via press note:
During the 8 o’clock hour, opposite Fox’s drew 97% more viewers than NBC’s original comedy block ( / ). The new ABC drama also beat out the established NBC comedies with Adults 25-54 (+7%) and Women 18-49 (+7%).and CBS’ comedies ( / ), ABC’s Missing
- · Missing improved its hour year to year by 31% in Total Viewers over original programming on the same night last year.
Nearly tripling its lead-in at 9pm in Adults 18-49 (+191%), ABC’s ’s finished as the highest-rated series in its hour for the 4th week in a row to once again register as Thursday’s #1 drama. Winning the 9 o’clock hour by wide margins, ABC’s ’s defeated CBS’ by 28%, Fox’s Idol-inflated by 52% and NBC’s comedy block by 60% (The / and ). Additionally, ’s qualified as Thursday’s top-rated TV series with Women 18-49 and Women 18-34 (5th straight week).
- · best number in nearly 3 months – since 2/9/12. ’s retained 100% of its week-ago “Fast Affiliate” Adult 18-49 and grew with Women 18-34 (+5%) to equal its
During the 10 o’clock hour, ABC freshman crushed its freshman drama competition, outdelivering NBC’s Awake by best-yet margins in Total Viewers (+224%), Adults 25-54 (+238%) and Adults 18-49 (+200%). In addition, paced well ahead of The with Adults 18-34 (+27%) and ranked #1 in its slot for the 5th straight week with key Women (W18-49/W25-54).took second to CBS’ veteran The in Total Viewers and key Adults (AD18-49/AD25-54). Also in the hour, ABC’s
- · The freshman ABC drama rose 5% over the prior week in Adults 18-49, hitting a series high. also matched series-best ratings with Adults 18-34 and Adults 25-54.