TV Ratings Thursday: ‘Big Brother’ Premiere Down, ‘The Choice’, ‘Wipeout’ Fall, ‘Saving Hope’ Up
|Adults 18-49: Rating/Share||2.1/7||1.4/5||1.3/4||1.2/4||0.8/2||0.3/1|
|Adults 18-34: Rating/Share||1.4/5||1.5/6||0.9/3||1.0/4||0.5/2||0.4/1|
|Total Viewers (million)||7.07||3.81||5.05||3.00||3.43||0.79|
CBS was the number one network among adults 18-49 and total viewers.
On CBS, the season premiere of Big Brother earned a 2.6 adults 18-49 rating, down 7% from a 2.8 for last year’s premiere on Thursday, July 11, 2011.
On ABC, Duets scored a 1.0 among adults 18-49, matching last week’s performance . Wipeout garnered a 1.7 adults 18-49 rating, down 6% from last week’s 1.8. Rookie Blue earned a 1.3 among adults 18-49, even with last week.
On FOX, Take Me Out scored a 1.2 among adults 18-49, matching last week’s performance. The Choice earned a 1.2 adults 18-49 rating, down 25% from last week’s 1.6.
On NBC, Saving Hope garnered a 0.5 adults 18-49 rating, up 25% from last week’s series-low 0.4. Rock Center with Brian Williams earned a 1.2 among adults 18-49, up 33% from last week’s 0.9 for its highest rated episode since January 23, 2012.
Late-night ratings are below the primetime data.
Overnight ratings for Thursday, July 12, 2012:
|Time||Net||Show||18-49 Rating/Sh||Viewers (Millions)|
|8:00||CBS||The Big Bang Theory – R||2.3/8||8.00|
|FOX||Take Me Out||1.2/4||3.00|
|CW||The Vampire Diaries – R||0.4/1||0.86|
|8:30||CBS||The Big Bang Theory – R||2.8/9||9.00|
|NBC||Parks and Recreation – R||0.6/2||1.69|
|9:00||CBS||Big Brother (Premiere)||2.6/8||7.09|
|CW||The Vampire Diaries – R||0.3/1||0.72|
|CBS||Person of Interest – R||1.2/4||5.62|
|NBC||Rock Center With Brian Williams||1.2/4||5.24|
Via NBC press note:
In Late-Night Metered Markets Thursday night:
- In Nielsen’s 56 metered markets, household results were: “The Tonight Show with Jay Leno,” 2.6/7; CBS’s “Late Show with David Letterman,” 2.1/5; and ABC’s combo of “Nightline,” 3.0/7; and “Jimmy Kimmel Live,” 1.3/4.
- In the 25 markets with Local People Meters, adult 18-49 results were: “The Tonight Show with Jay Leno,” 0.7/3; “Late Show,” 0.4/2; “Nightline,” 1.0/4; and “Jimmy Kimmel Live,” 0.5/3.
- At 12:35 a.m., “Late Night with Jimmy Fallon” (1.4/5 in metered-market households) beat CBS’s “Late Late Show with Craig Ferguson” (1.0/3 with an encore). In the 25 markets with Local People Meters, “Late Night” (0.5/3 in 18-49) topped “Late Late Show” (0.3/2 with an encore).
- At 1:35 a.m., “Last Call with Carson Daly” averaged a 0.8/3 in metered-market households with an encore and a 0.3/3 in adults 18-49 in the 25 markets with local people meters.
NOTE: All ratings are “live plus same day” from Nielsen Media Research unless otherwise indicated.
Nielsen TV Ratings: ©2012 The Nielsen Company. All Rights Reserved.
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Fast Affiliate Ratings: These first national ratings, including demographics, are available at approximately 11 AM (ET) the day after telecast, and are released to subscribing customers daily. These data, from the National People Meter sample, are strictly time-period information, based on the normal broadcast network feed, and include all programming on the affiliated stations, sometimes including network programming, sometimes not. The figures may include stations that did not air the entire network feed, as well as local news breaks or cutaways for local coverage or other programming. Fast Affiliate ratings are not as useful for live programs and are likely to differ significantly from the final results, because the data reflect normal broadcast feed patterns. For example, with a World Series game, Fast Affiliate Ratings would include whatever aired from 8-11PM on affiliates in the Pacific Time Zone, following the live baseball game, but not game coverage that begins at 5PM PT. The same would be true of Presidential debates as well as live award shows and breaking news reports.
Rating: Estimated percentage of the universe of TV households (or other specified group) tuned to a program in the average minute. Ratings are expressed as a percent.
Share (of Audience): The percent of households (or persons) using television who are tuned to a specific program, station or network in a specific area at a specific time. (See also, Rating, which represents tuning or viewing as a percent of the entire population being measured.)
Time Shifted Viewing – Program ratings for national sources are produced in three streams of data – Live, Live+Same Day (Live+SD) and Live+7 Day. Time shifted figures account for incremental viewing that takes place with DVRs. Live+Same Day (Live+SD) include viewing during the same broadcast day as the original telecast, with a cut-off of 3:00AM local time when meters transmit daily viewing to Nielsen for processing. Live+7 Day ratings include incremental viewing that takes place during the 7 days following a telecast.
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