Lots of adjustments for NBA-related programming again as Jimmy Kimmel Live! Game Night was adjusted down 1.4 ratings points, and the NBA Countdown was adjusted down six tenths of a point. The Game itself was adjusted 1.4 18-49 ratings points from the fast affiliate ratings. Outside of NBA programming, MasterChef was adjusted up a tenth and The Catalina was adjusted down a tenth of a ratings point vs. the preliminary Tuesday broadcast ratings.
Broadcast primetime final ratings for Tuesday:
| Time | Net | Show | 18-49 rating | 18-49 Share | Viewers Live+SD (million) |
| 8:00PM | ABC | Jimmy Kimmel Live: Game Night | 1.1 | 4 | 3.520 |
| FOX | Hell's Kitchen | 2.2 | 7 | 5.340 | |
| NBC | America's Got Talent -R | 1.5 | 5 | 6.370 | |
| CBS | NCIS -R | 1.4 | 4 | 8.240 | |
| CW | The Catalina | 0.3 | 1 | 0.770 | |
| tvbythenumbers.com | |||||
| 9:30PM | ABC | NBA Countdown | 2.2 | 9 | 5.550 |
| tvbythenumbers.com | |||||
| 9:00PM | ABC | 2012 NBA Finals (9-11:46 PM) | 7.4 | 22 | 17.500 |
| FOX | MasterChef | 2.1 | 6 | 5.130 | |
| NBC | America's Got Talent -R | 1.8 | 5 | 7.040 | |
| CBS | NCIS: Los Angeles -R | 1.3 | 3 | 7.420 | |
| CW | The LA Complex -R | 0.2 | 1 | 0.470 | |
| tvbythenumbers.com | |||||
| 10:00PM | NBC | Love in the Wild | 1.3 | 4 | 4.120 |
| CBS | 48 Hours Mystery -R | 1.0 | 3 | 5.760 | |
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Nielsen TV Ratings Data: ©2012 The Nielsen Company. All Rights Reserved.
Great number for NBA. Expect tonight’s game to be over 20 mil
David Stern must be doing the happy dance.
@Sarah only if the thunder can extend the series
At the end of. the day, more games played is more important than high ratings. A lot more money in it
NBA on top. 7 games is equivalent to 1 NFL superbowl – at least in advertising dollars. MLB wished they could compete and we don’t even want to talk about the NHL. However, NFL is still key – mainly because they play one game a week.
LL Cool J… is adored in Retirement Communities all over the country!
No doubt will his next album feature lyrics about Tapioca Pudding, Driving Slowly and lists of things that used to cost a Nickel.
@joe
NBA on top. 7 games is equivalent to 1 NFL superbowl – at least in advertising dollars.
No, it’s not. It’s not even remotely close.
I don’t have last year’s numbers, but in 2010, which had a 7-game NBA Finals with the Lakers and Celtics, the NBA playoffs in total generated $418 million in ad revenue. March Madness generated $614 million and the NFL playoffs generated $794 million.
@Ultima, I think if you take in account NBA around the world, which you can admit NBA is more accepted world wide than NFL, then the NBA easily covers the US shortcomings.
World Series has better numbers! MLB starts eight clock eastern! NBA Final will be trump by MLB All Stars Game!
@tv log: only in your mind. Game 4 of last year’s World Series (Texas/St. Louis) averaged a 4.2 adults 18-49 rating and 15.2 million viewers. Game 6 & 7 of the World Series had more viewers, but so would this series if it gets to a game 7. Only game 7 of the World Series had as good of an adults 18-49 rating as game 4 of the NBA finals (tie.)
@tv log…that’s a farce and a lie and the truth is nowhere near it. MLB sucks in the ratings dept and could only dream about a 7.4 demo…hahhahahahaha….wishful thinkers..ahahaha
@Joe: as noted above you a minute before you, MLB did get a 7.4 adults 18-49 rating, but that was in game 7 of the World Series.
Thanks Robert. You proved my point. NBA got 7.4 demo with 17.5 million viewers in GAME 4! MLB had 7.4 with 25 million viewers in game 7! That’s a 8 million difference just to get the same demo. NBA is clearly ahead. A game 7 for these finals would get near 30 million and 13-15 demo
Baseball skews older. I still like baseball too. I watch all 3 of the major pro sports. I wouldn’t watch hockey unless my Boston Bruins are in it. Last year I watched the stanley finals. But NBA future is in much better shape than MLB
@MikeS same thing with you. I find NHL fun to watch only if your team is in it.
I really really wished the Vancouver Canucks made it again this year, but it wasn’t to be. I know, I know Canucks vs. Bruins
If your team is not in, people tend to turn off the TV. That is because NHL focuses more on teams, and less on super stars.
Like who is the star to watch when the Kings vs Devils? How many people outside of Canada or US know who Dustin Brown is?
But you could find a bunch of people in China who know who LeBron James is.
Can you imagine if the NHL can get a very talented Asian or Black guy in the sport? NHL needs a Tiger Woods or a Jeremy Lin of some sort…
I know some baseball fan is gonna come in here and preach to us how MLB brings in more revenue than NBA. My answer to that would be they better. MLB plays 162 freaking games a season and Thier stadiums hold twice as many seats. MLB also has to spend twice as much on salaries and stadium bills than NBA. There’s only 12 NBA players on each team so I’m willing to bet that NBA pockets more money. As far as ratings go, NBA>MLB
NBA is doing well no doubt, but I think that’s in part because they got lucky with the matchup. If it was Boston vs. San Antonio, Stern would be crying into his (no doubt) monogrammed towel. There are probably as many people hoping Lebron loses as there are those wanting to see OKC win. The Heat are loved and hated nationwide. OKC, to me, is a non-factor. If the World Series had the Yankees and Cardinals, they would drawing 90% of these ratings.
@carshark but even if as you say a world series between the Yankees/Cardinals, 2 storied franchises sees the same amount of viewers as the NBA finals, basketball would still dominate baseball in the 18-49 demo. For example, if both the World Series and NBA finals avg 18 million viewers, NBA would likely avg 7.5 demo and MLB would get about 4.8. That’s a huuuuuge difference for the same amount of viewers
If I’m not mistaken, the younger demo is where advertisers are attracted to the most. I’m sure ABC cares about that a lot more than total viewers
The Heat crushed the Thunder. Yeah, Heatles!