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TV Ratings Sunday: 'Desperate Housewives' Finale Wins Night, 'Once Upon a Time' Rises, 'Survivor' Has Its Lowest Rated Finale Ever, 'Harry's Law' Up

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Written By

May 14th, 2012

Scoreboard ABC CBS FOX NBC UNI
Adults 18-49: Rating/Share 2.8/8 2.3/7 1.7/5 1.3.4 0.9/3
Adults 18-34: Rating/Share 2.1/7 1.2/4 1.8/7 0.9/3 0.8/3
Total Viewers (million) 9.49 9.43 3.60 5.51 2.46

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ABC won the night in adults 18-49 and  total viewers. 

On ABC, America's Funniest Videos declined to  a 1.6  adults 18-49 rating from last week's 2.0. The season finale of Once Upon A Time scored a 3.2 adults 18-49 rating, up  7% from last week's 3.0 . The two hour series finale of  Desperate Housewives garnered a 3.2 adults 18-49 rating, up 19%  from a 2.7 for last week's hour long episode and up from a  3.1 for last year's season finale.

On CBS, the two house Survivor finale earned a 2.8 rating among adults 18-49, compared to a 2.7 for last week's finale of The Amazing Race and down 30% from last spring's Survivor finale for the show's lowest rated finale ever. At 10pm, The Survivor reunion scored a 2.4 adults 18-49 rating up from the 1.2 NYC 22 earned in the time period last week and down 29% from last spring's Survivor reunion for the series lowest rated reunion ever. At 7PM, 60 Minutes got a season low 1.2  down from last week's 1.6.

On Fox, The Cleveland Show earned a 1.3 rating among adults 18-49, down 7% from last week's 1.4.  The Simpsons got a 1.9 adults 18-49 rating down 14% from last week's 2.2. Bob's Burgers scored a 1.8 in adults 18-49, even with last week. Family Guy garnered  a 2.3 among adults 18-49, down 15%  from its  2.7  last week.b The season finale of  American Dad got a 2.0 adults 18-49 rating down 13% from last week's 2.3.

On NBC, Dateline earned a 0.8 adults 18-49 rating up from last week's 0.7. Harry's Law scored a 1.0 adults 18-49 rating, up 25% from last week's 0.8.  Celebrity Apprentice earned a 1.8 among adults 18-49, down from last week's 1.9 and tying its series low.

Broadcast primetime ratings for Sunday, May 13, 2012:

Time Net Show 18-49 Rating/Share Viewers (Millions)
7:00 ABC America's Funniest Home Videos 1.6/6 6.31
CBS 60 Minutes 1.2/5 9.21
FOX The Simpsons - R 0.9/4 2.12
NBC Dateline 0.8/3 3.62
7:30 FOX The Cleveland Show 1.3/5 2.79
8:00 ABC Once Upon A Time (Season Finale) 3.2/10 9.45
CBS Survivor: One World (8-10PM)(Season Finale) 2.8/8 10.22
FOX The Simpsons 1.9/6 4.00
NBC Harry's  Law 1.0/3 7.61
8:30 FOX Bob's Burgers 1.8/5 3.63
9:00 ABC Desperate Housewives (9-11PM)(Series Finale) 3.2/8 11.10
FOX Family Guy 2.3/6 4.94
NBC Celebrity Apprentice (9-11PM) 1.8/5 5.40
9:30 FOX American Dad (Season Finale) 2.0/5 4.12
10:00 CBS Survivor: One World Reunion 2.4/6 8.07

 

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Nielsen TV Ratings: ©2012 The Nielsen Company. All Rights Reserved.

Definitions:

Fast Affiliate Ratings: These first national ratings, including demographics, are available at approximately 11 AM (ET) the day after telecast, and are released to subscribing customers daily. These data, from the National People Meter sample, are strictly time-period information, based on the normal broadcast network feed, and include all programming on the affiliated stations, sometimes including network programming, sometimes not. The figures may include stations that did not air the entire network feed, as well as local news breaks or cutaways for local coverage or other programming. Fast Affiliate ratings are not as useful for live programs and are likely to differ significantly from the final results, because the data reflect normal broadcast feed patterns. For example, with a World Series game, Fast Affiliate Ratings would include whatever aired from 8-11PM on affiliates in the Pacific Time Zone, following the live baseball game, but not game coverage that begins at 5PM PT. The same would be true of Presidential debates as well as live award shows and breaking news reports.

Rating: Estimated percentage of the universe of TV households (or other specified group) tuned to a program in the average minute. Ratings are expressed as a percent.

Share (of Audience): The percent of households (or persons) using television who are tuned to a specific program, station or network in a specific area at a specific time. (See also, Rating, which represents tuning or viewing as a percent of the entire population being measured.)

Time Shifted Viewing – Program ratings for national sources are produced in three streams of data – Live, Live+Same Day (Live+SD) and Live+7 Day. Time shifted figures account for incremental viewing that takes place with DVRs. Live+Same Day (Live+SD) include viewing during the same broadcast day as the original telecast, with a cut-off of 3:00AM local time when meters transmit daily viewing to Nielsen for processing. Live+7 Day ratings include incremental viewing that takes place during the 7 days following a telecast.

For more information see Numbers 101 and Numbers 102.

 
  • Jay

    @danny94 – you’re so right. It’s weird to think the show used to get 25ish million viewers back in the day. Besides the anomaly that is NCIS, I wonder if any show will ever see those types of numbers ever again…

  • Juan

    So sad that desperate housewives wasn’t able to go much higher as this iconic show deserves, well I thought it was great so that’s what matters, OUAT also great can’t wait for next season

  • joey

    No more DH, SO SADD

  • GGG

    OUAT ratings are not impressive at all for a season finale. A hit? My a**

  • John A

    My TV viewing wont be the same without Desperate Housewives. Its one of my favourite shows ever.

  • HotLatino4GayMarriage

    Where are the Survivor fans who said WHO CARES, Survivor’s gonna destroy DH on DH poll haha

  • Baqinardo

    Housewives :'(
    No, i’m not sad about the ratings. I’m sad that it’s ended >.<

  • Baqinardo

    @Hotlatino
    I was about to post the same thing!
    Haha… It did not even beat OUAT. lol
    All lows for CBS finale.

  • Mark Wilkins

    OUAT season finale was great and it was the only thing to watch on Sunday. Can’t wait for sesaon 2!

  • Sam

    Also considering it was mother’s day…it was a decent night all around.

    I suppose Housewives could’ve scored above a 3.5 if it was any other night.

  • Ram510

    Nice to see DH up. I still can’t believe I won’t be looking for DH numbers come next season. It’s going to feel weird not seeing them on the chart come fall

  • Justin121 Q&A

    Desperate Housewives

    Sunday, October 3rd, 2004.

    Sunday, May 13th, 2012.

    Rest in Peace, Westiria Lane.

  • Chuck_T

    Thursday at 10 should have been Harry’s Law. Both Rock Center and Harry’s Law will get about 1.0 in the key demo but at least HL would get 7.5-8 million viewers while RC will be lucky to get 2.5-3 million. I guess they did it because it was cheaper.

  • DougF

    Half Hours

    18-49
    OUAT 3.1/3.3
    DH 3.2/3.2/3.2/3.4
    SOW 2.6/2.8/2.9/2.9
    SOWR 2.7/2.1
    CA 1.6/1.7/1.8/1.9
    HL 0.9/1.0

    Overall Viewers for those that hold them dear
    OUAT 9.187/9.713
    DH 10.920/11.043/11.144/11.311
    SOW 9.752/10.410/10.422/10.290
    SOWR 8.944/7.186
    CA 5.383/5.223/5.313/5.668
    HL 7.190/8.025

  • Liam

    Look on the bright side of DHs raatings last night, the series bowed out on a season high in the ratings. So thats a good thing.

  • Aquat1cF1sh

    Goodbye Desperate Housewives, you were one of the shows that gave ABC a fresh breath of new life. You’ll be missed.

    And nice numbers for Once Upon a Time! Maybe ABC will move it to 9pm next season and it’ll get higher numbers.

  • MoHasanie

    Oh well, the only people who really care about the finale’s ratings are ABC, and maybe this is what they were expecting or close to what they were expecting for the finale.
    Its been a fantastic 8 years, and DH will always be one of my favorite shows of all time!

  • Liam

    I think if DH had aired the finale next week it would have gottne higher ratings. We will wait and see what the Live+7 days ratings bring to the finale.

  • Jeff R

    Extremely predictable Survivor finale that I’m sure hurt ratings. Add to that a lackluster season and its record lows don’t surprise me at all.

    If it doesn’t rebound this fall, it might be time for CBS to cut Surivor down to one installment a year. Maybe do Survivor in the fall and Amazing Race in the spring and let them share a time slot.

  • Sarah

    I expected the numbers for DH to be higher. Great finale though and OUAT set up next season perfectly.

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