FOX Tops the Week with Entertainment Programming

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via press release:

 

FOX TOPS THE WEEK WITH ENTERTAINMENT PROGRAMMING

 

During a week dominated by NBA Finals and other sports programming, FOX ranked No. 1 with entertainment shows among Adults 18-49 thanks to winning performances by HELL’S KITCHEN, MASTERCHEF and SO YOU THINK YOU CAN DANCE. Excluding sports, network entertainment averages for the week were as follows: FOX (1.7/5), ABC (1.5/5), CBS (1.1/3), NBC (1.2/4).

 

Overall, last week FOX had:

 

·         8 of the Top 20 programs among Adults 18-49: HELL’S KITCHEN- MON (No. 5), MASTERCHEF- MON (No. 6), SO YOU THINK YOU CAN DANCE (No. 7), HELL’S KITCHEN- TUE (No. 10), MASTERCHEF- TUE (No. 12), FAMILY GUY (No. 16), THE CHOICE (No. 19) and AMERICAN DAD (No. 20).

 

·         10 of the Top 20 programs among Adults 18-34: SO YOU THINK YOU CAN DANCE (No. 4 tie), HELL’S KITCHEN- MON (No. 4 tie), MASTERCHEF- MON (No. 7), FAMILY GUY (No. 8), HELL’S KITCHEN- TUE (No. 10 tie), MASTERCHEF- TUE (No. 10 tie), AMERICAN DAD (No. 13), THE CHOICE (No. 17 tie), THE SIMPSONS (No. 17 tie) and BOB’S BURGERS (No. 19).

 

·         9 of the Top 20 programs among Teens: FAMILY GUY (No. 5), AMERICAN DAD (No. 7), SO YOU THINK YOU CAN DANCE (No. 8), MASTERCHEF- MON (No. 9 tie), HELL’S KITCHEN- MON (No. 9 tie), THE SIMPSONS (No. 13), BOB’S BURGERS (No. 15), THE CHOICE (No. 17) and CLEVELAND (No. 20).

 

·         3 of the Top 20 programs among Total Viewers: SO YOU THINK YOU CAN DANCE (No. 15), HELL’S KITCHEN- MON (No. 17) and MASTERCHEF- MON (No. 19).

 

Nightly and Program Highlights

 

MONDAY

8:00-9:00     HELL’S KITCHEN: (Adults 18-49: 2.8/9, 6.2 Mil Total Viewers)

9:00-10:00   MASTERCHEF: (Adults 18-49: 2.7/7, 5.9 Mil Total Viewers)

8:00-10:00   FOX PRIME: (Adults 18-49: 2.7/8, 6.1 Mil Total Viewers)

 

FOX won Monday night in Adults 18-49, Adults 18-34 and Teens and outperformed the second-place networks by +42% in Adults 18-49 (2.7 vs. 1.9 for ABC and NBC) and +47% in Adults 18-34 (2.2 vs. 1.5 for NBC).  This was FOX’s highest-rated summer Monday night in almost four years (since 9/1/08).

 

HELL’S KITCHEN and MASTERCHEF were the two highest-rated programs of the night in Adults 18-49 and Adults 18-34 and tied as the highest rated programs of the night in Teens.

 

At 8pm HELL’S KITCHEN delivered a 2.8/9, up +17% from its premiere. MASTERCHEF followed with a 2.7/7, up +17% from its premiere.


TUESDAY

8:00-9:00     HELL’S KITCHEN: (Adults 18-49: 2.2/7, 5.3 Mil Total Viewers)

9:00-10:00   MASTERCHEF: (Adults 18-49: 2.1/6, 4.8 Mil Total Viewers)

8:00-10:00   FOX PRIME: (Adults 18-49: 2.1/6, 5.1 Mil Total Viewers

 

On Tuesday, HELL’S KITCHEN posted a 2.2/7, up +5% from the previous week’s Tuesday time period premiere and up +8% among Total Viewers (5.3 vs. 4.9 Mil). HELL’S KITCHEN won its hour in Adults 18-49 and Adults 18-34.

MASTERCHEF posted a 2.1/6 at 9pm and was up +2% among Total Viewers versus the previous Tuesday (4.8 vs. 4.7 Mil).

 

FOX ranked No. 2 among Adults 18-49 (tie) and Adults 18-34.
WEDNESDAY

8:00-10:00   SO YOU THINK YOU CAN DANCE: (Adults 18-49: 2.5/8, 6.7 Mil Total Viewers)

 

FOX won Wednesday night among Adults 18-49, Total Viewers, Adults 18-34 and Teens.

 

SO YOU THINK YOU CAN DANCE posted a 2.5/7, even with its performance the previous week, and was up from the previous week in Women 18-34 by +11% (3.1 vs. 2.8).

SO YOU THINK YOU CAN DANCE was the highest rated program of the night in Adults 18-49, Total Viewers, Adults 18-34 and Teens.

THURSDAY

8:00-8:58        TAKE ME OUT: (Adults 18-49: 1.1/4, 2.6 Mil Total Viewers)

8:58-10:00      THE CHOICE: (Adults 18-49: 1.6/5, 3.6 Mil Total Viewers)

8:00-10:00      FOX PRIME: (Adults 18-49: 1.3/4, 3.2 Mil Total Viewers)
FOX ranked third on Thursday night among Adults 18-49 second among Adults 18-34 and Teens.

At 8pm, TAKE ME OUT posted a 1.1/4 among Adults 18-49. THE CHOICE followed with a 1.5/5, and was up +5% from the previous week in Women 18-34 (2.1 vs. 2.0).  THE CHOICE ranked second in its 9pm hour in Adults 18-49 and Adults 18-34 behind ABC’s NBA Finals.

 

FRIDAY

8:00-9:00        HOUSE (R): (Adults 18-49: 0.6/3, 2.0 Mil Total Viewers)

9:00-10:00      BONES (R): (Adults 18-49: 0.6/2, 2.2 Mil Total Viewers)

8:00-10:00      FOX PRIME: (Adults 18-49: 0.6/2, 2.1 Mil Total Viewers)

 

FOX aired encores of HOUSE (0.6/3) and BONES (0.6/2) on Friday night.

 

SATURDAY

8:00-10:30   FOX SATURDAY BASEBALL: (A18?49: 0.7/3, 2.8 Mil Total Viewers)

 

FOX ranked No. 2 for the night in Adults 18-34 (tie) and No. 3 in Adults 18-49 with FOX SATURDAY BASEBALL.

 

SUNDAY

7:00-7:30     AMERICAN DAD (R): (A18?49: 0.8/3, 1.7 Mil Total Viewers)

7:30-7:59     THE CLEVELAND SHOW (R): (A18?49: 1.0/4, 2.1 Mil Total Viewers)

7:59-8:30     THE SIMPSONS (R): (A18?49: 1.3/4, 2.9 Mil Total Viewers)

8:30-9:00     BOB’S BURGERS (R): (A18?49: 1.2/4, 2.7 Mil Total Viewers)

9:00-9:31     FAMILY GUY (R): (A18?49: 1.7/5, 3.6 Mil Total Viewers)

9:31-10:00   AMERICAN DAD (R): (A18?49: 1.5/4, 3.3 Mil Total Viewers)

7:00-10:00   FOX PRIME: (A18?49: 1.2/4, 2.7 Mil Total Viewers)

 

Airing against the NBA Finals on ABC and the US Open on NBC, FOX’s animated encores ranked No. 3 on Sunday night in A18-49 and A18-34: AMERICAN DAD (0.8/3), CLEVELAND (1.0/4), THE SIMPSONS (1.3/4), BOB’S BURGERS (1.2/4), FAMILY GUY (1.7/5), AMERICAN DAD (1.5/4).

 

JUNE 11 – 17, 2012

 

TOTAL PRIMETIME

ADULTS 18?49           ADULTS 18?34           VIEWERS (Mil)

FOX    1.5/5                FOX    1.4/5                FOX    4.0

ABC    3.0/10              ABC    2.9/11              ABC    8.3

CBS    1.1/3                CBS    0.6/2                CBS    5.5

NBC    1.6/5                NBC    1.1/4                NBC    6.1

 

About Fox Broadcasting Company

Fox Broadcasting Company (FOX) is a unit of News Corporation and the leading broadcast television network among Adults 18-49. FOX finished the 2011-2012 season at No. 1 in the key adult demographic for the eighth consecutive year – a feat that has never been achieved in broadcast history – while continuing to dominate all network competition in the more targeted Adults 18-34 and Teen demographics. FOX airs 15 hours of primetime programming a week as well as late-night entertainment programming, major sports and Sunday morning news.


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