Cable News Ratings for Monday, July 2, 2012

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July 3rd, 2012


Live + Same Day Cable News Daily Ratings for July 2, 2012

P2+ (000s) 25-54 (000s) 35-64 (000s)
Total Day
FNC    1,129        284         535
CNN      325        104         127
MSNBC      475        120         204
CNBC      144         41           81
FBN        58         14           29
HLN      243        107         148
Primetime P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC    1,987        400         813
CNN      434        127         152
MSNBC      967        236         455
CNBC      170         60           88
FBN        63         19           38
HLN      273         87         152
Net Morning programs (6-9 AM) P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC FOX & Friends    1,071        315         566
CNN Early Start/Starting Point      218         94           92
MSNBC Morning Joe      375        141         182
CNBC Squawk Box      110         28           56
HLN Morning Express w/ Meade      294        163         224
Net 5PM P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC FIVE, THE    1,906        515         940
CNN SITUATION ROOM      470        115         159
MSNBC HARDBALL WITH C. MATTHEWS      788        130         316
CNBC FAST MONEY      209         39         115
HLN EVENING EXPRESS      131         68           96
Net 6PM P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC SPECIAL RPT W/BRET BAIER    1,734        460         851
CNN SITUATION ROOM      390        117         152
MSNBC POLITICS NATION      761        147         262
CNBC MAD MONEY      108         27           59
HLN EVENING EXPRESS      238         99         156
Net 7PM P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC THE FOX REPORT W/S.SMITH    1,433        329         637
CNN ERIN BURNETT OUTFRONT      385        133         186
MSNBC HARDBALL WITH C. MATTHEWS      669        132         266
CNBC KUDLOW REPORT      110         19           52
HLN JANE VELEZ-MITCHELL      325        115         206
Net 8PM P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC THE OREILLY FACTOR    2,587        501         969
CNN ANDERSON COOPER 360      436        133         172
MSNBC ED SHOW      927        186         430
CNBC COSTCO CRAZE, THE      176         43           86
HLN NANCY GRACE      422        140         255
Net 9PM P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC HANNITY    1,664        373         706
CNN PIERS MORGAN TONIGHT      419         93         119
MSNBC RACHEL MADDOW SHOW    1,104        286         500
CNBC FILTHY RICH      177         69           92
HLN DR. DREW      182         52           81
Net 10PM P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC ON THE RECORD W/GRETA    1,690        326         756
CNN ANDERSON COOPER 360      446        157         165
MSNBC LAST WORD W/ L. ODONNELL      870        236         432
CNBC AMERICAN GREED      158         70           86
HLN NANCY GRACE      215         69         121
Net 11PM P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC THE OREILLY FACTOR    1,195        324         644
CNN ERIN BURNETT OUTFRONT      330         96         143
MSNBC ED SHOW      594        188         251
CNBC MAD MONEY      104         68           88
HLN SHOWBIZ TONIGHT      225         78         121


For other days cable news ratings click here.

P2+ = viewers over the age of 2

(25-54) = Adults 25-54 viewing

(35-64) = Adults 35-64 viewing

Prime Time = 8-11pm

LIVE+SD: The number that watched a program either while it was broadcast OR watched via DVR on the same day [through 3AM the next day] the program was broadcast. For more information see Numbers 101.

Scratch = when a show's audience fails to meet minimum Nielsen reporting levels. For more information go here.

Nielsen Cable Network Coverage Estimates (as of July, 2011)

CNN/HLN: 101.12 million HHs

CNBC: 98.62 million HHs

FNC: 99.15 million HHs

MSNBC: 95.72 million HHs

Fox Business: 58.15 million HHs

Nielsen TV Ratings Data: ©2012 The Nielsen Company. All Rights Reserved.

  • REM

    democrats suk

    thank you see u later

  • bishop

    CNN needs to clean house and start over. Not one program over 500K.

  • AppleStinx

    If ‘The Five’ continues to have these numbers, people will soon be talking about moving it to primetime.

  • Jeff

    Good news!!

    American Auto sales better than expected!!

    Manufacturing jobs continue to grow.

    Gas prices down compared to historical July prices.

    That means that Republican WILL BE ANGRY :(

  • Bill

    CNBC’s Squawk Box ratings are getting quite ugly

  • Suikostinger

    FBN needs to be put out of it’s misery.

  • Jeff

    Remember that CPAC kid that the NeoCons loved well…..
    Seems when you grow up abit you might open your eyes

    In February 2009, a 13-year-old boy named Jonathan Krohn gave, for some reason, a big televised speech at CPAC, the conservative movement’s annual convention, in which he expounded on “the future of conservatism” in a sort of political version of a creepy child pageant or impressive performing animal act.

    Lots of liberals said that Krohn would eventually regret being thrust into such a prominent venue at such a young age, and it turns out we were to be proven right much faster than we expected. Krohn is now 17 years old, and he is so much more mature and wise now, as all 17-year-olds are. He tells Politico’s Patrick Gavin that he is no longer a conservative.

    “I think it was naive,” Krohn now says of the speech. “It’s a 13-year-old kid saying stuff that he had heard for a long time … I live in Georgia. We’re inundated with conservative talk in Georgia … The speech was something that a 13-year-old does. You haven’t formed all your opinions. You’re really defeating yourself if you think you have all of your ideas in your head when you were 12 or 13. It’s impossible. You haven’t done enough.”

    Krohn’s still a remarkably precocious young man, having completed the David Frum/Andrew Sullivan conversion process before he can even register to vote. He’s now pro-gay marriage, pro-Obama, and headed to New York University to study philosophy and (hah) filmmaking. (Last time we checked in on Krohn, he was planning to attend Princeton, home of conservative legal scholar Robert P. George.)

    As has been the case since he burst onto the political scene, it’s very easy to feel bad for Krohn.

    “I started reflecting on a lot of what I wrote, just thinking about what I had said and what I had done and started reading a lot of other stuff, and not just political stuff,” Krohn said. “I started getting into philosophy — Nietzsche, Wittgenstein, Kant and lots of other German philosophers. And then into present philosophers — Saul Kripke, David Chalmers. It was really reading philosophy that didn’t have anything to do with politics that gave me a breather and made me realize that a lot of what I said was ideological blather that really wasn’t meaningful. It wasn’t me thinking. It was just me saying things I had heard [for] so long from people I thought were interesting and just came to believe for some reason, without really understanding it. I understood it enough to talk about it but not really enough to have a conversation about it.”

    Yeah, this is what some of us were saying all along.

    Though he may not quite grasp the full implications of his apostasy, Krohn does seem to understand that he’s just given up his ticket to the wingnut welfare gravy train. The hotshot teenage right-wing pundit already had a “best-selling book” to his name, and had he remained in the fold, think tanks and conservative media outlets would have been keeping him well fed for the rest of his natural life. Now he’ll have to make do with the inevitable offer to become a Daily Beast columnist.

  • Rob D.

    Wow! The Five beat everyone in the demo……….and O’Reilly was even back on the air. Such a great show.

  • Ultima

    If ‘The Five’ continues to have these numbers, people will soon be talking about moving it to primetime.

    In place of what? FNC just locked O’Reilly and Hannity into big contracts, they’re clearly not going anywhere, and On The Record is pulling solid numbers at 10pm.

  • Tony

    Rachel Maddow beats Fox and Friends. Not bad.

    How is Hannity losing to Greta?

    The Five is doing great. But Shepard Smith is having some trouble, 301K Bret Baier viewers change the channel when The Fox Report is about to start.

  • Ultima

    Gas prices down compared to historical July prices.

    If by “historical” you mean last year and 2008, then yes, they are down. If you mean any other year, then no, they’re still way, way up.

    Manufacturing jobs continue to grow.

    The manufacturing sector just shrunk for the first time in three years.

    The AP is expecting that Q2 GDP is going to be lower than the already stagnation level of 1.9% for Q1.

    Good news? Right.

  • Michael


    Prime time Maddow beats non-prime-time The Five. Interesting comparison but I think we’ve been there before. Lets see, vanilla beats chocolate every time… apples beat prunes… Ford beats Yugo. Wow, the nonsensical comparisons can go on and on.

  • progressive Slayer

    i think its funny that fox’s only competition is other programs on fox… hannity has a bad night, Sean is not on…. but compare those numbers to liberal channels and hannitys SUBSTITUTE beat maddow in the key demo… JEFF liberals like you should also take a step back from the forest and quit looking so closely at the trees… there is enough bad news… keep looking for small signs things are ok and ignore how poorly the economy is doing…. and quit TROLLING DIRECTLY FROM MEDIA MATTERS… DONT YOU AHVE YOUR OWN BRAIN?

  • progressive Slayer

    ultima your so right.. this is what liberals do they set the baseline WHERE EVER THEY PLEASE… and say obama has increased the debt the least since ghengis khan, or oil prices the lower at this time than historical prices…. or say THE GLOBE IS WARMING but only look at data from 1950 to 1990, and ignore that in the 1930s the weather was warmer and there was mroe severe flooding and storms drought, etc than today, and also in the past 15 years the average temperture has been decreasing slightly… liberals are so funny… say what ever you please.. as long as its from media matters, it must be true

  • Scoob

    @ Tony

    You obviously don’t know how these things work.

  • d.d.


    This is worth the watch. I didn’t know that 70% of GM cars are now built in China.

    General Motors is becoming China Motors – YouTube



    Likely Voters Rate Bush & Obama Worse Than Carter

    According to a Newsweek/Daily Beast poll of likely voters, George Bush & Barack Obama now rates behind Jimmy Carter in the pantheon of great presidents. The poll asked likely voters to list the two best and the two worst presidents the history of the United States.

    QUESTION 61:
    In your opinion, who was/is the worst president of the United States?

    GEORGE W. BUSH 31%

    QUESTION 62:
    Okay, and who is the second worst president?


    In your opinion, who was/is the best president of the United States?


    QUESTION 60:
    Okay, and who is the second best president?


  • Jim

    progressive slayer
    Jeff’s beyond ‘stupid’ he’s unable to think for himself,if he was just ‘stupid’ it would be a improvement.Jeff gives the word ‘stupid’ a bad name.
    78 degree’s today 75 yesterday ‘damn global warming.’

  • Ratboy

    @ Ultima
    Posted July 3, 2012 at 3:01 PM
    Gas prices down compared to historical July prices.

    I keep telling Jeff, RESEARCH THEN post but he just does not catch on! :lol:

  • Ratboy

    @ d.d.
    Posted July 3, 2012 at 3:30 PM

    This is worth the watch.

    Thanks for the post darlin!! Government Motors is in fact doing well………………overseas!!! But we will still lose our butts on the bailout!! (but the UAW is happy, they got a company out of it!!)

  • betty

    @ Jeff,,,,,,WRONG ! GEN.MOTOR stocks sinking AND, Manufacturing lower than
    expected…..Try not to Manufacture Numbers!

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