Cable News Ratings for Friday, May 4, 2012

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May 7th, 2012


Live + Same Day Cable News Daily Ratings for May 4, 2012

P2+ (000s) 25-54 (000s) 35-64 (000s)
Total Day
FNC       1,079            280            473
CNN         280             80            102
MSNBC         383            127            165
CNBC         144             39             80
FBN           55             13             27
HLN         199             82            112
Primetime P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC       1,803            390            726
CNN         396            134            149
MSNBC         555            157            228
CNBC         228            105            126
FBN           30             10             14
HLN         281             75            123
Net Morning programs (6-9 AM) P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC FOX & Friends         999            292            512
CNN Early Start/Starting Point         184             70             74
MSNBC Morning Joe         410            153            197
CNBC Squawk Box         155             51            103
HLN Morning Express w/ Meade         210            110            144
Net 5PM P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC FIVE, THE       1,611            328            663
CNN SITUATION ROOM         390             80            111
MSNBC HARDBALL WITH C. MATTHEWS         564            102            178
CNBC MONEY IN MOTION         125             26             71
CNBC OPTIONS ACTION         141             30             77
HLN HLN SPECIAL REPORT         157             51             75
Net 6PM P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC SPECIAL RPT W/BRET BAIER       1,574            351            579
CNN JOHN KING USA         393             86            120
MSNBC POLITICS NATION         528            106            205
CNBC MAD MONEY         161             39             84
HLN PRIME NEWS         189             31             60
Net 7PM P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC THE FOX REPORT W/S.SMITH       1,570            397            704
CNN ERIN BURNETT OUTFRONT         295             76             92
MSNBC HARDBALL WITH C. MATTHEWS         613            131            258
CNBC KUDLOW REPORT         159             47             73
HLN JANE VELEZ-MITCHELL         259             56            104
Net 8PM P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC THE OREILLY FACTOR       2,349            501            941
CNN ANDERSON COOPER 360         393            152            165
MSNBC ED SHOW         634            132            236
CNBC THE APPRENTICE         160             71             99
HLN NANCY GRACE         395            100            142
Net 9PM P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC HANNITY       1,754            436            755
CNN PIERS MORGAN TONIGHT         511            155            173
MSNBC RACHEL MADDOW SHOW         723            209            309
CNBC THE APPRENTICE         291            142            181
HLN JANE VELEZ-MITCHELL         254             69            113
Net 10PM P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC ON THE RECORD W/GRETA       1,281            227            474
CNN ANDERSON COOPER 360         285             96            109
MSNBC MSNBC INVESTIGATES         308            130            139
CNBC COSTCO CRAZE, THE         231            101             98
HLN NANCY GRACE         213             62            122
Net 11PM P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC THE OREILLY FACTOR         887            239            401
CNN ERIN BURNETT OUTFRONT         266             71             98
MSNBC MSNBC INVESTIGATES         391            239            183
CNBC MAD MONEY         110             44             56
HLN SHOWBIZ TONIGHT         241             93            117


For other days cable news ratings click here.
Note: We post all the cable news ratings we get.

P2+ = viewers over the age of 2

(25-54) = Adults 25-54 viewing

(35-64) = Adults 35-64 viewing

Prime Time = 8-11pm

LIVE+SD: The number that watched a program either while it was broadcast OR watched via DVR on the same day [through 3AM the next day] the program was broadcast. For more information see Numbers 101.

Scratch = when a show's audience fails to meet minimum Nielsen reporting levels. For more information go here.

Nielsen Cable Network Coverage Estimates (as of July, 2011)

CNN/HLN: 101.12 million HHs

CNBC: 98.62 million HHs

FNC: 99.15 million HHs

MSNBC: 95.72 million HHs

Fox Business: 58.15 million HHs

Nielsen TV Ratings Data: ©2012 The Nielsen Company. All Rights Reserved.

  • Coffee Steve

    Pretty pitiful reporting by the main stream!

    Yep. They have someone in custody but no reporting on it hardly at all, a major public threat and if anyone watches todays mediia it’s like another day in the park to them, until a plane actually blows up of course.

    be back in a little bit

  • Ratboy

    Let’s just hope they dont pull him off the trail! He is the best thing that could happen to Romney!!

    Vice President Biden’s gay-marriage gaffe is mess for White House

    If Vice President Biden continues to make public appearances during this campaign, White House press secretary Jay Carney should be offered a membership in the janitors’ union.

    As things stand, the spokesman does not have the supplies necessary to clean up the mess Biden made in his appearance Sunday on NBC’s “Meet the Press.” Biden gave his full support to same-sex marriage — a position conspicuously at odds with the public stance of his boss, President Obama, who is widely assumed to share Biden’s views but who says that his own thinking is “evolving.”

    The vice president said he is “absolutely comfortable” with same-sex marriage, committing the classic Washington gaffe of accidentally speaking the truth. This bit of straight talk made Obama’s position — neither for nor against such unions but in an evolutionary state, not unlike the Galapagos finch — all the more untenable. On Monday, Biden took off for a campaign event in Tennessee, leaving Carney on cleanup duty. But the more Carney swabbed the mess, the more it spread.

    CNN’s Jessica Yellin asked whether Obama was trying to “have it both ways before an election” and whether he should “stop dancing around the issue.”

    ABC’s Jake Tapper said that “it seems cynical to hide this prior to the election” and that “I don’t want to hear the same talking points 15 times in a row.”

    NBC’s Chuck Todd said with a grin, “So help me out here. He opposes bans on gay marriage, but he doesn’t yet support gay marriage?”

  • d.d.

    Morning, Guys .

    Hoping for rain that is really needed here & also to give me a break from gardening.


    Where are the news stories & outrage over this ?

    American POW left to languish while Obama gives away Taliban prisoners

    An American POW has has been held by a Taliban-affiliated terror group for almost three years. And he is never mentioned while Barack Obama releases high-level Taliban detainees from Gitmo in exchange for… their promises not to commit more acts of terrorism.

    …On June 30, 2009, almost three years ago, Sergeant Bowe Bergdahl of Idaho was kidnapped by the Taliban-affiliated Haqqani network. He is the only prisoner of war currently held by the Taliban and recent video releases seem to indicate that he is being kept alive for ransom by the group.

    …In December, The Daily Beast was the only outlet to report on a heroic escape attempt by the sergeant. After working for over two years to gain the trust of his captors, Bergdahl jumped out of a first-story window, running into the wilderness [and evading capture for] three days without food or water—hiding in a shallow trench he had dug with his own hands and covered with leaves.

    …Even [after he was discovered], he put up a ferocious fight. The two gunmen who found him first were unable to subdue him. “He fought like a boxer,” Hanif was told. It took five more militants to overpower him. Now back in custody, he is kept shackled at night, and his jailers are taking no chances.

    The administration’s calling on the release of American-held terrorist prisoners while asking for nothing in exchange, not even an American POW, is hard to accept.


    I got a look at the seamier side of life with my grand jury experiences. This morning I read in the paper the head of our C. County BAR was just arrested with 100 Percocet & a handgun . When the legal system is pushing or using pills , it’s pretty sad.

  • Coffee Steve

    American POW left to languish while Obama gives away Taliban prisoners

    USN and I talked about that alittle yesterday, it is outrages. But I doubt if it changes.

  • Coffee Steve

    outragious ^Outrageous

  • usnretirex2

    “Vice President Biden’s gay-marriage gaffe is mess for White House”

    I do not see it that way. Obama will not support gay-marriage before the election. Not to lose those votes, he sends out Number 2 to make a statement. Now the gay rights bubbas see this as either a sign or a hint. Kind of like the “tell Putin” thing.


    I wish I could go to sleep till after November lol

  • usnretirex2

    Sgt Bowe Bergdahl, a 25-year-old Army sergeant from Hailey, Idaho, was taken prisoner June 30, 2009, in Afghanistan.

  • Coffee Steve


    This is from the BBC, so take the entire story with a grain of salt

    *Israeli PM Netanyahu strikes surprise coalition deal
    Netanyahu Cancels Election

    Israeli Prime Minister Benjamin Netanyahu has struck a deal with the opposition Kadima party, avoiding the early general election he had sought.

    The coalition will have a majority of 94 – one of the biggest in Israeli history.


  • d.d.

    USN and I talked about that alittle yesterday

    Sorry … if I’d been around the thread I would have known that .

    – – –

    I was just reading an article by Richard Cohen (Wash.Po.) He’s a flamin’ Liberal who has called Republicans the “Grand Old Cult,” & likened the GOP presidential field to a “virtual political Jonestown.”

    Interestly, he finds fault with Obama. Quoting Cohen , “Obama is frighteningly weak. Last week I asked a member of the Senate if he knows of anyone who really knows Obama. He said he does not.

    Washington is thick with stories about Obama’s insularity and distance. We hear how he does not listen to criticism — he sometimes just walks out of the room — and how he sticks to a tight circle of friends.

    While Obama is an accomplished orator, the trouble is that when the last echoes of an Obama speech have faded, so has the audience. The masses who cheered for change went home. The politicians then took over. It takes more than a speech for them to embrace change.

    He is not much loved by his own party. He may be respected — he’s clearly smart and impenetrably calm — but you hear few expressions of warmth.



    Obama Ditches JFK’s Legacy

    “Ask not what your country can do for you; ask what you can do for your country,” President John F. Kennedy famously said in his inaugural address.

    In his bid for re-election, the hope-and-change president, Barack Obama, clearly has decided to ditch JFK’s country-first approach. The Obama-Biden campaign is all about what this country can do for voters. Look no further than that creepy ‘Julia.’

  • Coffee Steve


    I have a very good and honest advisor, we just spoke for about 5 minutes about what France’s and the Greece elections mean for the long term on the market and 401K plans.

    Keep in mind I no longer do any large trades, nor do I have very many of them anymore, I was considering a few more but after talking to him, I’m holding off.

    Right now allot of investors are coming back to American Stocks and dumping the European stocks, but what’s going to happen is once the trades take their course and the ripple effect starts hitting here again, the outlook is for lower volume trading and a downturn in the overall economic stability of the global market.

    Another bad sign is China’s economy has really slowed down and they may start de-valuing their currency again. At this point nothing major, but it could be setting up a free for all within a few months.

    *Oil has dropped to $96, which is another sign our economy has slowed even more.

  • Coffee Steve

    Sorry … if I’d been around the thread I would have known that

    That’s fine, I was mainly pointing out how most of us feel about the abandonment of our people in these situations.

  • Coffee Steve

    *Rep. Peter King Tells Soledad O’Brien: Drone Attack And Terrorist Plot Are Linked

    “Yes,” said King, “I was told by the White House [the drone attack and terrorist plot] are connected, they’re part of the same operation, and that’s why I said this operation is still ongoing. And by the way, everything that [CNN National Security Contributor] Fran Townsend said as usual, makes a tremendous amount of sense. I’m not in a position to say all of the things that Fran does because of the restrictions that I have but if you listen to Fran Townsend you’re getting a pretty good idea of what happened.”

  • Ratboy

    @ Coffee Steve
    Posted May 8, 2012 at 6:42 AM

    I have a very good and honest advisor

    I spoke with my guys yesterday too. I asked about the oil prices and they dont see the drop lasting on its own. What they did say is that the Obama campaign group is trying to figure out how to manipulate the ol prices just long enough to get elected but are treading lightly because one wrong move and it blows up before the election and they lose!

    On the investment front, they said sone short term quick turns are a good play right now but it takes close watching. They too said do not think that the market is going to be uneffected over here by what is going on over there. They said the market (in there ongoing greed :twisted: ) is taking advantage of the situation showing some strenght here abut will react in a delayed mode so they can make a little n=more money. I dont understand that stratagy completly that is why I got my guys. They told me to sit tight because no matter what happens between now and the election is minor compared to the reaction and ongoing trends based on the election outcome. They said it will go up and down for now but the election will be what tell the future for portfolios and that is when changes one way or the other will be important for portfolio growth or stability.

  • Ratboy

    That makes it 52/44 based on the history of the undecided

    Daily Presidential Tracking Poll

    Tuesday, May 08, 2012

    The Rasmussen Reports daily Presidential Tracking Poll for Tuesday shows Mitt Romney earning 49% of the vote and President Obama attracting 44% support. Three percent (3%) would vote for a third party candidate, while another three percent (3%) are undecided.

  • Tennable

    Who here lives where there are gubernatorial elections today?

  • Ratboy

    The uptick for Romney comes as investor confidence has fallen six points in the wake of last week’s disappointing jobs report. Looking ahead five years, just 44% of Americans believe the nation’s economy will be stronger than it is today. That’s the lowest level of long-term optimism ever measured.

  • Ratboy

    Rosanne Barr picks her running mate on a twitter post…………….but he has not responded to her

    Roseanne Barr?

    My Vice President will be announced at the debate in San Francisco this saturday. I want Willie Nelson as Vice President

  • lbsles
  • lbsles


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