Late Night TV Ratings For The Week Of July - July 6, 2012

Categories: Late Night TV Ratings,Network TV Press Releases,Weekly Late Night TV Ratings

Written By

July 12th, 2012

To see past weeks' Late Night TV ratings information click here.

 

Via NBC's Press Release

JAY LENO AND JIMMY FALLON SCORE #1 RESULTS FOR THE LATE-NIGHT WEEK OF JULY 2-6

 

 

IN A HOLIDAY WEEK OF ENCORES, JAY AND JIMMY DELIVER BIGGER AUDIENCES THAN THEIR ABC AND CBS TIME-PERIOD COMPETITION IN EVERY KEY CATEGORY: ADULTS, MEN AND WOMEN 18-34, 18-49 AND 25-54, PLUS TOTAL VIEWERS

 

SEASON TO DATE, JAY HAS STRETCHED HIS TOTAL-VIEWER LEAD OVER ‘Late Show’ TO 18 PERCENT FROM THE YEAR-AGO 12 PERCENT; JIMMY FALLON HAS ALSO INCREASED HIS MARGIN OVER ‘LATE Late Show’ TO 18 PERCENT , UP FROM LAST YEAR’S 4 PERCENT

 

UNIVERSAL CITY, Calif. – July 12, 2012 – NBC’s “The Tonight Show with Jay Leno” and “Late Night with Jimmy Fallon” have generated bigger audiences than the ABC and CBS time-period competition in all key ratings categories for the week of July 2-6, a holiday week of mostly encore telecasts in which all Wednesday results were excluded.

 

“Tonight” delivered bigger audiences than the time-period competition of CBS's "Late Show with David Letterman" and ABC's combination of "Nightline" and "Jimmy Kimmel Live" in every key ratings category: adults, men and women 18-34, 18-49 and 25-54, plus total viewers. And Jimmy Fallon likewise out-delivered CBS’s “Late Late Show with Craig Ferguson” and “Kimmel” head to head for their common half-hour in each of those categories.

 

Through the first 42 weeks of the 2011-12 broadcast year, "Tonight" has increased its total-viewer margin over "Late Show" to 18 percent (3.683 million vs. 3.124 million), up from the year-ago season-to-date advantage of 12 percent. Jimmy Fallon has also established a total-viewer lead over "Late Late Show" this season of 18 percent (1.754 million vs. 1.491 million), up from last year's advantage of 4 percent. Jimmy has also increased his season-to-date lead over "Late Late Show" in adults 18-34, to 44 percent (273,000 vs. 190,000) up from last year's 28 percent, and in adults 25-54, up to 13 percent (850,000 vs. 753,000) from 6 percent at this point last season.

 

"Tonight" delivered a bigger 18-49 audience than "Late Show" for the 25th time in 29 weeks while Jimmy Fallon attracted a bigger 18-49 audience than "Late Late Show" for a 32nd week in a row.

 

WEEKLY AVERAGES

 

(According to in-home viewing figures from Nielsen Media Research for the week of July 2-6. Ratings reflect “live plus same day” data from Nielsen Media Research unless otherwise noted. Season-to-date figures are averages of “live plus seven day” data except for the two most recent weeks, which are “live plus same day.”)

 

ADULTS 18-49

 

11:35 p.m.-12:35 a.m. ET

 

NBC “Tonight,” 0.8 rating, 3 share (in encore telecasts)*

 

CBS “Late Show,” 0.6/2 (in encore telecasts)*

 

11:35 p.m.-12 midnight ET

 

ABC “Nightline,” 0.8/3*

 

12 midnight-1 a.m. ET

 

ABC “Kimmel,” 0.4/2 (in encore telecasts)*

 

12:35-1:35 a.m. ET

 

NBC “Late Night,” 0.4/2 (in encore telecasts)*

 

CBS “Late Late Show,” 0.4/2 (in encore telecasts)*

 

1:35-2:05 a.m. ET

 

NBC “Last Call,” 0.2/2 (in encore telecasts)*

 

TOTAL VIEWERS

 

11:35 p.m.-12:35 a.m. ET

 

NBC “Tonight,” 3.4 million viewers (in encore telecasts)*

 

CBS “Late Show,” 2.5 million viewers (in encore telecasts)*

 

11:35 p.m.-12 midnight ET

 

ABC “Nightline,” 3.5 million viewers*

 

12 midnight-1 a.m. ET

 

ABC “Kimmel,” 1.6 million viewers (in encore telecasts)*

 

12:35-1:35 a.m. ET

 

NBC “Late Night,” 1.5 million viewers (in encore telecasts)*

 

CBS “Late Late Show,” 1.3 million viewers (in encore telecasts)*

 

1:35-2:05 a.m. ET

 

NBC “Last Call,” 0.9 million viewers (in encore telecasts)*

 

 

* All Wednesday results are excluded from the weekly averages due to the July 4 holiday.

 

SEASON TO DATE

 

ADULTS 18-49

 

11:35 p.m.-12:35 a.m. ET

 

NBC “Tonight,” 0.8 rating, 3 share

 

CBS “Late Show,” 0.8/3

 

11:35 p.m.-12 midnight ET

 

ABC “Nightline,” 0.9/3

 

12 midnight-1 a.m. ET

 

ABC “Kimmel,” 0.5/2

 

12:35-1:35 a.m. ET

 

NBC “Late Night,” 0.6/3

 

CBS “Late Late Show,” 0.5/3

 

1:35-2:05 a.m. ET

 

NBC “Last Call,” 0.3/2

 

TOTAL VIEWERS

 

11:35 p.m.-12:35 a.m. ET

 

NBC “Tonight,” 3.7 million viewers

 

CBS “Late Show,” 3.1 million viewers

 

11:35 p.m.-12 midnight ET

 

ABC “Nightline,” 3.8 million viewers

 

12 midnight-1 a.m. ET

 

ABC “Kimmel,” 1.8 million viewers

 

12:35-1:35 a.m. ET

 

NBC “Late Night,” 1.8 million viewers

 

CBS “Late Late Show,” 1.5 million viewers

 

1:35-2:05 a.m. ET

 

NBC “Last Call,” 0.9 million viewers

 

 

 

SELECTED CABLE RESULTS, WEEK OF July 2-6

 

NATIONAL ADULT 18-49 RATING

 

Comedy Central, 11-11:30 p.m. ET, “The Daily Show,” 0.3 (in encore telecasts)

 

Comedy Central, 11:30 p.m.-midnight ET, “The Colbert Report,” 0.2 (in encore telecasts)

 

TBS, 11 p.m.-midnight, “Conan,” 0.4 (in encore telecasts)

 

Adult Swim, 11:30 p.m.-12:30 a.m. ET, 0.9

 

Adult Swim, 12:30-1:30 a.m. ET, 0.5

 

Each adult 18-49 rating point equals 1.28 million viewers

 

TOTAL VIEWERS

 

Comedy Central, 11-11:30 p.m. “The Daily Show,” 0.7 million (in encore telecasts)

 

Comedy Central, 11:30 p.m.-midnight ET, “The Colbert Report,” 0.5 million (in encore telecasts)

 

TBS, 11 p.m.-midnight, “Conan,” 0.9 million (in encore telecasts)

 

Adult Swim, 11:30 p.m.-12:30 a.m. ET, 2.1 million

 

Adult Swim, 12:30-1:30 a.m. ET, 1.3 million

 

 

 

 

 

 

 

 

 
  • Brad

    Let me just get this out of the way…
    Ferguson: Funniest Person
    Stewart: A Funny Person
    Colbert: Funniest Character
    Conan: A Character
    Fallon: Funniest Show
    Kimmel: Best Well-Rounded Show
    Leno: A Well-Rounded Show
    Daly: A Solid Show
    Letterman: A Show

    Best Interviewer (Best to Worst)
    Letterman
    Stewart
    Kimmel
    Daly
    Ferguson
    Fallon
    Colbert
    Conan
    Leno

  • Chris

    Although it’s faded, I would still put Letterman ahead of Conan. His monologues are often funnier, and his desk rants are usually funnier than most of the other shows’ prepared bits.

  • Stone

    Congratulations Brad! What a fact checker, you memorized Bill Carter’s Late Shift. The $1mm clause was from Dave’s own contract, nothing to do with Carson. Since Johnny was at war with NBC execs at the end trying to nudge him into retirement (sound recently familiar?) in favor of a younger host and he screwed them by announcing his retirement before telling them, couldn’t he also have announced Letterman as his successor?! To most viewers the permanent guest host for many years (Leno) was the presumptive heir as much as the 12:30 host.

  • Chris

    Most viewers had no idea that Leno had an evil Machiavellian manager and that Jay had no sense of ethics.

  • Stone

    And I’m NOT Mario! There is NO “King of late night”! It’s a scramble for the scraps of audiences now spread across several
    media outlets, cable, web, etc… but hard facts are clear Leno is marginally number one and has been for years. I used to like Conan till he worked those bastard NBC execs to steal Leno’s job Years before he was ready. And I used to like Dave before he turned himself into a political hack and shill!

  • Brad

    Honestly, this is why I questions Conan’s niceness, because he did shove Leno out of the Tonight Show and had a temper tantrum when it looked like Leno was coming back. Its really just karma, what comes around, goes around. Leno forces execs to get Johnny to retire, Conan forces execs to get Leno to retire. Leno steals the job away from Letterman. Conan steals the job away from Leno. They are really one of the same. Did Conan do less dirty tricks, yes, but the same principals are there and its just karma coming around again as Leno gets his job back.

    I do agree with you Stone, for being the owner, Carson could have been smarter about have a true successor. It is tough to be a comedian and make all these smart business decision. Its not what they went to school for. He may have thought that Leno would never be the permeant host, but no excuses.

    Leno has no backbone. He’s a push over. He does exactly what he’s told and he’s done really good in life. 20 years on the air. Say what you will about Jay, that’s impressive. I give him props for firing Kushnick when he was nearly fired from NBC. I know NBC told him to get rid of her, but he tried to talk to her, to tone it down some, but she went berserk.

    I just hope Fallon realizes to never screw with Leno. I can’t believe Conan even tried to after the first debacle. Fallon told Pierce Morgan that if he was offered the Tonight show, that he would take it. If I were him I would just wait it out. Not worth getting booted to basic cable (LOL).

  • Steven S

    Are you guys crazy? Conan passed up lucrative offers and showed loyalty by staying with NBC. He was PROMISED the Tonight Show. He didn’t steal anything. He didn’t hide in a closet or plant stories about NBC wanting to push Leno aside like Leno did with Carson.

    Conan was promised TTS, and he never really got it. The Tonight Show is more than just the 11:35 timeslot. It is being the face of the network. It is getting the full promotion and support of the network. It is getting to use the network’s influence to book the best guests. It is having a level playing field to compete with Letterman.

    By Leno sticking around Conan didn’t get any of those things. The 10pm Jay Leno experiment sucked the life out of The Tonight Show. Conan never got a fair shot. All the talk at the time wasn’t about Conan taking over The Tonight Show, it was about how Leno would do at 10pm.

    When Leno was on at 10pm, the ratings for the local news dropped by 50% in some markets. I suppose this was Conan’s fault too?

    Leno was given 18 months to beat Letterman – and Letterman had just started his show on CBS so it wasn’t yet established. Leno was given the full commitment of the network, along with strong ratings support.

    Conan wasn’t given any of those things, and Letterman had an established presence on CBS by the time Conan was up against him at 11:30.

    So, Mario and others can go on with their childish rants and hissy fits, but no one can argue with the facts. Love him or hate him, Conan O’Brien was never given a fair shot with his Tonight Show.

    Television is changing. There was a time when the Internet was being using to direct viewers to watch TV, but now the TV is being used to direct viewers to the Internet. Conan and his people are so far ahead of everyone else in this area – I predict that within five years he will get the last laugh.

  • Diana Santiago

    Nice post, Steven. When 60 Minutes interviewed Conan’s wife Liza, she said the Tonight Show was never given to Conan.

  • Chris

    Thank you, Steven…probably the best post of the last few months…hard to argue anything there.

  • Brad

    I’m you Chris, probably the best post in a long while.

    Sorry but I do have to say Conan was not promised The Tonight Show by Jeff Zucker, but by Bob Wright. Things mostly likely would have ended up differently if Wright was still there. I mean, the guy was wright about it all, that Leno would not be able to keep his current ratings (back in 2004). He knew TTS needed a fresh face but Zucker didn’t see what Wright was seeing, actually, Zucker saw NONE of what Wright was seeing. There is no question why Zucker was fired ASAP when Comcast bought their shares of NBC.

  • Brad

    If anybody cares, here is a really long, well written article about Jeff Zucker and his soon-to-be promotion to CEO. Article written back in Oct. 2005.

    http://nymag.com/nymetro/news/columns/imperialcity/14583/

  • Diana Santiago

    I think I might mention this before, but I think Zucker was still resentful with Conan from their Harvard days. That’s only my opinion, I have no facts to support it.

  • Brad

    I think their time at Harvard definitely played a role in it all. I doubt it was anything major, but it certainly didn’t help Conan.

  • Aaron

    Wasn’t Wright the one who saw potential in Conan when he first began Late Night? I read that he was always a father figure to Conan.

  • Brad

    I guess, but he never stood up to Don Ohlmeyer about the 13 week renewals being ridiculous.

  • Brad

    Sorry for living in the past but I realized if Conan had decided to stay in NYC for TTS, I doubt he would have done much better with his guest booking as he would be competing with Letterman’s booker. If Leno had gone to NYC for his prime time show things might have fared out better for Conan because he would have been the big LA dog for late night. Of course, there is no way Leno would have accepted the move.

    I mention this because Andy Richter said this was a huge reason why Conan wanted out of NBC. Who you book makes a big difference, the reason Leno is bringing on Bieber, OneDirection, etc.

  • Chris

    Is Bieber still a bog booking? Thought his 5 minutes might be up.

  • Brad

    I think he’s been worn out on television but he’s still huge in music. He and Taylor Swift are at the top in music for their age even though Swift is not a hot seller to late night or magazine covers. True fact.

  • Diana Santiago

    These “musical stars” rarely cause an impact in late night ratings. I though Nicki Minaj was going to give a boost to Jay Leno (she was trending for hours on Twitter), but he scored just a 2.7/0.8 in the demo.

  • Brad

    Swift and Bieber aren’t just music stars, they do work for Hollywood. Swift has done voice work and Bieber is on MTV with Punk’d. Nicki Minaj is just a singer and therefore wouldn’t make a significant impact. Also, that was Friday night. 0.8 is pretty good for a Friday night with Jay.

    Blink-182 was on Conan before and made him go up a 0.1 in the ratings. You have to be a really huge band to make an impact. A punk band kids had loved for years, coming back after 8 years or so, would definitely get people watching. Bruce Springsteen again and again will not give you the boost you want, no matter how great his performances are.

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