NFL Shifts CBS & FOX Late Doubleheader Kickoff Times to Ensure More Football for Fans

Categories: Press Releases

Written By

June 28th, 2012

via press release:




4:25 PM ET Kickoff Time Reduces Overlap With 1:00 PM Games

The kickoff time for Sunday late afternoon doubleheader games on CBS and FOX will be moved from 4:15 PM ET to 4:25 PM ET, the NFL announced today. The 4:05 PM ET kickoff time for games not on the doubleheader network will remain unchanged.


The 4:25 PM ET kickoff time will reduce instances in which fans miss the end of a 1:00 PM ET game telecast because they must receive the opening kickoff of their home team’s late-afternoon game. In addition, fans not in the cities of the late doubleheader opponents will be less likely to miss the beginning of the late doubleheader game.


In researching the kickoff time shift, the NFL analyzed games from the 2009-11 seasons and found that 44 games required part of the audience to be switched to a mandatory doubleheader game kickoff. With a 4:25 PM ET kickoff time, that number that would have been reduced by 66 percent to only 15 games.


Approximately 40 games over the full 2012 season will be impacted by the 10-minute kickoff time shift – with half of those moves coming in games played in Mountain or Pacific time zones with 1:25 PM or 2:25 PM local starts.

  • Jeff (Canada)

    Well this sucks. This means all of the Fox/CBS shows will be delayed.

  • Ultima

    Well this sucks. This means all of the Fox/CBS shows will be delayed.

    It will only affect CBS and only for nine weeks out of the year. FOX already runs their postgame coverage until 8pm when they have the doubleheader.

  • David Howell

    I’m more concerned that a game of four 15-minute quarters can’t be wrapped up in 175 minutes, but then again I’m from England (and yes, I do appreciate gridiron).

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