'CBS This Morning' Continues To Post Year-To-Year Ratings Gains

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via press release:

“CBS THIS MORNING” CONTINUES TO POST YEAR-TO-YEAR RATINGS GAINS, UP +5% IN HOUSEHOLDS, +13% IN ADULTS 25-54 AND +10% IN “BOOMERS” ADULTS 35-54 FOR THE WEEK ENDING APRIL 27

            CBS THIS MORNING continues to post year-to-year ratings gains, up +5% in households, +13% in adults 25-54 and +10% in “Boomers” adults 35-54, according to Nielsen live plus same day ratings for the week ending April 27.

 

CBS THIS MORNING:

Week Ending April 27, 2012:            Week Ending April 29, 2011:            % Change:

 

Households

2.0/07                                                  1.9/07                                                  +5%

 

Adults 25-54

0.9/06                                                  0.8/06                                                  +13%

 

“Boomers” Adults 35-54

1.1/07                                                  1.0/07                                                  +10%

Chris Licht is the Vice President, Programming, CBS News, and Executive Producer of CBS THIS MORNING.

 

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