Soap Opera Ratings: ‘Bold & the Beautiful’ Rises Among Women 18-49, While ‘Days of Our Lives’ Ties Its Series Low

 

Ratings for the week of May 21-May 25, 2012

Numbers are based on Live+Same Day ratings

(Compared to Last Week/Compared to Last Year)

Total Viewers
1. Y&R 4,288,000 (+33,000/-359,000)
2. B&B 3,078,000 (-4,000/+246,000)
3. GH 2,368,000 (+29,000/-80,000)
4. DAYS 2,294,000 (-64,000/-47,000)

Households
1. Y&R 3.2/11 (-.1/-.2)
2. B&B 2.3/8 (-.1/+.2)
3. GH 1.8/5 (same/-.1)
4. DAYS 1.7/6 (-.1/same)

Women 18-49 Viewers
1. Y&R 822,000 (-5,000/-143,000)
2. B&B 680,000 (+16,000/+143,000)
3. GH 603,000 (+8,000/-70,000)
4. DAYS 480,000 (-32,000/-150,000)

Women 18-49 Rating
1. Y&R 1.3/9 (same/-.2)
2. B&B 1.1/7 (+.1/+.3)
3. GH 0.9/6 (same/-.1)
4. DAYS 0.7/5 (-.1/-.3) <—– ties low

Source: Soap Opera Network

Numbers are based on Live+Same Day ratings

(Compared to Last Week/Compared to Last Year)

 

 

Source: Soap Opera Network

Y&R = The Young & The Restless, B&B = The Bold and The Beautiful, GH = General Hospital, DAYS = Days of Our Lives.

Nielsen TV Ratings Data: ©2012 The Nielsen Company. All Rights Reserved.

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