Late Night TV Ratings For The Week Of May 7 - May 11, 2012

Categories: Late Night TV Ratings,Network TV Press Releases,Weekly Late Night TV Ratings

Written By

May 17th, 2012

To see past week's Late Night TV ratings information click here.

Via NBC's Press Release

JAY LENO AND JIMMY FALLON DELIVER #1 FINISHES FOR THE LATE-NIGHT WEEK OF MAY 7-11

 

 

‘TONIGHT’ AND ‘LATE NIGHT’ DELIVER BIGGER 18-49 AND TOTAL-VIEWER AUDIENCES THAN THE ABC AND CBS TIME-PERIOD COMPETITION

 

SEASON TO DATE, JAY HAS STRETCHED HIS TOTAL-VIEWER LEAD OVER ‘Late Show’ TO 15 PERCENT FROM THE YEAR-AGO 9 PERCENT AND JIMMY FALLON HAS INCREASED HIS MARGIN OVER ‘LATE Late Show’ TO 15 PERCENT FROM 0.5 PERCENT

 

Last Call WITH CARSON DALY’ HITS A FIVE-WEEK HIGH IN 18-49 VIEWERS AND A FOUR-WEEK HIGH IN TOTAL VIEWERS

 

UNIVERSAL CITY, Calif. – May 17, 2012 – NBC’s “The Tonight Show with Jay Leno” has delivered #1 rankings in viewers 18-49 and total viewers for the week of May 7-11, generating bigger audiences in adults 18-49 and total viewers than its time-period competition of CBS's "Late Show with David Letterman" and ABC's combination of "Nightline" and "Jimmy Kimmel Live."

 

At 12:35 a.m. ET, NBC’s "Late Night with Jimmy Fallon" ranked #1 ahead of CBS's "Late Late Show with Craig Ferguson" and head to head versus ABC’s "Kimmel" in viewers 18-49 and total viewers, delivering bigger audiences than “Late Late Show” in every key ratings category: adults, men and women 18-34, 18-49 and 25-54, plus total viewers.

 

At 1:35 a.m. ET, NBC’s “Last Call with Carson Daly” delivered its largest 18-49 audience (422,000) in five weeks, since the week of April 2-6, and its biggest overall audience (964,000) in four weeks, since the week of April 9-13.

 

Through the first 34 weeks of the season, "Tonight" has increased its total-viewer margin over "Late Show" to 15 percent (3.710 million vs. 3.218 million), up from the year-ago season-to-date advantage of 9 percent. Jimmy Fallon has also established a total-viewer lead over "Late Late Show" this season of 15 percent (1.764 million vs. 1.531 million), up from last year's advantage of 0.5 percent. Jimmy has also increased his season-to-date lead over "Late Late Show" in adults 18-34, to 41 percent (276,000 vs. 196,000) up from last year's 23 percent, and in adults 25-54, to 11 percent (864,000 vs. 778,000) up from 2 percent at this point last season.

 

"Tonight" delivered a bigger 18-49 audience than "Late Show" for the 18th time in 21 weeks while Jimmy Fallon attracted a bigger 18-49 audience than "Late Late Show" for a 24th week in a row.

 

WEEKLY AVERAGES

 

(According to in-home viewing figures from Nielsen Media Research for the week of May 7-11. Ratings reflect "live plus same day" data from Nielsen Media Research unless otherwise noted. Season-to-date figures are averages of "live plus seven day" data except for the two most recent weeks, which are "live plus same day.")

 

 

 

ADULTS 18-49

 

 

 

11:35 p.m.-12:35 a.m. ET

 

 

NBC "Tonight," 0.8 rating, 3 share

 

 

CBS "Late Show," 0.7/3

 

 

11:35 p.m.-12 midnight ET

 

ABC "Nightline," 0.9/3

 

 

12 midnight-1 a.m. ET

 

ABC "Kimmel," 0.6/3*

 

 

12:35-1:35 a.m. ET

 

 

NBC "Late Night," 0.5/3

 

 

CBS "Late Late Show," 0.4/2

 

 

1:35-2:05 a.m. ET

 

 

NBC "Last Call," 0.3/2*

 

 

 

 

TOTAL VIEWERS

 

 

11:35 p.m.-12:35 a.m. ET

 

 

NBC "Tonight," 3.4 million viewers

 

 

CBS "Late Show," 3.0 million viewers

 

11:35 p.m.-12 midnight ET

 

ABC "Nightline," 3.8 million viewers

 

 

12 midnight-1 a.m. ET

 

ABC "Kimmel," 1.9 million viewers*

 

 

12:35-1:35 a.m. ET

 

 

NBC "Late Night," 1.6 million viewers

 

 

CBS "Late Late Show," 1.4 million viewers

 

 

1:35-2:05 a.m. ET

 

 

NBC "Last Call," 1.0 million viewers*

 

 

* Friday’s "Last Call" and "Kimmel" were encores.

 

 

 

SEASON TO DATE

 

 

 

ADULTS 18-49

 

 

 

11:35 p.m.-12:35 a.m. ET

 

 

NBC "Tonight," 0.9 rating, 3 share

 

 

CBS "Late Show," 0.8/3

 

 

11:35 p.m.-12 midnight ET

 

ABC "Nightline," 0.9/3

 

 

12 midnight-1 a.m. ET

 

ABC "Kimmel," 0.5/2

 

 

12:35-1:35 a.m. ET

 

 

NBC "Late Night," 0.6/3

 

 

CBS "Late Late Show," 0.5/3

 

 

1:35-2:05 a.m. ET

 

 

NBC "Last Call," 0.3/2

 

 

 

 

TOTAL VIEWERS

 

 

 

11:35 p.m.-12:35 a.m. ET

 

 

NBC "Tonight," 3.7 million viewers

 

 

CBS "Late Show," 3.2 million viewers

 

11:35 p.m.-12 midnight ET

 

ABC "Nightline," 3.9 million viewers

 

 

12 midnight-1 a.m. ET

 

ABC "Kimmel," 1.8 million viewers

 

 

12:35-1:35 a.m. ET

 

 

NBC "Late Night," 1.8 million viewers

 

 

CBS "Late Late Show," 1.5 million viewers

 

 

1:35-2:05 a.m. ET

 

 

NBC "Last Call," 1.0 million viewers

 

 

 

SELECTED CABLE RESULTS, WEEK OF MAY 7-11

 

 

NATIONAL ADULT 18-49 RATING

 

 

 

 

Comedy Central, 11-11:30 p.m. ET, "The Daily Show," 0.7

 

Comedy Central, 11:30 p.m.-midnight ET, "The Colbert Report," 0.6

 

TBS, 11 p.m.-midnight, "Conan," 0.4

 

 

Adult Swim, 11:30 p.m.-12:30 a.m. ET, 0.9

 

Adult Swim, 12:30-1:30 a.m. ET, 0.6

 

 

Each adult 18-49 rating point equals 1.28 million viewers

 

 

 

TOTAL VIEWERS

 

 

 

Comedy Central, 11-11:30 p.m. "The Daily Show," 1.6 million

 

Comedy Central, 11:30 p.m.-midnight ET, "The Colbert Report," 1.2 million

 

TBS, 11 p.m.-midnight, "Conan," 0.8 million

 

 

Adult Swim, 11:30 p.m.-12:30 a.m. ET, 2.1 million

 

Adult Swim, 12:30-1:30 a.m. ET, 1.4 million

 

 

 

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  • Gary Middleton

    And SVU was still doing 3.0 to 3.5 by the end of 2008. Jay could still hit an occasional weekly 1.1 with a couple of lead-ins like those.

  • Brad

    Give Jay ER instead of Awake on Thursdays and it’s a different equation.

    Totally agree. It would totally explain the drop in the ratings. But it doesn’t explain why Letterman isn’t riding high off of CBS’s ratings. My thoughts are that Letterman and his viewers are too cult-like. You have to have a certain taste in his comedy in order to watch him. With Leno you don’t, but again, he’s weighing a lot on his lead-in, something that isn’t always reliable. Plus, Letterman has exiled a lot of his audience when it comes to women and Republicans.

    It think this cult-like attitude is what made Conan not really mainstream. That’s why I’m not entirely in favor of Craig Ferguson taking over The Late Show. I think his audience is too cult-like. Don’t get me wrong, I like them both and think they are both funny, but that doesn’t mean they should take over the 11:30 shows on CBS or NBC.

  • GARebelman

    What Brad said. Letterman has full advantage and as of late, no bump in the least. I haven’t seen Dave crack a 1.0 despite Hawaii 5-0, CSI or Mentalist or blue bloods.

  • Brad

    By the way Gary and all others, I’m sorry if I back-track too much. I only started watching Late Night when NBC put on The Jay Leno Show. I was only 17 at the time and had no real clue about Letterman, Leno, Conan, etc. I only knew about Stewart and Colbert on Comedy Central. I have a very soft spot for Leno and his prime time show because it brought me into the late night world. I keep absorbing all this information, reading Bill Carter’s two book, looking up past video clips, reading past articles (many from Bill Carter), watching the documentary on Johnny Carson, reading WikiPedia pages on shows.

    I really love this stuff, it truly is fascinating. I do feel like I am a good contributer to our discussions, but the sad thing is, I don’t know the general knowledge stuff about what certain shows were on, what their ratings were, what time they started, and all that prior to 2009.

  • Gary Middleton

    “Totally agree. It would totally explain the drop in the ratings. But it doesn’t explain why Letterman isn’t riding high off of CBS’s ratings.”

    Brad, 2 of the 3 factors I cited for Jay’s decline are the same for Dave: age and the decline in broadcast network ratings. In 2008, CSI could still do close to a 6.0 (!) in the demo. And Dave is 3 years older than Jay.

  • Gary Middleton

    No apology needed, Brad, we’re lucky to have someone posting who is both into the genre and has a great facility for numbers. I really look forward to your posts.

  • rif

    Brad, I don’t post as often as I used to, but I’ll admit a few times I felt like you are just discovering things that we’ve discussed ad nauseum around here for the past couple years, but then I suspected you may have been younger, both in age and in late night fandom, and you have just confirmed that, so it is totally understandable. As such, I definitely welcome your enthusiasm and sense of discovery as I read these discussions, and in any case, who’s to judge anyone on their knowledge of late night television history?

  • Diana Santiago

    Another interesting article, from Conan’s presentation on “The Cable Show” this morning:

    http://www.theverge.com/2012/5/23/3038692/conan-obrien-on-the-symbiotic-relationship-of-his-audience-and-new

  • Brad

    “Morgan asked if he was bothered by the multitudes of ways people might watch his show (aside from tuning in live). Without pause or hesitation, O’Brien emphatically responded, “no, not in the least.”"

    Wow! That says something about the ad rates of all their content then. It’s relatively the same.

    Thanks guys. And Rif, I figured somebody could sort of tell I was younger. You just confirmed that for me. :)

  • kscottk11

    “Kevin Eubanks made a guest appearance on The Tonight Show last night in a funny sketch.”

    Anything NBC and the Tonight Show does to move Rickey Minor as far back as possible and not actually speak would be a great improvement for the show.

    He has no connection with Leno. He’s just awkward and he drags the show down. They could park a bar stool where Rickey stands and it would give Leno more to work with.

    For however longer Leno host the Tonight Show, they got to do something with Rickey Minor.

    Bring back Kevin Eubanks. The show needs him badly.

  • JB

    Arsenio Hall is reportedly getting interest from some networks!

  • GARebelman

    Ah yes, Arsenio showed up Monday with Jay to do “California is so broke” jokes with Jay and hinted networks should ask him back to late night.

  • CHRIS

    For more proof that the Carson camp ignores Jay Leno…the relatively new Tonight Show 15 DVD boxed set, with over 1800 minutes of Carson’s Tonight Show, doesn’t have one minute of Jay Leno…

  • Mark

    Not surprised at that. Jay had a few appearances but then went for a long time without being on the show. To be expected because the Leno camp caused the immediate end of the Carson years.

  • Mike

    If you haven’t seen it, an interesting interview with Conan…

    http://www.hollywoodreporter.com/news/conan-obrien-tbs-tonight-show-jay-leno-327970

  • Diana Santiago

    Thanks Mike. I tried to post it twice this afternoon along with a Jay interview, but seems the comment section knows best. ;)

  • SB

    FYI, just discovered one more glaring error in the Warren Littlefield interview: Warren claims that while they were making the decision on who should succeed Johnny on Tonight, Les Moonves was courting both Jay and Dave with lavish gifts, ready to take whichever didn’t get the show on NBC. One problem – Moonves was still running the TV division at Warner Bros. He didn’t arrive at CBS until 1995, 3 years after Johnny left and 2 years after Dave premiered on The Late Show. Les inherited Dave, he didn’t court him.

    Warren really seems to have his facts all mixed up…

  • Gary Middleton

    Great catch, SB, Dave was being courted by Howard Stringer.

  • Brad

    You are right SB. I checked my copy of The Late Shift and Les Moonves is in the index. Howard Stringer was the President of CBS Inc. from 1988 to 1995.

    Glad to see Conan saying… “As for his years of roller-coaster emotions? “I have no regrets about any of it.”" – THR. I’m really happy for him. Looks like he has come out on top out of the whole Tonight Show debacle when I thought absolutely no one was going to.

  • Brad

    On Tosh.0 a couple of years ago, they recreated The Arsenio Hall Show for Web Redemption. Start at 4:20.
    http://tosh.comedycentral.com/video-clips/web-redemption—worst-comedian-ever

    It was cut out, but afterwards Tosh said (paraphrasing), “Aresnio still got it. Someone should give him another chance. Come on TBS, just bump Lopez to 3 in the morning. That’s when the people who watching him start heading out to work anyways”.

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