via press release:
“CBS THIS MORNING” IS UP +6% IN HOUSEHOLDS, +7% IN VIEWERS, +14% IN ADULTS 25-54 AND +11% IN “BOOMERS” ADULTS 35-54, YEAR-TO-YEAR FOR THE WEEK ENDING APRIL 20
CBS THIS MORNING is up year-to-year +6% in households, +7% in viewers, +14% in adults 25-54 and +11% in “boomers” adults 35-54, according to Nielsen live plus same day ratings for the week ending April 20.
CBS THIS MORNING:
Week Ending April 20, 2012: Week Ending April 22, 2011: % Change:
Households
1.9/07 1.8/07 +6%
Viewers:
2.53m 2.37m +7%
Adults 25-54
0.8/06 0.7/05 +14%
“Boomers” Adults 35-54
1.0/07 0.9/06 +11%
Chris Licht is the Vice President, Programming, CBS News, and Executive Producer of CBS THIS MORNING.
