ABC’s ‘Revenge’ Wins its Hour for the 2nd Week in a Row

This is an archived article and the information in the article may be outdated. Please look at the time stamp on the story to see when it was last updated.

via press release:

Despite airing repeat comedies during the first 3 half-hours of the evening, ABC beat out NBC’s all-original schedule on Wednesday by strong double-digit percentage in both Total Viewers (+17%) and Adults 18-49 (+50%).


At 8pm, ABC’s repeat The Middle grew week to week by 7% in viewers, outdrawing its last 4 repeat telecasts.


Building on its lead-in at 8:30pm among young adults (+8%), ABC’s repeat Suburgatory nearly doubled NBC’s original Best Friends Forever in the half hour in Total Viewers (+67%) and Adults 18-49 (+75%).


  • The ABC freshman comedy was up sharply over its last repeat airing in Total Viewers (+25%) and Adults 18-49 (+17%).


At 9pm, ABC’s encore Modern Family shot up from its lead-in (+57%) to finish as Wednesday’s #1 scripted show in Adults 18-49.


  • ABC’s Modern Family improved over its year-ago replay by 10% in Adults 18-49.  In addition, the ABC comedy topped its most recent encore by 18% in viewers and by 22% in young adults.


Posting strong retention of its Modern Family lead-in during the 9:30pm half-hour with Adults 18-34 (100%) and Adults 18-49 (91%), ABC’s Don’t Trust the B— in Apartment 23 ranked #2 to the conclusion of Idol for the 2nd consecutive week on both young adult measures.


During the 10 o’clock hour, ABC’s Revenge finished #1 for the 2nd week in a row among Total Viewers, Adults 18-49 and Adults 25-54.  The ABC drama once again beat out NBC’s first-run Law & Order: SVU in Total Viewers (+6%), Adults 18-49 (+25%) and Adults 25-54 (+24%).

blog comments powered by Disqus