2012 NBA Finals on ABC: Highest-Rated Since 2004

This is an archived article and the information in the article may be outdated. Please look at the time stamp on the story to see when it was last updated.

via press release:

 

2012 NBA Finals on ABC: Highest-Rated Since 2004

Second-Highest Game 4 Overnight Rating in ABC History

 

Through four games, the 2012 NBA Finals – the Miami Heat leading the Oklahoma City Thunder 3-1 – is averaging an 11.6 overnight rating, the highest since 2004 and the second-highest in ABC history, according to Nielsen. The four-game average is up six percent from last year – Dallas Mavericks vs. Miami Heat – which averaged a 10.9.

 

NBA Finals Game 4 delivered a 12.4 overnight rating, the highest since 2004 and the second-highest Game 4 ever on ABC. It is up 12 percent from last year, which earned an 11.1. The game peaked with a 16.3 rating from 11:30 to 11:45 p.m. ET. The only other NBA Finals Game 4 with a higher rating was in 2004 – Los Angeles Lakers vs. Detroit Pistons – which earned a 14.5.

 

In Oklahoma City, the game delivered a 49.1 rating, the highest for an NBA game ever in the market. In Miami, the game delivered a 34.6 rating.

 

The NBA Finals will continue with Game 5 on Thursday, June 22, at 9 p.m. ET on ABC, ESPN Radio, ESPN3 and via the WatchESPN app. Kia NBA Countdown will preview the game at 8:30 p.m.

blog comments powered by Disqus