallon would handle weightier guests at 11:30 might get a sense of it when he interviews the President.

    New all-time series lows in prime time for all 4 broadcast networks last night.

  • Stuart

    How is 4 million viewers of the exact same age demo (around 54) a smaller lead in?

    Me thinks you’re not well informed on this matter young Gary. Maher destroyed Kimmel’s numbers.

    People don’t love Jimmy Kimmel, they barely only like him.

  • Gary Middleton

    “How is 4 million viewers of the exact same age demo (around 54) a smaller lead in? Me thinks you’re not well informed on this matter young Gary.”

    http://www.pbs.org/newshour/extra/teachers/lessonplans/media/letterman-koppel.html

  • Stuart

    No offense, but what am I looking at with that link? Looks like a dissertation.

  • Brad

    I highly doubt Bill Maher looked deeply into Kimmel’s ratings when he made the comparison. You cannot compare a half-hour show to an hour-long show. You need the rating to be broken down into half hours. That’s why we really appreciate GAR’s postings on here as he provides us the late night breakdown of CBS, ABC, and NBC.

  • GARebelman

    I Haven’t had any half hours in quite some time. What I can say about those I did have.

    1) Jay Beat Nightline viewership wise 90% of the time
    2) Letterman beat Nightline viewership wise 60% of the time.
    3) Kimmel had a huge drop off from Nightline
    4) Jay and Dave essentially always beat Kimmel head to head.

  • Gary Middleton

    “No offense, but what am I looking at with that link? Looks like a dissertation.”

    I’m not offended. Stuart, it is one page with a big chart in the middle of it.

    It says that Nightline averaged 5.6 million viewers a decade ago. That’s 43% higher than today. There is also the line “Season to date, the program’s 18-49 demo is down 6%, to a 1.6 (rating).” That is 77% higher than today.

© 2014 Tribune Digital Ventures