FOX 2011-12 Ratings Highlights

via press release:

Overall Season Highlights

q  FOX is the season’s No. 1 network among Adults 18-49, Adults 18-34 and Teens.

q  FOX currently ranks No. 1 among Adults 18-49 for the eighth straight season, No. 1 among Adults 18-34 for the tenth straight season, and No. 1 among Teens 12-17 for the twelfth straight season.

q  FOX holds a +7% advantage over the No. 2 broadcast network among Adults 18-49, +35% among Adults 18-34 and +54% among Teens.

q  FOX has ranked No. 1 among Adults 18-49 for 11 of the past 14 quarters (1st quarter 2009 to 2nd quarter 2012 to date).

 

q  For the November 2011 sweep, FOX ranked No. 1 among Adults 18-49 for only the second time ever in the history of the network.

 

q  In addition, FOX ranked No. 1 among Adults 18-49 during the February 2012 sweep (excluding Super Bowl XLVI) and currently FOX ranks No. 1 among Adults 18-49 in the May 2012 sweep.

 

q  FOX ranks No. 1 among Adults 18-49 on 4 of 7 nights of the week: Tuesday, Wednesday, Thursday and Friday (tie) — the most nights of any network.

 

q  FOX has four of the season’s Top 10 regular entertainment programs among Adults 18-49: AMERICAN IDOL-Wed (No. 1), AMERICAN IDOL-Thu (No. 4 tie), THE X-FACTOR-Wed (No. 7 tie) and THE X-FACTOR-Thu (No. 9 tie).

 

q  FOX has six of the season’s Top 10 regular entertainment programs among Adults 18-34: NEW GIRL (No. 3), FAMILY GUY (No. 4) AMERICAN IDOL-Wed (No. 5), THE SIMPSONS (No. 7 tie), AMERICAN IDOL-Thu (No. 10 tie) and GLEE (No. 10 tie).

 

q  FOX has eight of the season’s Top 10 regular entertainment programs among Teens: AMERICAN IDOL-Thu (No. 1 tie), AMERICAN IDOL-Thu (No. 4 tie), FAMILY GUY (No. 1 tie), GLEE (No. 1 tie), THE CLEVELAND SHOW-SUN 8:30P (No. 6 tie), NAPOLEON DYNAMITE (No. 6 tie), THE X-FACTOR-Wed (No. 8 tie) and THE X-FACTOR-Thu (No. 8 tie).

 

q  FOX also has five of the Top 10 regular entertainment programs among Adults 18-49 based on Commercial Live + Three Day (C3) ratings: AMERICAN IDOL-Wed (No. 2), AMERICAN IDOL-Thu (No. 3), X-FACTOR-Wed (No. 8), X-FACTOR-Thu (No. 9) and FAMILY GUY (No. 10).

 

q  FOX’s prime average is up from last season on 3 nights of the week: Monday, Tuesday, and Friday.

 

 

q  FOX’s NFC Championship Game ranks as the most-watched in 16 years (57.76 million Total Viewers) and is the second highest-rated telecast of the 2011/12 season to date, behind the Super Bowl (excludes pre/post SB programming).

 

q  FOX’s median age of 40 for regular telecasts is the youngest of the four major broadcast networks – nine years younger than the second-youngest network, NBC.

 

 

Key 2011/12 Program Highlights

 

AMERICAN IDOL

q  Currently in its 11th season, AMERICAN IDOL ranks as the 2011/12 season’s No. 1 entertainment show among both Adults 18-49 and Total Viewers.

 

q  This year marks the ninth straight season (since 2003/04) that AMERICAN IDOL has accounted for the #1 entertainment program in Adults 18-49 and Total Viewers, the most consecutive No. 1 ranks for any broadcast network program since the beginning of continuous Adults 18-49 measurement more than 20 years ago.

 

q  AMERICAN IDOL is the season’s third highest rated entertainment program (tie) among “Adults 18-49 with Household Income of $100K+,” behind Modern Family and The Big Bang Theory.

 

BONES

q  BONES ranks among the season’s Top 10 regular dramas among Adults 18-34, Men 18-34, Women 18-34 and Teens.

 

q  BONES delivers a professional audience, indexing above its U.S. average in “Adults 18-49 Professional/Managerial” (107 index).

 

FRINGE

q  FRINGE ranks No. 1 in its Friday 9-10pm time period among Men 18-49, Men 18-34 and Men 25-54 (tie), ranking No. 2 among Adults 18-34.

 

q  FRINGE delivers an upscale audience, surpassing its Total U.S Adults 18-49 average in “Adults 18-49 with Household Income of $100K+” (124 index) and “Adults 18-49 with 4+ Years of College” (124 index).

q  FRINGE posts the largest percentage increase due to playback among broadcast prime shows among Adults 18-49 (+138%, Live + 7 vs. Live).

 

 

GLEE

q  GLEE ranks among the season’s Top 10 regular entertainment programs among Adults 18-34, Teens and Women 18-34, placing among the Top 20 among Women 18-49.

 

q  GLEE ranks No. 1 in its Tuesday 8-9pm time period among Adults 18-34, Teens, Women 18-49/18-34 and Men 18-34 (tie), placing second with Adults 18-49 and Total Viewers.

 

q  GLEE delivers an upscale audience, surpassing its Total U.S Adults 18-49 average in “Adults 18-49 with household Income of $100K+” (146 index) and “Adults 18-49 with 4+ Years of College” (146 index).

 

KITCHEN NIGHTMARES

q  KITCHEN NIGHTMARES ranks No. 1 in its Friday 8-9pm time period among Adults 18-49 (tie), Adults 18-34, Women 18-34 (tie), Men 18-49, Men 18-34, and Men 25-54.

 

NEW GIRL

q  NEW GIRL ranks as the season’s No. 1 new program among Adults 18-34 and Women 18-34, and ranks as the #2 new scripted program among Adults 18-49 (behind 2 Broke Girls).

 

q  NEW GIRL ranks among the season’s Top 20 regular programs among Adults 18-49, Adults 18-34, Teens, Men 18-34, and Women 18-49/18-34.

 

q  NEW GIRL dominates its Tuesday 9-9:30pm time period among Adults 18-49, Adults 18-34, Teens and their male/female components.

 

q  NEW GIRL delivers an upscale audience, surpassing its Total U.S Adults 18-49 average in “Adults 18-49 with household Income of $100K+” (143 index) and “Adults 18-49 with 4+ Years of College” (143 index).

 

RAISING HOPE

q  RAISING HOPE ranked No. 1 in its Tuesday 9:30-10pm time period among Adults 18-34, Teens, Women 18-34 and Men 18-34.

 

q  RAISING HOPE delivers an upscale audience, surpassing its Total U.S Adults 18-49 average in “Adults 18-49 with Household Income of $100K+” (108 index) and “Adults 18-49 with 4+ Years of College” (112 index).

 

TOUCH

q  TOUCH ranks among the season’s Top 5 new dramas among Teens and Men 18-49, ranking in the Top 10 among Adults 18-49 and Adults 18-34.

 

q  TOUCH ranks No. 1 in its Thursday 9-10pm time period among Teens, taking the No. 2 spot in Women 18-49/25-54, Men 18-49/25-54 and Total Viewers.

 

THE X FACTOR

q  THE X FACTOR ranks as the season’s No. 1 new unscripted show among Adults 18-49, Adults 18-34 and Teens.

 

q  THE X FACTOR ranked as the Fall’s No. 1 unscripted entertainment show among Adults 18-49, Adults 18-34 and Women 18-49/18-34.

 

q  THE X FACTOR ranks No. 1 in its Wednesday 8pm time period among Adults 18-49, Adults 18-34 (tie), Teens and their male/female components.

 

q  THE X FACTOR ranks No. 1 in its Thursday 8pm time period among Adults 18-49 (tie), Adults 18-34, Teens and Women 18-49/18-34/25-54.

 

 

FOX Sunday (THE SIMPSONS/THE CLEVELAND SHOW/FAMILY GUY/AMERICAN DAD)

q  FOX’s THE SIMPSONS, FAMILY GUY and AMERICAN DAD rank among the season’s Top 10 regular comedies among Adults 18-34, Teens and Men 18-34.

 

q  Currently in its 23RD season, THE SIMPSONS ranks among the season’s Top 10 programs among Adults 18-34 and Men 18-49/18-34.

 

q  THE SIMPSONS ranks No. 1 in its Sunday 8pm half hour among Adults 18-34, Teens and Men 18-49/18-34.

 

q  THE CLEVELAND SHOW ranks No. 2 in its Sunday 7:30pm half hour among Adults 18-34, Women 18-34 and Men 18-34, ranking No. 1 with Teens.

 

q  FAMILY GUY ranks as the No. 1 primetime comedy among Teens (tie) and Men 18-34, ranking among the Top 5 with Adults 18-34 and Men 18-49.

 

q  FAMILY GUY ranks No. 1 in its Sunday 9-9:30pm half hour among Adults 18-34, Teens, Men 18-34 and Women 18-34, moving to No. 2 among Adults 18-49 and Men 18-49.

 

q  AMERICAN DAD places No. 1 among Teens and No. 2 in Adults 18-34 and Men 18-49/18-34 in its Sunday 9:30-10pm half hour.

 

q  AMERICAN DAD surpasses its 2010/11 average by +8% among Adults 18-49, +14% among Adults 18-34 and +26% among Teens.

 

q  BOB’S BURGERS ranks No. 1 in its Sunday 8:30-9pm half hour among Men 18-49 (tie), Men 18-34, placing No. 2 among Adults 18-34, Teens, and Women 18-34 (tie). 

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