Cable News Ratings for Wednesday, May 2, 2012

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May 3rd, 2012



Live + Same Day Cable News Daily Ratings for Wednesday, May 2, 2012

P2+ (000s) 25-54 (000s) 35-64 (000s)
Total Day
FNC    1,212        304         525
CNN      308         90         122
MSNBC      413        112         172
CNBC      156         52           90
FBN        74         11           28
HLN        -          -           -
Primetime P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC    2,117        404         776
CNN      387        115         161
MSNBC      830        249         357
CNBC      198        125         114
FBN        58           7           20
HLN      215         79         122
Net Morning programs (6-9 AM) P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC FOX & Friends    1,153        333         602
CNN Early Start/Starting Point      201         74         100
MSNBC Morning Joe      399        133         208
CNBC Squawk Box      167         41           96
HLN Morning Express w/ Meade      262        116         151
Net 5PM P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC FIVE, THE    1,751        411         760
CNN SITUATION ROOM      497         96         121
MSNBC HARDBALL WITH C. MATTHEWS      718         97         214
CNBC FAST MONEY      198         28           92
HLN HLN SPECIAL REPORT      149         35           68
Net 6PM P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC SPECIAL RPT W/BRET BAIER    1,707        348         633
CNN JOHN KING USA      452         82         112
MSNBC POLITICS NATION      658        145         229
CNBC MAD MONEY      158         32           91
HLN PRIME NEWS      271         56         131
Net 7PM P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC THE FOX REPORT W/S.SMITH    1,548        342         626
CNN ERIN BURNETT OUTFRONT      323        104         119
MSNBC HARDBALL WITH C. MATTHEWS      697        192         292
CNBC KUDLOW REPORT      147         26           80
HLN JANE VELEZ-MITCHELL      332        119         200
Net 8PM P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC THE OREILLY FACTOR    2,922        563       1,122
CNN ANDERSON COOPER 360      413        162         209
MSNBC ED SHOW      821        227         388
CNBC AMERICAN GREED      130         66           84
HLN NANCY GRACE      411        121         248
Net 9PM P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC HANNITY    1,838        360         681
CNN PIERS MORGAN TONIGHT      369         95         129
MSNBC RACHEL MADDOW SHOW      869        271         370
CNBC NHL SEMI FINALS L      253        174         154
HLN DR. DREW      299         84         169
Net 10PM P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC ON THE RECORD W/GRETA    1,575        290         524
CNN ANDERSON COOPER 360      379         87         145
MSNBC LAST WORD W/ L. ODONNELL      799        249         313
CNBC NHL SEMI FINALS L      210        133         104
HLN NANCY GRACE      259         91         156
Net 11PM P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC THE OREILLY FACTOR    1,297        401         618
CNN ERIN BURNETT OUTFRONT      271         95         163
MSNBC ED SHOW      495        186         232
CNBC NHL LIVE POST SEMI FINALS      128         92           75
HLN NHL SEMI FINALS L      229        160         111


For other days cable news ratings click here.

P2+ = viewers over the age of 2

(25-54) = Adults 25-54 viewing

(35-64) = Adults 35-64 viewing

Prime Time = 8-11pm

LIVE+SD: The number that watched a program either while it was broadcast OR watched via DVR on the same day [through 3AM the next day] the program was broadcast. For more information see Numbers 101.

Scratch = when a show's audience fails to meet minimum Nielsen reporting levels. For more information go here.

Nielsen Cable Network Coverage Estimates (as of July, 2011)

CNN/HLN: 101.12 million HHs

CNBC: 98.62 million HHs

FNC: 99.15 million HHs

MSNBC: 95.72 million HHs

Fox Business: 58.15 million HHs

Nielsen TV Ratings Data: ©2012 The Nielsen Company. All Rights Reserved.

  • Mark

    MSNBC and CNN – just sad all around.

  • d.d.

    Current leadership of Time Warner, led by CEO Jeff Bewkes, are not taking CNN’s struggles lying down.

    Time Warner’s current CEO, Jeff Bewkes, is “clearly not satisfied” with how CNN is doing and is pushing management of both CNN and Turner “to come up with a plan to restore momentum” of CNN, said a Time Warner spokesman.


    CNN Viewers in China Blocked From Watching Story about Chinese Dissident


    Whew ! You guys , I’m tired. Today was mentally & emotionally draining. We went through 62 cases , passed on lunch to get through them . Of course , I can’t talk about ‘pick ups’ because those indicted could flee , but, we had a completed rape of a four year old girl , sexual assaults, the usual drug, burglary, & robbery cases. We failed to indict one ….for spanking his child. We toured the jail . Being a smaller community , the jail holds 200 . Right now they have 43 female , 4 juveniles being tried as adults, & the rest of them are men , with 7 empty cells now. Their is one inmate that has been there 30 years, another 18 years. They stay until a place is available for them in a prison. Special needs always go first. Women wait an average of 2 years for placement. Prisoners get exercise , but, it’s just walking , no basketball ,etc. There is basic cable . They do their own laundry , & tidy their cells , but, not much else besides inhouse church , the juveniles must have classes, AA & the like, every week. They aren’t allowed anything from their families , not even bibles , because of smuggling. A church furnishes smaller versions for any inmate requesting them . There are rooms for detox. & suicidal inmates.

    I have to say I learned a lot including on how Wal Mart can read about about every license plate in their parking lot, & , how many cameras there are out there watching us all.

  • Ralph Hahn

    Oh. Rachel Maddow dropped again.

    (For those of you libs who note, everyday, when any Fox News show gets lower ratings than numbers generated months before. Of course, I KNOW you can’t compare Fox fairly, how Fox does against MSNBC & CNN.)

  • Ralph Hahn

    @d.d.: >>> I have to say I learned a lot including on how Wal Mart can read about about every license plate in their parking lot, & , how many cameras there are out there watching us all. <<<

    I think that Wal-Mart has more parking lot cams than CNN has viewers. lol

  • Ratboy

    All Tax Free!!!!

    GM Chairman Akerson to Newsmax: Bush, Obama Share Credit For Bailout Success

    General Motors Chairman Daniel Akerson tells Newsmax that both President Obama and former President George W. Bush should share credit for the successful bailout of the auto industry.

    Akerson also flatly denies allegations that the federal government — which still owns nearly 30 percent of General Motors stock — has been involved in the day-to-day running of the company.

    And he warns that while he sees a positive outlook for GM over the next several years, he believes the economy has not fully recovered due to a weak housing market which he predicts won’t bottom out for another “couple of years.”

  • Mark

    To be fair, for Rachel, I think many MSDNC viewers watched NBC’s Rock Center.

  • Ratboy

    Ted Turner Defends CNN’s Ratings Struggle: I Wanted CNN To Be Like NY Times

    As we mentioned earlier, CNN just had its lowest-rated month in over a decade. In an interview with Piers Morgan, airing Thursday, Ted Turner came to the network’s defense. Unlike MSNBC and Fox News, which have political leanings, he said, he wanted CNN to be “hard news” — like The New York Times.

    “The emphasis should be on – hard news,” Turner, who launched the network in 1980, said. “I wanted CNN to be the ‘New York Times’ for the news business, not the – ‘The Daily News.’”

    Turner added:

    “I thought that for the long-term, that would be the best position to be in, even if the ratings weren’t the greatest. If you had the most prestige and you were the network that everybody turned to in times of a crisis, that was the most important position in the news business to hold.”

    April was CNN’s worst month in over 10 years, with the network bringing in an average of only 357,000 viewers. Nonetheless, the network is expected to bring in something around $600 million in operating profit this year

  • Coffee Steve

    I see Appletinx’s Bentley is safe for at least a day

    On CNN, My question is how in the world could the powers that be there allow months and years to go by before they finally decided to act?

    Next is NBC, if they continue their trend, they will be heading toward CNN territory

  • Rod D

    Greta’s ratings in the key demo aren’t too hot for a Fox News “star”.

    Greta: 290k
    Rachel: 271k
    O’Donnell: 249k

    Won’t be long before Rachel and Larry regularly beat Greta!


  • club

    I heard a relly good joke,,,,, MSNBC…… good one, huh????

  • Coffee Steve


    Glad your back, just relax and let your hubby bring you the coffee or tea, or beer, or water LOL

  • b

    Hey Rod- that’ll happen the day that you are able to get your head out of your rear….it’ll never happen.

  • msjaws
  • Rod D

    @ b

    I’ll be surprised myself if O’Donnell ever beats Greta. But I can see Rachel eventually beating her regularly.

    Rachel actually attracts viewers to MSNBC.

    While Greta seems to ride on O’Reilly and Hannity’s coattails, and I suspect much of her viewership is just too lazy to change the channel.

  • Ralph Hahn

    @Rod D: Apples and oranges for half of your “won’t be long…”

    Rachel airs at 9PM, Greta at 10pm. A lot of folks are in bed by 10pm. And, I’m not talking about senior citizens.

    I have friends in the desired 18-49, all doing well, who retire for the night by 9 or 10pm.

    But, hold your breath for each of your predictions.

    IN all fairness, I must take Greta to task for WAY TOO MUCH of Donald Trump.
    Maybe during the short period of time during the GOP primary season, he was a good “get” because he threatened to run for President. Now, he’s just a multi-millionaire and TV host. One of those scripted unscripted shows.

    And, too much of streaming Rush Limbaugh. The other night, Trump was on the PHONE…no video of him. This isn’t radio, for cryimg out loud.

  • Coffee Steve

    Were going tonight at 12am to see Avengers 3D, it hasn’t even opened yet and overseas has made almost 280 Million (Boxoffice Mojo)

    I had a chance to buy stock in the movie studio but stupid me didn’t like liberal Hollywood MY BAD!!! :mrgreen:

  • muhamed

    Awesome! Shep Smith is the lowest rated of all shows on foxnews…except for the morning show, and an Oreilly rerun. Sad really. Get rid of that bitter blowhard before he damages the brand any further…give any one of the members of the 5, or fill in guests for the 5, his two spots at noon and 4 PST.

  • Rick

    I don’t know about the rest of you but I watched something important, educational, entertaining and socially redeeming.

    Dennis the Mennace on ABC Familly. Hannity, Rachel, Dr. Drew nor Piers come close to matching Walter Matthau and he’s dead. Besides the non-political kids prefer watching it even over CNN.

  • Ralph Hahn

    (Continued) or (I forgot to say…)

    Geez, Trump could have WALKED to Fox News down NY’s Sixth Avenue from one of his Towers, or rode ONE subway stop south. (hee, hee). At least he would be in A Fox Studio, on camera, talking to Greta in Washington.

  • d.d.

    Derrick from the last room

    On a First Lady Michelle Obama’s clothes . Do you feel this is an appropriate way for a First Lady to dress?

    To me it looks like a hooker’s attire.


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