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TV Ratings Friday: 'Megastunts: Highwire Over Niagara Falls' Wins The Night, 'Dateline' Rises

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Written By

June 16th, 2012

 

Scoreboard ABC NBC CBS FOX CW
Adults 18-49: Rating/Share 2.1/8 1.0/4 0.7/3 0.6/2 0.3/1
Total Viewers (million) 8.662 3.810 4.589 2.144 1.109

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ABC won the night in adults 18-49 and total viewers

On ABC, Countdown to Niagara: Greatest Megastunts of All Time garnered a  1.2 among adults 18-49. Megastunts: Highwire Over Niagara Falls  earned a 2.5 adults 18-49 rating, well above ABC's average Friday night performance.

On NBC, Dateline scored a 1.2 adults 18-49 rating up from last week's 1.1.

Late-night ratings are below the primetime data.

Overnight broadcast primetime ratings for Friday, June 15, 2012:

Time Net Show 18-49 Rating/Sh Viewers (Millions)
8:00 ABC Countdown to Niagara: Greatest Megastunts of All Time 1.2/5 5.71
CBS Undercover Boss - R 0.9/4 4.68
NBC Whitney - R 0.6/3 2.23
FOX House - R 0.6/3 2.01
CW Nikita - R 0.3/1 1.17
8:30 NBC Community - R 0.5/2 1.65
9:00 ABC Megastunts: Highwire over Niagara Falls - Live (9-11PM) 2.5/9 10.14
NBC Dateline NBC (9-11PM) 1.2/4 4.75
CBS CSI: NY - R 0.6/2 4.32
FOX Bones - R 0.6/2 2.28
CW Supernatural - R 0.3/1 1.04
10:00 CBS Blue Bloods - R 0.6/2 4.77

 

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Via NBC Press Note:

In late-night metered-market households Friday night:

 

Nielsen TV Ratings: ©2012 The Nielsen Company. All Rights Reserved.

NOTE: All ratings are "live plus same day" from Nielsen Media Research unless otherwise indicated.

Definitions:

Rating: Estimated percentage of the universe of TV households (or other specified group) tuned to a program in the average minute. Ratings are expressed as a percent.  More information on ratings is available here.

Share (of Audience): The percent of households (or persons) using television who are tuned to a specific program, station or network in a specific area at a specific time. (See also, Rating, which represents tuning or viewing as a percent of the entire population being measured.)

Fast Affiliate Ratings: These first national ratings, including demographics, are available at approximately 11 AM (ET) the day after telecast, and are released to subscribing customers daily. These data, from the National People Meter sample, are strictly time-period information, based on the normal broadcast network feed, and include all programming on the affiliated stations, sometimes including network programming, sometimes not. The figures may include stations that did not air the entire network feed, as well as local news breaks or cutaways for local coverage or other programming. Fast Affiliate ratings are not as useful for live programs and are likely to differ significantly from the final results, because the data reflect normal broadcast feed patterns. For example, with a World Series game, Fast Affiliate Ratings would include whatever aired from 8-11PM on affiliates in the Pacific Time Zone, following the live football game, but not game coverage that begins at 5PM PT. The same would be true of Presidential debates as well as live award shows and breaking news reports.

Time Shifted Viewing – Program ratings for national sources are produced in three streams of data – Live, Live+Same Day (Live+SD) and Live+7 Day. Time shifted figures account for incremental viewing that takes place with DVRs. Live+Same Day (Live+SD) include viewing during the same broadcast day as the original telecast, with a cut-off of 3:00AM local time when meters transmit daily viewing to Nielsen for processing. Live+7 Day ratings include incremental viewing that takes place during the 7 days following a telecast.

For more information see Numbers 101 and Numbers 102.

 
  • Phil

    ABC should get the rights to air the next Nik Wallenda mega stunt when he prepares for Grand Canyon crossing next!!

  • Cody

    @Phil

    A Grand Canyon crossing wouldn’t be difficult though. What made the one of Niagara Falls difficult is that you have a ton of wind and the rope is very wet from the actual falls.

  • Lion King

    Looks like it was a big night for Disney.

    The CW made the right decision keeping Nikita.

    Whitney held onto a good percentage of its audience from last week but Community looks so weak behind it.

  • JoeyDavid.com

    @Cody, Grand Canyon could be more difficult if the distance is longer than the Falls. If it’s the same distance, yea, it won’t be anymore difficult, but walking on a wire carrying a 30 lb pole is very very exhausting.

  • Sid

    @Bill

    I know repeats are repeats and they aren’t as important as First run airings, however, don’t they still provide ad revenue?

    Realistically, The CW kept reruns of Nikita and Supernatural instead of shows like Gossip Girl, 9O21O or even Hart of Dixie simply because they don’t repeat as well and they must generate some type of revenue for that.

  • Fancy Pants

    Nikita and SuperNatural Do better than TVD In repeats

  • Networkman

    WHOA!! 10.14 million viewers with a 2.5 demo on Friday Night during Summer TV season is phenomenal for ABC’s Highwire over Niagara Falls

  • Zibodar

    Just goes to show you if you program it aggressively they will come on Fridays and Saturdays. I heard that Niagara stunt peaked at 13 million viewers at 10:30pm. INSANE!

    I hate Whitney’s late start in October as it really needed to air before the competition started but at least these repeat numbers are over 2 million viewer and 0.5 in the demo two weeks in a row as there’s room to grow once the Whitney Friday audience starts to settle in.

  • Charmed

    Wow @ the SPN and Nikita repeats! I hope Nikita will do better this season if it’s getting those numbers in repeats.

  • John A

    Well TVD would get better repeat numbers if aired 8pm thursday. ANTM repeats well on wednesdays too which is weird.

  • a p garcia

    I can’t believe that Whitney, UAN and The Office are some of NBC’s best sitcom. These shows don’t come close to Cosby or Cheers even Night Court. That is what is wrong with NBC.

  • AniMatsuri

    I wonder what the worldwide viewership was for the megastunt show?

  • R Hope

    Glad that ABC aired this tightrope walking stunt!! It was quite a sight to behold.. I live near NF and know how strong that mist can be. Wallenda did great, walking through the heavy water and winds. It was an enjoyable event and it is inspiring, since he did go after his dreams and succeed.

  • RG-X

    Maybe it’s time to bring back the classic TV show; “THRILLSEEKERS” ?!

  • Joseph

    Does anyone have the local Buffalo TV ratings for this past Friday (June 15th)??

    I ask this because Nik Wallenda’s walk over Niagara Falls took place within that TV market, and someone I know who lives there claims that he heard it was the fourth-or-fifth highest-rated program in the history of Buffalo television, only behind the Bills’ Super Bowl appearances.

    Given it was a local event, I could understand huge numbers in Buffalo, but were the numebr really that huge??

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