ABC's 'Revenge' Wins its Hour for the 2nd Week in a Row

Categories: Network TV Press Releases

Written By

April 26th, 2012

via press release:

Despite airing repeat comedies during the first 3 half-hours of the evening, ABC beat out NBC’s all-original schedule on Wednesday by strong double-digit percentage in both Total Viewers (+17%) and Adults 18-49 (+50%).

 

At 8pm, ABC’s repeat The Middle grew week to week by 7% in viewers, outdrawing its last 4 repeat telecasts.

 

Building on its lead-in at 8:30pm among young adults (+8%), ABC’s repeat Suburgatory nearly doubled NBC’s original Best Friends Forever in the half hour in Total Viewers (+67%) and Adults 18-49 (+75%).

 

  • The ABC freshman comedy was up sharply over its last repeat airing in Total Viewers (+25%) and Adults 18-49 (+17%).

 

At 9pm, ABC’s encore Modern Family shot up from its lead-in (+57%) to finish as Wednesday’s #1 scripted show in Adults 18-49.

 

  • ABC’s Modern Family improved over its year-ago replay by 10% in Adults 18-49.  In addition, the ABC comedy topped its most recent encore by 18% in viewers and by 22% in young adults.

 

Posting strong retention of its Modern Family lead-in during the 9:30pm half-hour with Adults 18-34 (100%) and Adults 18-49 (91%), ABC’s Don’t Trust The B--- in Apartment 23 ranked #2 to the conclusion of Idol for the 2nd consecutive week on both young adult measures.

 

During the 10 o’clock hour, ABC’s Revenge finished #1 for the 2nd week in a row among Total Viewers, Adults 18-49 and Adults 25-54.  The ABC drama once again beat out NBC’s first-run Law & Order: SVU in Total Viewers (+6%), Adults 18-49 (+25%) and Adults 25-54 (+24%).

 
  • Bob

    Good. Go Revenge. One of the best shows on TV.

  • Cory

    Oh ABC you slay me. Bragging about B’s retention out of a REPEAT Modern Family? That’s a new one even for me.

  • Fred

    Ha Ha, Revenge hits a series low and ABC still knows how to spin it!

    After last weeks awful episode, following a nearly 2 month hiatus, I wasn’t suprised by the ratings dip. Still a 2.0 at 10:00 is ok.

  • Jeff R

    They couldn’t even say Apt.23 increased from the year-ago slot, as CT scored a 2.1 last year and it DID improve on its lead-in.

  • karin

    lol

  • Val

    I love Revenge most weeks, but they need more consistently good scripts than what they’re putting out lately.

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