via press release:
UFC 148 PRELIMS ON FX PACK PUNCH
Four Fight Undercard Was the Highest-Rated UFC Preliminary Card Event on Record Among Adults 18-34, Men 18-34 and all Key Women Demos
UFC 148 Prelims Was FX’s Most-Watched UFC Telecast Ever
Cable’s #1 Program Saturday Night in All 18-34 Demos
LOS ANGELES, July 10, 2012 – Before tuning into the main event card which saw reigning Middleweight Champion Anderson Silva defeat Chael Sonnen in their highly anticipated rematch, UFC fans flocked to FX, as the UFC 148 Prelims were FX’s most-watched UFC event ever, and the 1.8 million viewers made the UFC 148 Prelims the second-most watched prelims ever, trailing only the UFC 126 Prelims.
Featuring four undercard fights, UFC 148 Prelims on FX was the highest-rated Prelims event ever among Adults 18-34 (749,000), Men 18-34 (500,000) and in all key Women demos: W18-49 (403,000) W18-34 (249,000) and W25-54 (375,000). UFC 148 Prelims easily ranked #1 for the night on cable in all 18-34 demos
The combination of the UFC 148 Prelims and two repeats of Anger Management helped FX rank #1 for the night in Adults 18-34 and Men 18-34, and #2 in Adults 18-49, Men 18-49 and Men 25-54.
FX’s next UFC telecast will be the UFC 149 Prelims on Saturday, July 21, live from 5-7pm PT / 8-10pm ET. The second season of The Ultimate Fighter on FX kicks off in September.
FX is the flagship general entertainment basic cable network from Fox. Launched in June of 1994, FX is carried in more than 98 million homes. The diverse schedule includes a growing roster of critically acclaimed and award-winning hit dramas series including Sons of Anarchy, Justified and American Horror Story, and acclaimed hit comedy series It’s Always Sunny in Philadelphia, The League, Louie, Archer, Wilfred, Brand X with Russell Brand, Totally Biased with W. Kamau Bell and Legit. Its library of acquired box-office hit movies is unmatched by any ad-supported television network. The network's other offerings include the acquired hit series Two and a Half Men and How I Met Your Mother, and live sports with UFC and NCAA football.
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