TV Ratings Thursday: 'Big Brother' Premiere Down, 'The Choice', 'Wipeout' Fall, 'Saving Hope' Up

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July 13th, 2012


Adults 18-49: Rating/Share 2.1/7 1.4/5 1.3/4 1.2/4 0.8/2 0.3/1
Adults 18-34: Rating/Share 1.4/5 1.5/6 0.9/3 1.0/4 0.5/2 0.4/1
Total Viewers (million) 7.07 3.81 5.05 3.00 3.43 0.79

CBS was the number one network among adults 18-49 and total viewers.

On CBS, the season premiere of Big Brother earned a 2.6 adults 18-49 rating, down 7% from a 2.8 for last year's premiere on Thursday, July 11, 2011.

On ABC, Duets scored a 1.0 among adults 18-49, matching last week's performance . Wipeout garnered a 1.7 adults 18-49 rating, down 6% from last week's 1.8. Rookie Blue earned a 1.3 among adults 18-49, even with last week.

On FOX, Take Me Out  scored a 1.2 among adults 18-49, matching last week's performance. The Choice earned a 1.2 adults 18-49 rating, down 25% from last week's 1.6.

On NBC,  Saving Hope garnered a 0.5 adults 18-49 rating, up 25% from last week's series-low 0.4.   Rock Center with Brian Williams earned a 1.2 among adults 18-49, up 33% from last week's 0.9 for its highest rated episode since January 23, 2012.

Late-night ratings are below the primetime data.

Overnight ratings for Thursday, July 12, 2012:

Time Net Show 18-49 Rating/Sh Viewers (Millions)
8:00 CBS The Big Bang Theory - R 2.3/8 8.00
FOX Take Me Out 1.2/4 3.00
ABC Duets 1.0/3 4.75
NBC The Office 0.6/2 2.07
CW The Vampire Diaries - R 0.4/1 0.86
8:30 CBS The Big Bang Theory - R 2.8/9 9.00
NBC Parks and Recreation - R 0.6/2 1.69
9:00 CBS Big Brother (Premiere) 2.6/8 7.09
ABC Wipeout 1.7/5 5.60
FOX The Choice 1.2/4 3.01
NBC Saving Hope 0.5/2 3.18
CW The Vampire Diaries - R 0.3/1 0.72
10:00 ABC Rookie Blue 1.3/4 4.78
CBS Person of Interest - R 1.2/4 5.62
NBC Rock Center With Brian Williams 1.2/4 5.24


Via NBC press note:

In Late-Night Metered Markets Thursday night:

  • In Nielsen's 56 metered markets, household results were: "The Tonight Show with Jay Leno," 2.6/7; CBS's "Late Show with David Letterman," 2.1/5; and ABC's combo of "Nightline," 3.0/7; and "Jimmy Kimmel Live," 1.3/4.
  • In the 25 markets with Local People Meters, adult 18-49 results were: “The Tonight Show with Jay Leno,” 0.7/3; "Late Show," 0.4/2; "Nightline," 1.0/4; and "Jimmy Kimmel Live," 0.5/3.
  • At 12:35 a.m., "Late Night with Jimmy Fallon" (1.4/5 in metered-market households) beat CBS's "Late Late Show with Craig Ferguson" (1.0/3 with an encore). In the 25 markets with Local People Meters, "Late Night" (0.5/3 in 18-49) topped "Late Late Show" (0.3/2 with an encore).
  • At 1:35 a.m., "Last Call with Carson Daly" averaged a 0.8/3 in metered-market households with an encore and a 0.3/3 in adults 18-49 in the 25 markets with local people meters.



NOTE: All ratings are "live plus same day" from Nielsen Media Research unless otherwise indicated.

Nielsen TV Ratings: ©2012 The Nielsen Company. All Rights Reserved.
You can see TV ratings from other recent Overnight ratings reports here.


Fast Affiliate Ratings: These first national ratings, including demographics, are available at approximately 11 AM (ET) the day after telecast, and are released to subscribing customers daily. These data, from the National People Meter sample, are strictly time-period information, based on the normal broadcast network feed, and include all programming on the affiliated stations, sometimes including network programming, sometimes not. The figures may include stations that did not air the entire network feed, as well as local news breaks or cutaways for local coverage or other programming. Fast Affiliate ratings are not as useful for live programs and are likely to differ significantly from the final results, because the data reflect normal broadcast feed patterns. For example, with a World Series game, Fast Affiliate Ratings would include whatever aired from 8-11PM on affiliates in the Pacific Time Zone, following the live baseball game, but not game coverage that begins at 5PM PT. The same would be true of Presidential debates as well as live award shows and breaking news reports.

Rating: Estimated percentage of the universe of TV households (or other specified group) tuned to a program in the average minute. Ratings are expressed as a percent.

Share (of Audience): The percent of households (or persons) using television who are tuned to a specific program, station or network in a specific area at a specific time. (See also, Rating, which represents tuning or viewing as a percent of the entire population being measured.)

Time Shifted Viewing – Program ratings for national sources are produced in three streams of data – Live, Live+Same Day (Live+SD) and Live+7 Day. Time shifted figures account for incremental viewing that takes place with DVRs. Live+Same Day (Live+SD) include viewing during the same broadcast day as the original telecast, with a cut-off of 3:00AM local time when meters transmit daily viewing to Nielsen for processing. Live+7 Day ratings include incremental viewing that takes place during the 7 days following a telecast.

For more information see Numbers 101.

  • James D.

    Looks like Big Brother took a chunk out of The Choice’s demos, but didn’t affect Wipeout.

    BBT is really re-running well.

  • taylor

    solid for BB

  • DamC

    Looks like Rock Center is starting to grow an audience. Hope it will stay the same this fall. 1.2 is not bad for NBC in that timeslot.

  • johnt

    Woah @ BBT 8:30.
    BB not bad.

  • Revorushin

    Welldone Rockcenter?

  • Sid

    Go CBS!

    Glad for TVD.

  • Ben Thompson

    Still good for Big Brother and really good for that BBT repeat.

    When was the last time CW got a 0.4?

  • The Mike Factor

    Hooray BB!

  • s0303

    bbt repeated about double what modern family did on wed :)

  • Alan

    May be down but CBS will be happy with BB for a number of reasons.

    1. It won the night.
    2. After 14 seasons it is still strong
    3. It will demolish ABC’s The Glass House. Maybe they won’t even need the lawsuit after all.

    On a side note, I am annoyed though at Big Brother’s lack of creativity in casting, year after year. (1) their lack of contestants of color, (2) why the gay guy is always a finger-snapping bitchy stereotype and (3) why the women are always bimbos.

  • Alan

    Update to the above: okay I just realized it didnt win the night

  • Billy

    Big Brother will go down next week without that huge BBT lead in. It got a 2.7 at 9:00 and a 2.5 at 9:30. The extra demo was some of the BBT lead in leaking over to the beginning of BB and then leaving later in the hour.

  • TimsDale4ever

    BIG BANG does extremely well with repeats. Wow!

  • Jay

    Fox must be happy about not moving Take Me Out to Saturdays..seems to be finding an audience…

    Maybe Rock Centre isn’t a total disaster…in the summer…

  • Jan

    At least Rookie Blue held steady for another week. Shame that Saving Hope numbers are so low.

  • PHIL

    I guess people checked out Rock Center for the Scientology segment

  • Juan

    Wow at CBS, still don’t like them, anyway happy Rookie Blue is holding steady I just marathoned the 4 episodes of this season I hadn’t seen and they were awesome, also great for Vampire Diaries .4 is great for CW, I just watched the first 2 seasons on Netflix and can’t wait for season 3

  • Albert

    they should just cancel DUETS. haha!

  • Margot

    I am sorry but the three main actors have no chemistry. Cancell Saving Hope!

  • John A

    I just wish CBS would air BBT for the whole night it would go over a 3.0 at 9pm. LMAO at Saving Hope.

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