Live + Same Day Cable News Ratings for Saturday & Sunday, May 5-6, 2012
| Saturday | |||
| P2+ (000s) | 25-54 (000s) | 35-64 (000s) | |
| Total Day | |||
| FNC | 765 | 198 | 310 |
| CNN | 314 | 85 | 128 |
| MSNBC | 324 | 154 | 155 |
| CNBC | 80 | 47 | 57 |
| FBN | 26 | 9 | 12 |
| HLN | 318 | 126 | 192 |
| Primetime | P2+ (000s) | 25-54 (000s) | 35-64 (000s) |
| FNC | 1,034 | 172 | 323 |
| CNN | 377 | 102 | 134 |
| MSNBC | 390 | 213 | 192 |
| CNBC | 264 | 113 | 155 |
| FBN | 44 | 10 | 16 |
| HLN | 445 | 141 | 265 |
| Sunday | |||
| P2+ (000s) | 25-54 (000s) | 35-64 (000s) | |
| Total Day | |||
| FNC | 739 | 173 | 293 |
| CNN | 298 | 88 | 116 |
| MSNBC | 329 | 159 | 170 |
| CNBC | 60 | 36 | 38 |
| FBN | 21 | 8 | 9 |
| HLN | 342 | 126 | 189 |
| Primetime | P2+ (000s) | 25-54 (000s) | 35-64 (000s) |
| FNC | 935 | 215 | 318 |
| CNN | 393 | 84 | 113 |
| MSNBC | 456 | 208 | 250 |
| CNBC | 163 | 74 | 98 |
| FBN | 41 | 19 | 23 |
| HLN | 440 | 115 | 241 |
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Note that MSNBC weekend programming after noon isn't live news like their weekday programming. It's specials and documentaries.
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For other days cable news ratings click here.
P2+ = viewers over the age of 2
(25-54) = Adults 25-54 viewing
(35-64) = Adults 35-64 viewing
Prime Time = 8-11pm
LIVE+SD: The number that watched a program either while it was broadcast OR watched via DVR on the same day [through 3AM the next day] the program was broadcast. For more information see Numbers 101.
Scratch = when a show's audience fails to meet minimum Nielsen reporting levels. For more information go here.
Nielsen Cable Network Coverage Estimates (as of July, 2011)
CNN/HLN: 101.12 million HHs
CNBC: 98.62 million HHs
FNC: 99.15 million HHs
MSNBC: 95.72 million HHs
Fox Business: 58.15 million HHs
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Nielsen TV Ratings Data: ©2012 The Nielsen Company. All Rights Reserved.
KELLOG may follow DELTA AIRLINES in pulling their commercials from
the Jon Stewart show in the wake of Stewart’s “Vagina” bit.
I saw the bit and the only thing worse would be Stewart having Keith
Olbermann as a guest.
FNC with a rare win in the demo Sunday night. Other than that looks like a typical weekend.
Without the weekend documentaries, MSNBC’s news portion of programming would be in much worse shape:
MSNBC Total Day A25-54:
Mo – 118K
Tu – 122K
We – 112K
Th – 125K
Fr – 127K
Sa – 154K
Su – 159K
In Total Day demo, Weekend average beats Weekday average by 30%.
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MSNBC Primetime A25-54:
Mo – 243K
Tu – 260K
We – 249K
Th – 274K
Fr – 157K
Sa – 213K
Su – 208K
In Primetime demo, Weekend average beats Friday average by 34% and lose to Weekday average by only 11%.
Too bad the only time msnbc can win is when the subject matter is crime, jail or sex.
@Raz I’m not sure about that..they’ll probably fail that too