Cable News Ratings for Thursday, May 3, 2012

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May 4th, 2012


Live + Same Day Cable News Daily Ratings for Thursday, May 3, 2012

P2+ (000s) 25-54 (000s) 35-64 (000s)
Total Day
FNC       1,162            287            518
CNN         297             80            114
MSNBC         423            125            182
CNBC         167             48             95
FBN           70             20             37
HLN         189             76            112
Primetime P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC       2,025            407            739
CNN         421            108            166
MSNBC         901            274            382
CNBC         258            132            152
FBN           63             28             35
HLN         250             74            148
Net Morning programs (6-9 AM) P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC FOX & Friends       1,084            316            561
CNN Early Start/Starting Point         224             60             92
MSNBC Morning Joe         402            141            208
CNBC Squawk Box         144             47            100
HLN Morning Express w/ Meade         260            130            183
Net 5PM P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC FIVE, THE       1,624            330            772
CNN SITUATION ROOM         356             77            106
MSNBC HARDBALL WITH C. MATTHEWS         626            114            221
CNBC FAST MONEY         202             28             97
HLN HLN SPECIAL REPORT         201             63            109
Net 6PM P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC SPECIAL RPT W/BRET BAIER       1,563            299            646
CNN JOHN KING USA         234             43             57
MSNBC POLITICS NATION         678            155            261
CNBC MAD MONEY         176             31             83
HLN PRIME NEWS         194             49            101
Net 7PM P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC THE FOX REPORT W/S.SMITH       1,435            280            588
CNN ERIN BURNETT OUTFRONT         272             64             93
MSNBC HARDBALL WITH C. MATTHEWS         790            178            329
CNBC KUDLOW REPORT         202             43             97
HLN JANE VELEZ-MITCHELL         279             81            182
Net 8PM P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC THE OREILLY FACTOR       2,829            506         1,029
CNN ANDERSON COOPER 360         349             98            135
MSNBC ROCK CENTER W/B WILLIAMS         949            224            347
CNBC MEXICOS DRUG WAR         184             85            119
HLN NANCY GRACE         311             91            194
Net 9PM P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC HANNITY       1,815            391            654
CNN PIERS MORGAN TONIGHT         576            123            217
MSNBC RACHEL MADDOW SHOW         983            327            462
CNBC COCAINE COWBOYS         256            113            138
HLN DR. DREW         209             67            107
Net 10PM P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC ON THE RECORD W/GRETA       1,412            324            527
CNN ANDERSON COOPER 360         335            102            146
MSNBC LAST WORD W/ L. ODONNELL         765            269            333
CNBC COCAINE COWBOYS         334            199            200
HLN NANCY GRACE         241             72            150
Net 11PM P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC THE OREILLY FACTOR       1,065            302            508
CNN ERIN BURNETT OUTFRONT         249             73            116
MSNBC ROCK CENTER W/B WILLIAMS         477            185            226
CNBC MAD MONEY           55             30             21
HLN SHOWBIZ TONIGHT         151             57             98

For other days cable news ratings click here.

P2+ = viewers over the age of 2

(25-54) = Adults 25-54 viewing

(35-64) = Adults 35-64 viewing

Prime Time = 8-11pm

LIVE+SD: The number that watched a program either while it was broadcast OR watched via DVR on the same day [through 3AM the next day] the program was broadcast. For more information see Numbers 101.

Scratch = when a show's audience fails to meet minimum Nielsen reporting levels. For more information go here.

Nielsen Cable Network Coverage Estimates (as of July, 2011)

CNN/HLN: 101.12 million HHs

CNBC: 98.62 million HHs

FNC: 99.15 million HHs

MSNBC: 95.72 million HHs

Fox Business: 58.15 million HHs

Nielsen TV Ratings Data: ©2012 The Nielsen Company. All Rights Reserved.

  • Ralph Hahn

    Hey, Thursday crowd. It’s all happening HERE now.

  • Coffee Steve

    NBA Playoffs still denting the numbers

  • d.d.

    CNN Is Terrible. Here’s Why.

    OUCH !



    I wonder if these TSA agents were some of the ones that hadn’t received a background check ?

    TSA Screeners Accused of Taking Bribes to Allow Cocaine Past LAX Checkpoints

    The indictment cites five incidents in which the employees allowed suitcases filled with drugs to pass X-ray machines at security checkpoints. One of the courier suspects, allegedly attempted to bring nearly five kilograms of cocaine through a security checkpoint. The drugs were seized when he went through a checkpoint that was not staffed by someone involved in the scheme, authorities said.The scheme occurred over a six-month period.

  • Joan

    Kind of low for everyone. It’s the shows I love Person of Interest at 9 PM but I personally tape it! Hannity comes first :)

  • Coffee Steve


    Nice story on CNN and very true, But I can sum up the story and say whats wrong with CNN in this way


  • Coffee Steve


    Assume for a second there will be another attack. Now assume it turns out that a TSA agent that did not have a background check out is involved…Imagine the outcry..

    Now imagine they are groping kids, which they are because they think a 1 year old can carry out an attack.

    This Government has lost all sense of common sense and reality…

  • Ralph Hahn

    @Joan: >>> … I love Person of Interest at 9 PM but I personally tape it! Hannity comes first <<<

    Because I work during those hours, I DVR both. Although, I'm usually home and awake to see "Hannity" at its 12 Midnight broadcast. And, rarely tape "Hannity" at midnight if there is a new "Craig Ferguson" show, which begins at 12:37AM (edt).

  • Suikostinger

    I agree that searching a 1 year old is dumb but I’m pretty sure they aren’t searching him because He’S going to carry out an attack. They search him because they are afraid that his PARENTS might of have put something on him so THEY can carry out an attack……just saying.

  • AppleStinx

    43K in the demo for ‘John King USA’, 64K for ‘Erin Burnett Outfront’. I really thought that Burnett would be standing on some people’s pedestals after calling Pres. Bush a “monkey” on the air, and be getting much better ratings for that.

  • twins fan

    @ ralph hahn if you google student demonstrtion time by the beach boys you can hear it. it came out in 1971.

  • AppleStinx

    Joss Whedon was mentioned in the HuffPo article. Is JBF going to make an appearance in the cable news section? :lol: BTW, where is ‘Me’?

  • Joan

    You are correct to expect Burnett to get a boost for that, the lefties love it I guess even they can’t stand her!

  • Ralph Hahn

    @AppleStinx: Are you sure that Erin Burnett didn’t mean that Bush was the replacement for Mike Nesmith after he inherited the Liquid Paper company? lol

    @twins fan: Hey, I’m happy to have someone MY age on this page.

    Google (or use another S/E) “Oldies Message Board, (green background, yellow type). I’m on that as well.

  • John

    FNC was the only network that tried to vet Obama in 2008. Everbody else drank the Kool-Aid and most of America listened to them. America does not suffer fools or foolish “news” networks gladly. So they switched channels.

  • Tony

    Maddow beats Greta in the demo. Not bad.

  • twins fan

    @ ralph hahn thanks. i’ll check it out.

  • d.d.

    Our very own Robert is mentioned.

    “CNN appears committed to a business model that doesn’t work,” said Robert Seidman, an editor of the ratings Web site TV by the Numbers.


    Boxes of top secret documents go missing

    Security lapses blamed on systemic mismanagement at a federal records center

    The government has lost track of hundreds of boxes filled with classified documents at its main records storage site, the Washington National Records Center.

    According to a new report from the National Archives and Records Administration (NARA) Office of Inspector General, more than 1,500 boxes of classified documents have gone missing at the site

    ******Among the missing records are 81 boxes with documents labeled Top Secret, Secret, and Restricted Data, among the highest classification categories. Restricted Data is a special category for data pertinent to nuclear weapons. Each box contains between 2,000 and 2,500 pieces of paper, states the IG’s report, which was first disclosed by The Washington Times.



  • Rick

    I thought the Huffinton Post article, although fairly accurate, was a very brasen attack on CNN for a media outlet that also has its screw ups.

    I thought that CNNs executives played it off very poorly and Anderson Cooper’s comment that ratings go up and down and up and down is true to some extent, but when the rating are going down more then they go up should be a big concern.

    In general the overall number of people watching the 5 network has been relatively constant over the past few months. If there is a decrease in viewers it is the viewer that watch CNN that aren’t showing up.

    I also noticed that HLN rating have been up recently.

    I think that Erin Burnett ment to say that G.W. Bush was going to audition for the Monkeys.

  • AppleStinx

    @Ralph Hahn wrote: “…replacement for Mike Nesmith after he inherited the Liquid Paper company?”

    Too bad to be replaced. He could have used losses from any Monkees project as a tax write-off.

  • HRJ

    Can’t we all just get along?

    It is sad that CNN is in last place amoung the news channels. After all, it all started with programs like Crossfire. MSNBC and Fox explanded on that platform and out paced CNN.

    America is nation of free thinking people. What gets me is why would intelligent Yankees high five FOX. Hannity is not nor will he ever be my cup of tea. The worst program on CNN is better than Hannity.

    This weeks bad press will send CNN bosses back to planning a ratings winning lineup. Please start with anyone up against Hannity. What’s wrong with Keith O. I would be willing to change from MSNBC if he were on.

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