E! News Will Travel to London to Cover Olympic Pop Culture During the 2012 Summer Games
via press release:
E! News From London
E! News From London
E! News Anchor Giuliana Rancic, E!’s Own Olympic Gold Medalist Bruce Jenner, E! News Correspondent Catt Sadler & E! Special Correspondent Ross Mathews Set To Deliver The Network’s Unique Pop Culture Perspective On The Exciting Events In London This Summer
(Los Angeles, CA, June 26, 2012) – E! News will be front and center in London during the 2012 Olympic Summer Games, bringing viewers a comprehensive look at all the entertainment and pop culture news from one of the world’s greatest cities. With the help of the network’s very own Olympic Gold medalist, Bruce Jenner, E! News will be reporting both on-air and at E! Online on all the excitement surrounding London as it hosts the Summer Games, including intimate access to the pulse of the city, the scoop on all attending celebrities from around the globe, and an up-close-and-personal look at some of the world’s most fascinating athletes. Full coverage from London begins on Monday, July 23.
E! News anchor Giuliana Rancic will lead the charge in London, joined by Catt Sadler, Ross Mathews, Robbie Laughlin and Olympic Gold medalist Bruce Jenner. As an Olympian, Jenner will be able to bring viewers a unique and personalized perspective. The always engaging Ross Matthews will hit the streets, the pubs and historic landmarks of London mixing it up with the millions of people who will converge in the iconic city. Robbie Laughlin will bring the highly successful E! News fashion franchise “Who Wore it Better?” to London’s streets. Plus, E!’s Senior News Correspondent – and former London resident – Melanie Bromley will be out and about in the city covering everything fashionable and trendy that London has to offer, delivering the dish on all of the A-list parties and events surrounding the summer’s excitement.
In addition to the network’s extensive on-air coverage, E! News will produce a daily webcast, “LIVE from E!,” that will run on E! Online and provide viewers with the scoop on everything happening in pop-culture, news and entertainment. The webcast will feature interviews with athletes, reporters and attending celebrities.
Online coverage of the competition from the London Olympic Games, including live streams and extensive highlights, can be found exclusively on NBCOlympics.com.