2012 NBA Finals on ABC: Highest-Rated Since 2004

Categories: Network TV Press Releases

Written By

June 20th, 2012

via press release:

 

2012 NBA Finals on ABC: Highest-Rated Since 2004

Second-Highest Game 4 Overnight Rating in ABC History

 

Through four games, the 2012 NBA Finals – the Miami Heat leading the Oklahoma City Thunder 3-1 – is averaging an 11.6 overnight rating, the highest since 2004 and the second-highest in ABC history, according to Nielsen. The four-game average is up six percent from last year – Dallas Mavericks vs. Miami Heat – which averaged a 10.9.

 

NBA Finals Game 4 delivered a 12.4 overnight rating, the highest since 2004 and the second-highest Game 4 ever on ABC. It is up 12 percent from last year, which earned an 11.1. The game peaked with a 16.3 rating from 11:30 to 11:45 p.m. ET. The only other NBA Finals Game 4 with a higher rating was in 2004 - Los Angeles Lakers vs. Detroit Pistons – which earned a 14.5.

 

In Oklahoma City, the game delivered a 49.1 rating, the highest for an NBA Game ever in the market. In Miami, the game delivered a 34.6 rating.

 

The NBA Finals will continue with Game 5 on Thursday, June 22, at 9 p.m. ET on ABC, ESPN Radio, ESPN3 and via the WatchESPN app. Kia NBA Countdown will preview the game at 8:30 p.m.

 
  • Johnson

    WOW the NHL and MLB are slowly but surely becoming irrelevant in America

    The MLS and NBA will be 3rd and 2nd in America respectively( if they arent already)

    The NBA is already bigger than any other american sport in the world

    But if this trent starts growing in America as well… (look out)

  • Justin J. Poppiti, Esq.

    NHL has been irrelevant for a while. Still, NHL gets better ratings, on average, than MLS.

    The top 4 sports in America are: 1)NFL 2)NBA 3)College football 4) MLB

  • Leeve

    MLS has been doing a great job of growing I think its gonna become a major sports league 10 years from now in this country. It’s getting really popular up in Canada.

    The NHL has actually been growing since the lockout in 2004-05 so that sport is fine.

    The league that’s in trouble is MLB, the sport is doing great locally but nationally nobody cares anymore.

  • JS

    MLS? Are you kidding me? Soccer will NEVER get ratings in America.

  • jRobnyc

    @JS Is that what MLS stands for? Thank you I was wondering and I agree.

  • Voltron

    re: Johnson. When was the NHL relevant in America? When Gretzky was traded to LA? I think that lasted a weekend and people went back to not caring about hockey in the US.

    As for NBA’s status in America, it is #2 to the NFL right now, but there’s never been a greater gap between #1 and everyone else than right now. Baseball has been on a gradual slide for a while, Tiger Woods is just another golfer these days so golf is shrinking back to its normal audience, and its the 21st century, things are changing. NFL isn’t going anywhere and soccer will always have a ceiling. Within 10 years the UFC will pass up almost everybody to be #2 or #3.

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