TV Ratings Sunday: 'Billboard Music Awards' Leads ABC to Nightly Win, 'Celebrity Apprentice' Sees Finale Low

Adults 18-49: Rating/Share 2.4/7 1.9/6 1.6/5 1.3/4 1.0/3
Adults 18-34: Rating/Share 1.9/6 1.8/6 1.0/3 0.6/2 1.0/3
Total Viewers (million) 6.981 4.058 5.551 11.316 2.849

ABC won the night in adults 18-49, but CBS claimed victory with  total viewers. 

On ABC, America’s Funniest Videos season finale earned a 1.5 adults 18-49 rating, down a tenth from last week’s 1.6  adults 18-49 rating. The 2012 Billboard Music Awards earned a 2.7 18-49 rating and was the highest-rated program of the evening, despite tying it’s all-time ratings low, set in 2006.

On CBS, back to back episodes of 60 Minutes earned a 1.4 and1.5 adults 18-49 rating, both up from last week’s 1.2 rating. Made-for-TV movie Jesse Stone: Benefit of the Doubt at 9PM earned 1.2 among adults 18-49 but was the most-watched program of the evening.

On Fox, The Cleveland Show season finale was even with last week’s 1.3 rating among adults 18-49.  The Simpsons finale was up two-tenths to a 2.1 from last week’s 1.9 adults 18-49 rating. Bob’s Burgers was down a tenth to a 1.7 from last week’s 1.8 in adults 18-49. An hour-long Family Guy was up two-tenths from last week’s  2.3, earning a 2.5 adults 18-49 rating.

On NBC, the finale of Celebrity Apprentice was up four-tenths, drawing a 2.2 compared to last week’s 1.8 among adults 18-49. However, this was the lowest-rated finale episode of the series to date.

Broadcast primetime ratings for Sunday, May 20, 2012:

Time Net Show 18-49 Rating 18-49 Share Viewers Live+SD (million)
7:00PM ABC America’s Funniest Home Videos 1.5 5 5.817
CBS 60 Minutes 1.4 5 5.000
FOX The Simpsons -R 1.0 4 2.338
NBC America’s Got Talent -R 1.0 3 4.282
7:30PM FOX The Cleveland Show 1.3 4 3.030
8:00PM ABC Billboard Music Awards (8-11P)  2.7  7  7.400
CBS 60 Minutes 1.5 4 10.128
FOX The Simpsons 2.1 7 4.790
8:30PM FOX Bob’s Burgers 1.7 5 3.568
9:00PM FOX Family Guy 2.5 6 5.286
NBC The Celebrity Apprentice (9-11p) 2.2 6 6.820
CBS Jesse Stone: Benefit of the Doubt (9-11P) 1.2 3 12.766

Nielsen TV Ratings: ©2012 The Nielsen Company. All Rights Reserved.


Fast Affiliate Ratings: These first national ratings, including demographics, are available at approximately 11 AM (ET) the day after telecast, and are released to subscribing customers daily. These data, from the National People Meter sample, are strictly time-period information, based on the normal broadcast network feed, and include all programming on the affiliated stations, sometimes including network programming, sometimes not. The figures may include stations that did not air the entire network feed, as well as local news breaks or cutaways for local coverage or other programming. Fast Affiliate ratings are not as useful for live programs and are likely to differ significantly from the final results, because the data reflect normal broadcast feed patterns. For example, with a World Series game, Fast Affiliate Ratings would include whatever aired from 8-11PM on affiliates in the Pacific Time Zone, following the live baseball game, but not game coverage that begins at 5PM PT. The same would be true of Presidential debates as well as live award shows and breaking news reports.

Rating: Estimated percentage of the universe of TV households (or other specified group) tuned to a program in the average minute. Ratings are expressed as a percent.

Share (of Audience): The percent of households (or persons) using television who are tuned to a specific program, station or network in a specific area at a specific time. (See also, Rating, which represents tuning or viewing as a percent of the entire population being measured.)

Time Shifted Viewing – Program ratings for national sources are produced in three streams of data – Live, Live+Same Day (Live+SD) and Live+7 Day. Time shifted figures account for incremental viewing that takes place with DVRs. Live+Same Day (Live+SD) include viewing during the same broadcast day as the original telecast, with a cut-off of 3:00AM local time when meters transmit daily viewing to Nielsen for processing. Live+7 Day ratings include incremental viewing that takes place during the 7 days following a telecast.

For more information see Numbers 101 and Numbers 102.

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