HISTORY's 'Hatfields & McCoys' Becomes the Number 1 Non-Sports Telecast in Ad Supported Cable History
via press release:
OVER 13.9 MILLION TOTAL VIEWERS
JOIN THE FEUD
HATFIELDS & MCCOYS
BECOMES THE #1 NON-SPORTS TELECAST IN AD SUPPORTED
New York, NY, May 29, 2012 – The debut of the HISTORY’s HATFIELDS & MCCOYS, which premiered on Memorial Day and continues tonight and Wednesday (9-11pm ET/10c) becomes the #1 non-sports telecast in ad supported cable television history, with over 13.9 million total viewers, 5.8 million adults 25-54 and 4.8 million Adults 18-49 (based on Nielsen’s fast cable ratings). Over 17 million people watched both the premiere and encore telecast last night.
“With all the success we have had at HISTORY, we felt strongly for some time that we should own historical drama, and in true HISTORY fashion, we have done it, with – pardon the pun – guns ablazin! We couldn’t be more proud of the entire cast and crew – this has been an amazing collaboration – from Kevin Costner, Bill Paxton, Mare Winningham, Powers Boothe, Tom Berenger, and everyone involved in truly making history!” said Nancy Dubuc, President & General Manager, HISTORY.
HATFIELDS & MCCOYS is the true American story of a legendary family feud – one that spanned decades and nearly launched a war between Kentucky and West Virginia. HATFIELDS & MCCOYS, a new three-part, six-hour scripted miniseries, showcasing an all-star cast headed up by Academy® Award winner Kevin Costner and Golden Globe® nominee Bill Paxton star as Devil Anse Hatfield and Randall McCoy, respectively. The mini series premieres on May 28, 29 and 30, at 9 p.m. on HISTORY®.
HATFIELDS & MCCOYS is the story of a clash of clans that evoked great passion, vengeance, courage, sacrifice, crimes and accusations, and includes a cast of characters that changed the families and the history of the region forever. The Hatfield-McCoy saga begins with Devil Anse Hatfield and Randall McCoy. Close friends and comrades until near the end of the Civil War, they return to their neighboring homes – Hatfield in West Virginia, McCoy just across the Tug River border in Kentucky – to increasing tensions, misunderstandings and resentments that soon explode into all-out warfare between the families. As hostilities grow, friends, neighbors and outside forces join the fight, bringing the two states to the brink of another Civil War.
Joining Costner and Paxton are Golden Globe® winner Tom Berenger as Jim Vance, Devil Anse’s “Uncle Jim,” the firebrand warlord of the Hatfield family; Emmy® Award winner Powers Boothe as Wall Hatfield, Devil Anse’s level-headed, fair-minded older brother, who was the local (West Virginia) justice of the peace and judge; and Academy® Award-nominated, Emmy® Award-winning Mare Winningham as Sally McCoy, wife of Randall McCoy and the family matriarch who loses four sons, a daughter and her own sanity in the feud.
Rounding out the stellar cast include: Matt Barr as Devil Anse Hatfield’s oldest son Johnse Hatfield, who has an unquenchable appetite for romantic trouble; Noel Fisher as Cotton Top Mounts, an illegitimate son of a Hatfield; Boyd Holbrook as Devil Anse Hatfield’s son, Cap, with a cloudy eye but best rifle shot of the family; Andrew Howard as Bad Frank Phillips, a private detective/killer for hire; Jena Malone as the ruthless Nancy McCoy; Sarah Parish, as Levicy Hatfield, the strong-willed wife of Devil Anse; Lindsay Pulsipher as Roseanna McCoy, the daughter of Randall and Sally McCoy; and Ronan Vibert as Perry Cline, the McCoys’ politically savvy attorney.
HATFIELDS & McCOYS is produced for HISTORY by Thinkfactory Media. Executive Producers for HISTORY are Nancy Dubuc and Dirk Hoogstra. Leslie Greif is the Executive Producer for Thinkfactory Media. Director is Kevin Reynolds. Producers are Kevin Costner, Darrell Fetty and Herb Nanas. Barry Berg is Supervising Producer. Story by Bill Kerby and Tedd Mann, teleplay Ted Mann (night 1) and Ted Mann and Ronald Parker (nights 2 & 3). Sony Pictures Television distributes HATFIELDS & McCOYS.