Nickelodeon Tops Basic Cable for Week, Ranks as Number One With Kids and Total Viewers

Categories: Network TV Press Releases

Written By

May 22nd, 2012

via press release:

Hour-Long Victorious Special Totals 8 Million Total Viewers; Legend of Korra No. 1 on Saturday Morning with Total Viewers
New York, NY—May 22, 2012—Nickelodeon took the top spot for the week (5/14 – 5/20/12) as the number-one basic cable net with K2-11 (2.3/822,000) and total viewers (1.6 million) in total day. A new episode of Victorious, “Tori Goes Platinum,” (Saturday, May 19, 8p.m. ET/PT), drew 3.8 million total viewers, and was number-one in its time period across key demos – K2-11(5.1/1.8 million), K6-11 (7/1.5 million), Tweens (7.3/1.5 million). The program bested direct competition by triple digits among kid and total viewers, and totaled 8.3 million total viewers over the weekend*.
The Legend of Korra, “The Aftermath” (Saturday, May 19, 11a.m. ET/PT), also topped its time period with K2-11(3.7/1.3 million), K6-11 (4/848,000), Tweens (4.1/859,000) and total viewers (3.5million), as the number two kids’ entertainment program, only behind Victorious. The program bested direct competition by double digits among kid and total viewers.
In “Tori Goes Platinum,” Tori wins a contest to sing the opening number at the Platinum Music Awards.  There’s just one catch, the show’s producer and his team want to reinvent her look and personality.  Tori agrees to play along, but is her new fame worth changing into a new Tori?   This episode features a music performance by Victoria Justice of the new single “Make It In America” (co-written by Victoria) along with another new song “Cheer Me Up.”
In “The Aftermath,” tensions mount when Korra begins to suspect an ally is working for the Equalists. The Legend of Korra takes place 70 years after the events of Avatar: The Last Airbender and follows the next Avatar– a girl named Korra who is from the Southern Water Tribe.  With three of the four elements under her belt (Earth, Water and Fire), Korra seeks to master Air.  Her quest leads her to Republic City, the modern “Avatar” world that is a virtual melting pot where benders and non-benders from all nations live and thrive.  Korra quickly discovers that the metropolis is plagued by crime as well as a growing anti-bending revolution that threatens to rip the city apart.  Under the tutelage of Aang’s son, Tenzin, Korra begins her airbending training while dealing with the dangers at large. 
Nickelodeon, now in its 33rd year, is the number-one entertainment brand for kids. It has built a diverse, global business by putting kids first in everything it does. The company includes television programming and production in the United States and around the world, plus consumer products, online, recreation, books and feature films. Nickelodeon’s U.S. television network is seen in 100 million households and has been the number-one-rated basic cable network for 17 consecutive years. For more information or artwork, visit Nickelodeon and all related titles, characters and logos are trademarks of Viacom Inc. (NASDAQ: VIA, VIAB).
  • Sean

    GO NICKELODEON!!!!!!!!!!!!! ITS THE BEST..

  • Epicfail037

    Seriously, let’s hope Nickelodeon can pick up their game. Rags is next up, which they’ve been promoting very well.

  • Nickelodeon Rocks 2012

    Finally! Nickelodeon, is back on top! Hoping Rags reaches atleast 4 million, they’ve been promoting it very good!

  • Jon23812

    The only thing that might hurt RAGS is it’s timeslot.

  • justin

    I thought I read a story here that Nick’s rating have tanked in the last 2 years. Nick was throwing a hissy fit and blaming the ratings system for Disney taking over all of these demo wins.

  • Kaylie

    Disney has its summer line up which is more interesting than what Nick has for the summer. Seems like Nick is gonna solely rely on Victorious, Spongebob & Korra to carry it since the juggernaut days of iCarly are over because theyre ending. With schedule changes, Disney can slay Nickelodeon.

  • Nickelodeon Rocks 2012

    Kaylie, Nick hasn’t even revealed yet what they have for the summer. Don’t assume. And iCarly is ending in november, so it will likely be on all summer long! :)

  • SherLOCKED (The Mighty Cringe)

    Nick currently has the best Animated show…Legend of Korra! And then I would have to say that DC has the next best two. DXD’s Tron: Uprising and Phineas and Ferb.

    Anyway, I’m glad that LoK is going great!

  • Sean


  • disney rocks

    Rags will be crushed by Alice in Wonderland. If Nick was smart, they would pull a quick change and move it to Sunday.

  • 728huey

    I think the ratings for Disney and Nickelodeon tend to be cyclical. I remember when Disney was kicking Nickelodeon’s butt with Lizzie McGuire and Hannah Montana, then Nickelodeon was huge with Drake and Josh and Zoey 101, then after Drake Bell tried to get into movies and Britney’s little sister got unexpectedly pregnant, Disney stormed back with Phineas and Herb, Wizards of Waverly Place, and The Suite Life of Zack and Cody, then Nick was huge with iCarly and later Victorious and Big Time Rush, then Disney took back the mantle with Good Luck Charlie and Jessie, and now it appears Nick is rebounding with The Legend of Korra and Victorious as the eventual replacement for iCarly.

  • MJDB

    Very sad that iCarly is ending, I remember watching the first episode five years ago, and look what has happened since then. I think the best ending would be the gang goes to college and are moving on ending the show, the father coming back from overseas, Spencer gets married and builds a new life, then they would wrap up the show, have their goodbyes and look back at clips from the past six years, screen fades to black with a final applause from the audience (I know lately they haven’t but for the finale might as well). would love a Drake and Josh crossover before it ends, but oh well. Thank you for six wonderful seasons, that will hopefully live on in syndication unlike great family shows like Hannah Montana.

  • psychic

    Drake and Josh is deader than dead. No hope for a crossover there…
    That’s just me being a pessimist, though. :I

  • Mike

    @ Nickelodeon Rocks, that’s impossible an summer full of iCarly, because there are nine episodes left. ;-). Victorious has 16 episodes left, that’s more for the summer (27 episodes ordered for this season). Big Time Rush only will have ten episodes airing this summer I think..


    Wait a Minute,Disney Channel was number 1 last week, and number 1 for the last week of April and the first week of may for cable, and they didn’t post anything. I HOPE NICKELODEON CRASHES AND BURNS.

  • Sean


  • Marisa

    The only good show that Nick has is Korra. Victorious and iCarly are unfunny and if Nick had any brains they would take them off the air.

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