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TV Ratings Friday: Olympic Trials Swim and Flip to Victory

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Written By

June 30th, 2012

 

Scoreboard NBC ABC CBS FOX CW
Adults 18-49: Rating/Share 2.1/8 1.1/4 0.8/3 0.5/2 0.2/1
Total Viewers (million) 7.09 4.35 4.89 1.99 0.74

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Due to the nature of live sports programming the ratings for NBC (Olympics Trials) are approximate and subject to more than the typical adjustments in the final numbers. See below for more information on these Fast Affiliate Ratings.

NBC won the night in adults 18-49 and total viewers.

At 8PM the U.S. Olympic Trials: Swimming scored a 1.5 preliminary adults 18-49 rating, the net's best time period performance since October 8 2010. From 9-11PM coverage of the U.S. Olympic Trials: Gymnastics earned a preliminary 2.3 adults 18-49 rating, the network's best performance in the time period since February 26, 2010.

Late-night ratings are below the primetime data.

Overnight broadcast primetime ratings for Friday, June 29, 2012:

Time Net Show 18-49 Rating/Sh Viewers (Millions)
8:00 NBC U.S. Olympic Trials Swimming - Live 1.5/6 5.97
ABC Shark Tank - R 1.1/5 4.23
CBS Undercover Boss - R 1.0/4 4.74
FOX House - R 0.5/2 1.84
CW Nikita - R 0.3/1 0.83
9:00 NBC U.S. Olympic Trials Gymnastics Live (9-11PM) 2.3/8 7.65
ABC 20/20 1.0/4 4.26
CBS CSI: NY - R 0.8/3 4.66
FOX Bones - R 0.5/2 2.14
CW Supernatural - R 0.2/1 0.66
10:00 ABC 20/20 1.1/4 4.54
CBS Blue Bloods - R 0.7/2 5.20

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Via NBC Press Note:

 

Nielsen TV Ratings: ©2012 The Nielsen Company. All Rights Reserved.

NOTE: All ratings are "live plus same day" from Nielsen Media Research unless otherwise indicated.

Definitions:

Rating: Estimated percentage of the universe of TV households (or other specified group) tuned to a program in the average minute. Ratings are expressed as a percent.  More information on ratings is available here.

Share (of Audience): The percent of households (or persons) using television who are tuned to a specific program, station or network in a specific area at a specific time. (See also, Rating, which represents tuning or viewing as a percent of the entire population being measured.)

Fast Affiliate Ratings: These first national ratings, including demographics, are available at approximately 11 AM (ET) the day after telecast, and are released to subscribing customers daily. These data, from the National People Meter sample, are strictly time-period information, based on the normal broadcast network feed, and include all programming on the affiliated stations, sometimes including network programming, sometimes not. The figures may include stations that did not air the entire network feed, as well as local news breaks or cutaways for local coverage or other programming. Fast Affiliate ratings are not as useful for live programs and are likely to differ significantly from the final results, because the data reflect normal broadcast feed patterns. For example, with a World Series game, Fast Affiliate Ratings would include whatever aired from 8-11PM on affiliates in the Pacific Time Zone, following the live football game, but not game coverage that begins at 5PM PT. The same would be true of Presidential debates as well as live award shows and breaking news reports.

Time Shifted Viewing – Program ratings for national sources are produced in three streams of data – Live, Live+Same Day (Live+SD) and Live+7 Day. Time shifted figures account for incremental viewing that takes place with DVRs. Live+Same Day (Live+SD) include viewing during the same broadcast day as the original telecast, with a cut-off of 3:00AM local time when meters transmit daily viewing to Nielsen for processing. Live+7 Day ratings include incremental viewing that takes place during the 7 days following a telecast.

For more information see Numbers 101 and Numbers 102.

 
  • theExtinctLeopard

    @thesnowleopard

    If you wanna see numbers and you wanna see sources, do some research instead of wasting your time on here. If you can’t find anything, then stop complaining that Nikita doesn’t do well internationally because in the end, those numbers will probably never be available to us. If it’s bothering you all so much, go bombard Nikki from Deadline and demand some figures to satisfy your deluded minds.

    And one question, didn’t ABC renew one of their lowest rated dramas,Body of Proof because of international sales? Do you see anyone on Body of Proof threads fighting/demanding figures? No! And that’s because all of you are haters and you need to get over it, get over yourselves and move on! That goes for you too rob06990! Be happy that you’ll get to have more fantasies about Dana Delaney and stop hating on Nikita!

    And when has Deadline ever been wrong? The way I see it, Deadline usually gets the info first and other blog sites report after that. I mean after The CW renewed only three dramas, it was Nikki from Deadline who got the scoop that The CW was also considering Gossip Girl, Hart of Dixie and Nikita as well; even though many sites(including this one) NOTED Nikita and Hart of Dixie as “deader than DISCO”!

    @NIKITA Fans

    Please stop boasting about Nikita getting higher repeat numbers. You guys are making these Supernatural fangirls knickers get in a twist.

  • Labrey

    The sockpuppets comment is a cop out and I would refrain anybody from using that excuse from here on out it makes you look really bad.

    I was reading through the comments and there are obviously some Nikita haters on here who are still butt-hurt that the show made it to season 3 and that’s the truth its the same thing for the Whitney haters who hate it that her show made it to season 2.

    Oct. 20th the morning after the ratings are out is going to be a day to be on here no doubt.

  • Tessa

    @Labrey
    You’re either new and don’t know Bondoel/Mikey and his magic army of socks who all simultaneously claim Nikita has awesome international sales, or…let’s not say the other thing.

    @Lion
    Robert on page 3 confirmed that you are Bondoel so drop the act already and embrace your crazy self. We welcome you with open arms. If there’s one reason I’m glad Nikita got renewed it would be these shenanigans continuing on (though thankfully away from SPN’s rating thread comes fall.)

  • John A

    If International sales really mattered then why was CSI Miami axed? That still did well outside the US. Same with Desperate Housewives. I dont know what numbers Nikita does abroad but i do know not as well as those. Syndicatiom must be the real reason. 9/10 when a US show is a flop its a flop internationally too.

  • John A

    Look if i had clear facts about Nikita international sales i would believe it. But since i dont ever see numbers i dont. I do see numbers for CSI and other crime shows and they do well. And with no numbers availible for Nikita that speaks for itself. But whatever the fans have it back so it dont matter what i think.

  • John A

    And Fringe i have too assume is a flop too. I think Syndication saved that for a final season too.

  • Val

    I love how Nikita does better for one week (in the PRELIMS) and there are some people claiming how Nikita repeats better than Supernatural. What?? lol

    @Sid “Nikita was renewed over a month ago and yet all of you are still arguing over its renewal! Why is that?”

    I agree!

  • Tessa

    @Lion
    “Tessa i never Said i wasn’t Bondoel but my only new account is Lion and if you think otherwise you are beyond crazy”

    Reeeeeeally? Then you must have magic pheromones that you attract so many Nikita fans who incidentally also know a lot about its international sales (but can’t show any numbers to save their lives,)to this site. You guys all have a hivemind or something?

    And yeah, you did it twice before and got yourself banned, but sure as hell you’re not doing it this time.

  • TheExtinctLeopard

    “If International sales really mattered then why was CSI Miami axed? That still did well outside the US. Same with Desperate Housewives.”

    What proof do you have that they perform well internationally? Also, this statement is beyond ridiculous. CBS and ABC are both huge networks that can afford to scrap shows if they want because they have the funding to try something new. Also, you’re forgetting that shows like CSI:Miami and Desperate Housewives aren’t new/young shows. They’re both veteran dramas and as they age, they become more and more expensive to produce. Shows like Body of Proof and Nikita and both young shows and they’re both probably cheap enough to produce at the moment that their international sales more than covers their current expenses. I mean I’m not one to follow salaries but I’m almost certain that both the cast of those veteran shows walk away with a hefty paycheck at the end of the year where as the case of Body of Proof and Nikita probably barely get a fraction compared to that. And it’s not like Miami and Housewives were still ratings monsters during their final seasons. They both lost double digits from their previous Seasons and with their high expenses, they were cut-SIMPLE LOGIC John A!

    “Look if i had clear facts about Nikita international sales i would believe it.”

    Do yourself a favor and do some research. If it bothers you so much(and judging from you responses, it REALLY DOES that Nikita is coming back),make yourself useful and look it up. If you can’t find anything, just let it go and move on.

  • Silvio

    @TheExtinctLeopard

    You and other trolls made up Nikita is great international seller with no proof. No numbers. No links. Now asking others to do research for you. Surreal.

    Let alone it’s complete nonsense, Nikita is nor CSI nor Desperate Housewives. CW shows are airing on marginal channels in Europe (like Sky Living in UK) and/or out of primetime. No way Nikita earns internationally more than 10% of its budget, no way it earns more than $5 million overseas. I doubt even CW hits (as Gossip Girl was and Supernatural still is) earn more than $10 million internationally.

    How can anyone take you Nikita trolls seriously when you lie even about publicly known numbers.
    Nikita is not repeating better than Supernatural
    Supernatural repeats: season 0.35, summer, 0.30.
    Nikita in season 0.29, summer 0.23.

  • TheExtinctLeopard

    “You and other trolls made up Nikita is great international seller with no proof. No numbers. No links. Now asking others to do research for you. Surreal.”

    I’m not asking anyone to do research for me! I’m asking them to do research for themselves because they’re so curious. I don’t have any links or sources but I’m just going by what Deadline/TvLine reports. I don’t have access to those numbers nor do I care either because the show is coming back regardless. And no Nikita fan would have to repeat this if you trolls would just accept the show is coming back and move on! Ever week it’s the same thing with all of you. It’s been renewed already and the writers are already in the writers room prepping for S3; so why does it bother you all so much? I’ve never seen such hate for a show since NBC’s CHUCK.

    And I know that Nikita is no Miami or Housewives, but I do know that veteran dramas like them cost loads to produce after a certain time. And with CBS and ABC being such major broadcast networks, all I said was that they have the convenience of trying something new, especially when flagship drams like them were sinking faster than the Titanic so why are you twisting my words Silvio? Besides Body of Proof, look at the surprise revival of Unforgettable. Look over at that thread and look at all the hate for that show; especially from Miami fans. But like I said before, with it being cheaper, it got the nod over Miami(which btw makes more $$$ internationally but probably 10x more expensive to make).

    As for repeats, I don’t care. I’ve never once stated that Nikita repeats rate better than Supernatural. If anything I pleaded for Nikita fans to stop because it wasn’t true and because you fangirls were getting annoyed. ;)

  • Duncey

    It looks like a few people on here are dumb enough not to know Nikita does really well overseas that’s the only reason why its conning back for season 3. END OF STORY. END OF DEBATE!

  • John A

    Ive seen uk ratings of the 3 CSI in the uk and the 3 of them do well same here in ireland. Ok i dont know much about desperate Housewives UK ratings but it was the No.1 US show here with 300,000-500,000 each week viewers each season. Wouldnt it be kind of the same with these then? Sales for them are good so why not save them for this reason?And if Nikita was doing that well how come CW dont issue a press realease? Look im done with this useless discussion i have a good idea that Nikita Sales are poor and its troll fans wont convince me.

  • TheExtinctLeopard

    “Ive seen uk ratings of the 3 CSI in the uk and the 3 of them do well same here in ireland. Ok i dont know much about desperate Housewives UK ratings but it was the No.1 US show here with 300,000-500,000 each week viewers each season. ”

    Now the same way you’re doubting Nikita fans, I could easily call you a bluff as well because its word from mouth again and there’s no solid proof. But I’ll take your word for it.

    “Wouldnt it be kind of the same with these then? Sales for them are good so why not save them for this reason?”

    You’re not listening to me. As these shows age, they cost more to produce. Production values increase and contracts between the actors/producers/writers all go up as the show ages. At one point yes when the shows were cheaper, international revenue was probably a plus but now with them being so expensive to produce now and with their US ratings plummeting to disastrous lows, that’s the reason they were cut. I mean how long are you going to beat a dead horse?, especially when you have the convenience to try something new that will be cheaper and will probably rate better and could possibly see the same international success?

    “And if Nikita was doing that well how come CW dont issue a press realease?”

    Don’t know, why don’t you call them or email them and ask them? I’ve never seen CBS/ABC release a press release about Miami or Housewives performances overseas. And even if The CW did release a press release, I’m almost certain even that won’t be good enough for you, thesnowleopard, rob06990, Silvio or even Tessa. We all know how much you all wanted Nikita gone after S2 and with it returning for S3, I can only imagine the intense displeasure it brings you all. But I have to admit that I am enjoying it. :p

    “Look im done with this useless discussion i have a good idea that Nikita Sales are poor and its troll fans wont convince me.”

    You say you’re done but I guarantee we’ll be having a similar discussion in the future because judging from your behavior and immense hate, I doubt you’ll ever be able to let this go. And once again, I’m not on a mission to convince anyone. Realistically speaking, the ratings for Nikita aren’t great, in fact they’re really bad. But if Deadline is stating that Nikita is an international success for Warner and that’s why it was brought back, then I’m going with that. Don’t care what you think or how you feel. I have no interest in researching anything but for those who are curious, by all means try your best in finding some numbers. You’ll be doing yourselves a favor in releasing all the anxiety that has probably fallen upon you all due to the constant hate you all display.

  • richierich

    Where is the proof that Nikita has beneficial overseas sales. CBS did do a press release about what CSI’s did great internationally. If your excuse is because the websites where you found this information is not free, then tell us the link and we’ll decide if we want to pay for the info or not. So far, noone has been able to give us a link to this info. I’m not a Nikita hater. I like the show. I just want to see the info being a fan. It will give me bragging rights.

  • Tessa

    @TheExtinctLeopard
    “We all know how much you all wanted Nikita gone after S2 and with it returning for S3, I can only imagine the intense displeasure it brings you all. But I have to admit that I am enjoying it. :p”

    I am glad you can take enjoyment in imaginary things but I still don’t get why you think Nikita matters to me (or the rest of the guys debating here, unless they were Ringer or TSC fans.) The only show I care about on the network is SPN and that one not only got renewed, it was moved out of the Friday night death slot. Why should I give two cents about Nikita when it’s neither a contender nor Supernatural’s lead-in any longer?

    But I tell you what I do care about. People spewing BS and insisting its facts. Then when other people call them on it calling them haters. Learn how to debate without resorting to insults and accusations. I also care to point out that Lion, Duncey, William and Maurice 33 either have a hive mind (same writing style, same type of arguments) or are the same person. I lean towards the latter.

  • Silvio

    It’s not about what Nikki from Deadline says to fulfill her daily quota of posts – it’s about common sense and facts.

    Fact 1) There is no data about Nikita selling internationally, whether numbers being good or bad, just rumors Nikki heard from her CW sources. But given low profile of CW shows, there’s no way international sells could finance more than 10% of show costs.

    Fact 2) Nikita was not able to sell even 10,000 Season 1 DVDs
    http://www.the-numbers.com/dvd/charts/weekly/2011/20110904.php
    Compare Supernatural – even in Season 6 and with DVD market down much recently, it sold more than 120,000 DVDs in Week 1 only

    Fact 3) Pedowitz said CW is finally breaking even with Netflix deal. If TVD and Supernatural are profitable (plus maybe 90210, but only with including online money) – then some shows are in red. Some must be, to make total zero. Which shows are losing money? Perhaps one with the worst ratings, Nikita?

    Fact 4) Netflix pays to WB/CBS according to number of seasons. Thus it was rumored 90210 and Supernatural were payed $600,000 per episode, GG $700,000, Nikita $300,000 and new shows less than 200K per episode.

  • Silvio

    Conclusion:
    Nikita is making loss of some $10 million per season to WB/CBS. If it wasn’t for Netflix and Hulu deals, it’d be $20 million (GG and 90210 at least break even now that online bucks are in).

    If that’s not pity renewal – then no renewal is. Stop being delusional, Nikita fans, there is no miraculous income (international or domestic) that saved Nikita. I gave you reason earlier: it’s renewed only because CW has no money for zillion new shows. Nikita’s dead show walking, as soon as Pedowitz finds new shows – it’s a goner.

    What saved Nikita could be that it was losing less money than Ringer or TSC. And that probably would come from sophomore shows getting 2x more money than rookie shows from Netflix. Or maybe from Kia sponsorship (product placement) in Nikita.

    In short, Nikita was saved despite losing $10 million per season, because CW is in such a disarray that there were multiple shows losing even $12 or $15 million.

  • Holly

    @TheExtinctLeopard,

    What proof do you have that they perform well internationally?

    The three CSI’s swept the Monte Carlo Television Festival awards this year for most watched drama series in the world. Mentioned here. Pretty decent evidence of international popularity.

    Now where was that Nikita evidence again?

  • Holly

    Sorry for the italics. Apparently I messed up my coding

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