'CBS This Morning' Continues To Post Year-To-Year Ratings Gains

Categories: Morning News TV Ratings,Press Releases

Written By

May 3rd, 2012

via press release:

“CBS THIS MORNING” CONTINUES TO POST YEAR-TO-YEAR RATINGS GAINS, UP +5% IN HOUSEHOLDS, +13% IN ADULTS 25-54 AND +10% IN “BOOMERS” ADULTS 35-54 FOR THE WEEK ENDING APRIL 27

            CBS THIS MORNING continues to post year-to-year ratings gains, up +5% in households, +13% in adults 25-54 and +10% in “Boomers” adults 35-54, according to Nielsen live plus same day ratings for the week ending April 27.

 

CBS THIS MORNING:

Week Ending April 27, 2012:            Week Ending April 29, 2011:            % Change:

 

Households

2.0/07                                                  1.9/07                                                  +5%

 

Adults 25-54

0.9/06                                                  0.8/06                                                  +13%

 

“Boomers” Adults 35-54

1.1/07                                                  1.0/07                                                  +10%

Chris Licht is the Vice President, Programming, CBS News, and Executive Producer of CBS THIS MORNING.

 

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  • Diane M

    I can’t believe that “CBS This Morning” has received higher ratings. This show is so annoying to watch. So many interruptions. Gail King, though I like her, speaks at inappropriate times, disturbing the discussion flow. I expect it to be revamped at any time. Sadly, Gail may have to go. I just can’t watch it anymore…I gave it the college try, but I’m tired of saying “shut up!”.

  • Brody

    @Dinae M

    I’m glad they have posted higher ratings. Finally, I can watch a the morning news without so much fluffy plugs. (This Morning does it too, but they have a harder news format.) I completely agree with you about Gayle. She’s the reason I don’t want to watch! More Erica!!

  • Jim P

    This show is dry and slow. Shows are on a delay on TV but this one doubles the delay.Definately a Baby Boomer show. Gayle King and Charlie Rose have to go. Gayle Kings delivery is droid-like. Charlie Rose plays a worn out punching bag.

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