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TV Ratings Sunday: 'Once' Makes Gains; 'Amazing Race', 'NYC 22' & 'Apprentice' Fall; 'FOX 25th Anniversary Special' Underperforms

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Written By

April 23rd, 2012

Scoreboard ABC CBS FOX NBC UNI
Adults 18-49: Rating/Share 1.9/5 1.9/5 1.7/5 1.5/4 1.0/3
Adults 18-34: Rating/Share 1.4/4 0.9/3 1.6/5 0.9/3 1.0/3
Total Viewers (million) 7.509 9.918 3.896 6.289 2.657

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ABC and CBS tied the night with Adults 18-49, but CBS garnered the most viewers Sunday night.

CBS' The Amazing Race slid one tenth to a 2.5 adults 18-49 rating from last week's 2.6 adults 18-49 rating. The Good Wife was flat with last week's 1.8 adults 18-49 rating. NYC 22 earned a 1.4, losing only a tenth from its premiere last week. Earlier in the night, 60 Minutes earned a 1.7, gaining three-tenths from last week's 1.4 adults 18-49 rating.

Once Upon A Time returned from repeats this week to earn a 2.9 adults 18-49 rating, up a tenth vs. its last original, which aired April 1 and earned a 2.8. Firelight, a Hallmark Hall of Fame Movie, aired in place of a new GCB and earned only a 1.6 adults 18-49 rating.

FOX went back in time for the 7 PM hour, airing the original pilots of both of The Simpsons and Married...With Children ahead of their 25th Anniversary Special, which earned an 1.8 adults 18-49 rating.

Dateline earned a 1.2 vs. last week's 1.3. Harry's Law was flat with last week's  0.9 18-49 rating. Celebrity Apprentice drew a 2.0  adults 18-49 rating, down two-tenths from last week's 2.2.

Broadcast primetime ratings for Sunday, April 22, 2012:

Time Net Show 18-49 Rating 18-49 Share Viewers Live+SD (million)
7:00PM CBS 60 Minutes 1.7 5 12.699
ABC America's Funniest Home Videos -R 1.4 4 5.930
FOX Married…With Children -(Pilot) 1.3 4 2.947
NBC Dateline NBC 1.2 4 4.196
tvbythenumbers.com
7:30PM FOX The Simpsons -(Pilot) 1.5 4 3.183
tvbythenumbers.com
8:00PM ABC Once Upon A Time 2.9 8 8.837
CBS Amazing Race 2.5 7 9.116
FOX FOX 25th Anniversary Special (8-10PM) 1.8 5 4.312
NBC Harry's Law 0.9 3 8.532
tvbythenumbers.com
9:00PM NBC The Celebrity Apprentice (9-11p) 2.0 5 6.214
CBS Good Wife 1.8 5 10.342
ABC Firelight (9-11p) 1.6 4 7.634
tvbythenumbers.com
10:00PM CBS NYC 22 1.4 4 7.516

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Nielsen TV Ratings: ©2012 The Nielsen Company. All Rights Reserved.

Definitions:

Fast Affiliate Ratings: These first national ratings, including demographics, are available at approximately 11 AM (ET) the day after telecast, and are released to subscribing customers daily. These data, from the National People Meter sample, are strictly time-period information, based on the normal broadcast network feed, and include all programming on the affiliated stations, sometimes including network programming, sometimes not. The figures may include stations that did not air the entire network feed, as well as local news breaks or cutaways for local coverage or other programming. Fast Affiliate ratings are not as useful for live programs and are likely to differ significantly from the final results, because the data reflect normal broadcast feed patterns. For example, with a World Series game, Fast Affiliate Ratings would include whatever aired from 8-11PM on affiliates in the Pacific Time Zone, following the live baseball game, but not game coverage that begins at 5PM PT. The same would be true of Presidential debates as well as live award shows and breaking news reports.

Rating: Estimated percentage of the universe of TV households (or other specified group) tuned to a program in the average minute. Ratings are expressed as a percent.

Share (of Audience): The percent of households (or persons) using television who are tuned to a specific program, station or network in a specific area at a specific time. (See also, Rating, which represents tuning or viewing as a percent of the entire population being measured.)

Time Shifted Viewing – Program ratings for national sources are produced in three streams of data – Live, Live+Same Day (Live+SD) and Live+7 Day. Time shifted figures account for incremental viewing that takes place with DVRs. Live+Same Day (Live+SD) include viewing during the same broadcast day as the original telecast, with a cut-off of 3:00AM local time when meters transmit daily viewing to Nielsen for processing. Live+7 Day ratings include incremental viewing that takes place during the 7 days following a telecast.

For more information see Numbers 101 and Numbers 102.

 
  • cortexifan

    I watched the FOX Anniversary special, you know, to support the station that airs my favorite show. I wasn’t impressed, sorry. It kind of made me mad that they put Fringe in the cancelled SciFi genre. And that Seacrest lumped it in with unsucessful or something like that. It kept running on my TV but I tuned out after that.
    I think Fringe is a very good show, one of the best ones on TV right now and would have deserved better than how they presented it.

  • HotLatino4GayMarriage

    @AA see? always believe the table :)

  • Marsinvestigations1

    Liz, not to mention FOX only programs 2 hours m-f which means it has fewer slots to potentially drag their average down.

  • Ryan

    NYC 22 is this years CHAOS.

  • Gaius Bolling

    Is Harry’s Law NBC’s highest rated drama? I know it skews old and its demos numbers aren’t great (which is why this site says it will be cancelled) but considering this show has been shuffled around a bit and still pulls those numbers in total viewers makes it shocking to me that they would cancel it. i mean do they have a drama that comes close to reaching those numbers?

  • Brian J

    @Chuck_T:

    “I’ll say one thing for Harry’s Law–it’s audience is loyal. Again it gets 8.5 million viewrers with just a tiny key demo.”

    I’ve wondered if the best path forward for NBC on Saturdays is to move “Harry’s Law” there. If it could get the ratings it’s getting now, it’d easily be the top show of the night. It’d be kind of odd to move the show yet again, but then, it’s not as if there’s a whole lot else that NBC has that it pairs well with.

  • chrisss

    @ Gaius Bolling

    No, but they do have dramas that make them more money (SVU, Parenthood, Smash, Grimm)

  • KoolRebel

    Cancel Once Upon A Time – Boring!!!

  • Julia

    @KoolRebel
    Yes, cancel ABC’s top new show, and one of its top shows overall. That’s an excellent suggestion!

  • Brian J

    “Is Harry’s Law NBC’s highest rated drama? I know it skews old and its demos numbers aren’t great (which is why this site says it will be cancelled) but considering this show has been shuffled around a bit and still pulls those numbers in total viewers makes it shocking to me that they would cancel it. i mean do they have a drama that comes close to reaching those numbers?”

    It definitely is. In fact, at this point, it might be the network’s highest rated scripted show, comedy or drama. But since demo performances are king, does it really matter?

  • Julia

    @Brian J
    Just to be clear, Harry’s Law is the most watched scripted show on NBC, but total viewers is not a rating, and therefore it is not the highest rated. It may be the highest rated in households, but that’s not what you mean.

  • Gaius Bolling

    @chrisss so SVU, which is a much older show and probably cost more to produce, is still a better monetary bet than Harry’s Law? its ratings have fallen a bit. I forgot about Smash, Grimm, and Parenthood. Their total numbers aren’t as strong but they do skew younger. but i have to give fans of Harry’s Law credit because they keep moving with the show.

  • Gaius Bolling

    But why do they think Harry’s Law would even skew a little bit young? What’s the point of putting it on the air? I mean that seems like a show that would skew older. Wouldn’t be surprised to see a show like it on CBS

  • HotLatino4GayMarriage

    UGH Before being able to post, everyone should need to answer this question first: DO TOTAL NUMBERS MATTER?

    YES OR NO, if you press YES, you can’t post!

  • chrisss

    @ Gaius Bolling

    Yeah SVU will more than likely cost more than Harry’s Law to produce, but it gets around double what HL gets in the demo, and it also has a syndication deal.

  • Gaius Bolling

    i know it doesn’t matter but it still seems ridiculous. so if a show pulled in 16 million viewers a week but had less than stellar numbers in the demo it can be cancelled. it’s not like people aren’t watching. it has a big fan base but because the show isn’t hitting key numbers in the demo it can be let go. I get it from an advertisement/money perspective but it’s still crazy to me that a show that would appear popular in total viewers can be axed because of that

  • Gaius Bolling

    @chrisss forgot about syndication for SVU. So considering its numbers now do u think SVU will get renewed?

  • steven burton

    Some things just mystify me. Harry’s Law keeps strong numbers in total viewers, but is challenged in regards to the demo numbers. It gets a lot more eyeballs than a lot of the other stuff on the generally dreadful NBC. With all of that network’s vast array of channels, isn’t there a better fit for Kathy Bates and Co. on a cable outlet? While I didn’t care very much for it early on, it has gotten over itself a bit and the writing is much better, if still a little too earnest and noble sometimes.

    As Rebecca points out, the supposed darling Community, and new at that, couldn’t beat a 25 year-old MWC that had no promotion of any kind that I saw. Community doesn’t do particularly well in the demo and is regularly crushed in total viewers. It’s a cute show, but I don’t get the reasoning behind keeping it on.

    The Good Wife, I just don’t know what to say. It’s probably my favorite show besides The Big Bang Theory and I wonder why it doesn’t do better in the demo numbers than it does. It was last night’s second most-watched program, behind only the very definition of an older-skewing program, 60 Minutes, in total viewers. The plotting on TGW is sometimes pretty intricate and it’s often difficult to read the characters, but that is part of the fun.

    Maybe intellectual stimulation isn’t what the demo viewers are looking for in a TV show. Bright colors and loud noises and gratuitous sex seem to be more the rage for that set of viewers. Strangely, I am within that 18-49 demo, but my tastes definitely run toward the old fart end of the spectrum.

  • Lane

    See this is what would happen if Fox aired a show on the 10PM slot. They’d lose.

  • Rebecca

    @steven burton
    I didn’t point that out, @Jonathan did (he posted right after me, mentioning the Community vs. MWC comparison you just referenced).

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