FOX Tops Four of Seven Nights for Another Weekly Win

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via press release:

NATIONAL NIELSEN RATINGS FOR THE WEEK OF JULY 9 – 15, 2012

 

FOX TOPS FOUR OF SEVEN NIGHTS FOR ANOTHER WEEKLY WIN

 

FOX ranked No. 1 on four of seven nights last week (Monday, Tuesday, Wednesday, Sunday) and achieved another weekly victory among Adults 18-49.  With week-over-week gains by HELL’S KITCHEN and MASTERCHEF, a strong SO YOU THINK YOU CAN DANCE Top 20 Performance show and the MLB ALL-STAR GAME, FOX dominated the competition by +31% among Adults 18-49.

 

Overall, last week FOX had:

 

·         8 of the Top 20 programs among Adults 18-49: MLB ALL-STAR GAME (No. 1), HELL’S KITCHEN- MON (No. 5 tie), MASTERCHEF- MON (No. 5 tie), SO YOU THINK YOU CAN DANCE (No. 10), FAMILY GUY 9:30PM (No. 12), FAMILY GUY (No. 14), THE SIMPSONS 8:30PM (No. 15 tie) and THE SIMPSONS (No. 15 tie).

 

·         10 of the Top 20 programs among Adults 18-34: MLB ALL-STAR GAME (No. 1), MASTERCHEF- MON (No. 3), HELL’S KITCHEN- MON (No. 4 tie), FAMILY GUY 9:30PM (No. 4 tie), THE SIMPSONS (No. 7), SO YOU THINK YOU CAN DANCE (No. 10 tie), THE SIMPSONS 8:30PM (No. 10 tie), FAMILY GUY (No. 12), TAKE ME OUT (No. 19 tie) and THE CLEVELAND SHOW (No. 19 tie).

 

·         11 of the Top 20 programs among Teens: FAMILY GUY 9:30PM (No. 1 tie), FAMILY GUY (No. 1 tie), THE SIMPSONS 8:30PM (No. 4 tie), MLB ALL-STAR GAME (No. 4 tie), THE SIMPSONS (No. 8), MASTERCHEF- MON (No. 11), SO YOU THINK YOU CAN DANCE (No. 12), THE CLEVELAND SHOW (No. 15 tie), TAKE ME OUT (No. 15 tie), HELL’S KITCHEN- MON (No. 15 tie) and THE CHOICE (No. 19).

 

·         4 of the Top 20 programs among Total Viewers: MLB ALL-STAR GAME (No. 1), HELL’S KITCHEN- MON (No. 12), MASTERCHEF- MON (No. 13) and SO YOU THINK YOU CAN DANCE (No. 14).

 

 

Nightly and Program Highlights

 

MONDAY

8:00-9:00     HELL’S KITCHEN: (Adults 18-49: 2.5/8, 6.0 Mil Total Viewers)

9:00-10:00   MASTERCHEF: (Adults 18-49: 2.5/7, 5.9 Mil Total Viewers)

8:00-10:00   FOX PRIME: (Adults 18-49: 2.5/7, 6.0 Mil Total Viewers)

 

FOX won Monday night among Adults 18-49, Adults 18-34 and Teens and outperformed the No. 2 network that night by +25% in the core adult demographic (2.5 vs. ABC’s 2.0).

 

HELL’S KITCHEN posted a 2.5/8, up +4% from the previous week. In Total Viewers, HELL’S KITCHEN was up +3% week over week (6.0 vs. 5.8 Mil.).  HELL’S KITCHEN was the highest rated program Monday night among Adults 25-54 (tie) and Men 18-49 and ranked No. 1 in the 8pm hour in Adults 18-49, Teens and all key male demos.

 

At 9pm MASTERCHEF delivered a 2.5/7, up +9% from the previous Monday.  In Total Viewers, MASTERCHEF was up +7% week over week (5.9 vs. 5.5 Mil.)  MASTERCHEF posted its second-highest ratings of the summer so far (including both Monday and Tuesday telecasts) in Adults 18-49 and Total Viewers (both since 6/11/12) and tied its highest rating this summer in Adults 18-34 (tied with 6/11/12).


TUESDAY

7:30-8:14     FOX MLB ALL-STAR PRE-GAME (S): (Adults 18-49: 1.8/7, 6.1 Mil Total Viewers)

8:14-11:17   FOX MLB ALL-STAR GAME 2012 (S): (Adults 18-49: 3.2/10, 10.9 Mil Total Viewers)

8:00-11:00   FOX PRIME: (Adults 18-49: 3.2/10, 10.9 Mil Total Viewers)

 

FOX won Tuesday night among Adults 18-49, Adults 18-34 and Total Viewers, posting its highest rated night of the summer so far in these three measures.
From 7:30-8:14pm, the FOX MLB ALL-STAR PRE-GAME posted a 1.8/7 among Adults 18-49.
WEDNESDAY

8:00-10:00   SO YOU THINK YOU CAN DANCE: (A18?49: 2.0/6, 5.9 Mil Total Viewers)

 

On Wednesday, FOX won the night among Adults 18-49, Total Viewers, Adults 18-34 and Teens.  FOX outperformed the No. 2 network for the night (NBC) by +43% in Adults 18-49 (2.0 vs. 1.4) and +80% in Adults 18-34 (1.8 vs. 1.0).
The SO YOU THINK YOU CAN DANCE Top 20 performance show posted a 2.0/6, and was up +4% from the previous week in Total Viewers (5.9 vs. 5.7 Mil.)  SO YOU THINK YOU CAN DANCE was the highest rated program of the night in Adults 18-49 (tie), Adults 18-34 and Teens (tie) and outperformed the No. 2 program of the night, America’s Got Talent, by +29% in Adults 18-34 (1.8 vs. 1.4).
THURSDAY

8:00-8:58        TAKE ME OUT: (Adults 18-49: 1.2/4, 3.0 Mil Total Viewers)

8:58-10:00      THE CHOICE: (Adults 18-49: 1.2/4, 3.0 Mil Total Viewers)

8:00-10:00      FOX PRIME: (Adults 18-49: 1.2/4, 3.0 Mil Total Viewers)
At 8pm TAKE ME OUT posted a 1.2/4 among Adults 18-49.  TAKE ME OUT tied its highest ratings ever in Adults 25-54 and Men 18-49/18-34 and posted its highest rating ever among Teens.

 

Airing against the season premiere of Big Brother on CBS, final episode of THE CHOICE drew a 1.2/4 among Adults 18-49.
FRIDAY

8:00-9:00        HOUSE (R): (Adults 18-49: 0.6/2, 1.9 Mil Total Viewers)

9:00-10:00      BONES (R): (Adults 18-49: 0.6/2, 2.2 Mil Total Viewers)

8:00-10:00      FOX PRIME: (Adults 18-49: 0.6/2, 2.0 Mil Total Viewers)

 

On Friday night, FOX aired encores of HOUSE (0.6/2) and BONES (0.6/2).

 

SATURDAY

8:00-8:30        COPS (R): (Adults 18-49: 0.5/2, 1.7 Mil Total Viewers)

8:30-9:00        COPS 2 (R): (Adults 18-49: 0.5/2, 1.8 Mil Total Viewers)

9:00-10:00      MOBBED (RP): (Adults 18-49: 0.5/2, 1.5 Mil Total Viewers)

8:00-10:00      FOX PRIME: (Adults 18-49: 0.5/2, 1.6 Mil Total Viewers)

 

FOX ranked No. 2 on Saturday night among Adults 18-49 and No. 1 among Adults 18-34 with encores of COPS (0.5/2), COPS 2 (0.5/2) and MOBBED (0.5/2).

 

SUNDAY

7:00-7:30     AMERICAN DAD (R): (A18?49: 0.8/3, 1.9 Mil Total Viewers)

7:30-8:00     THE CLEVELAND SHOW (R): (A18?49: 0.9/3, 2.2 Mil Total Viewers)

8:00-8:30     THE SIMPSONS (R): (A18?49: 1.6/5, 3.6 Mil Total Viewers)

8:30-8:59     THE SIMPSONS (R): (A18?49: 1.6/5, 3.6 Mil Total Viewers)

8:59-9:30     FAMILY GUY (R): (A18?49: 1.7/5, 3.7 Mil Total Viewers)

9:30-10:00   FAMILY GUY (R): (A18?49: 1.8/5, 3.9 Mil Total Viewers)

7:00-10:00   FOX PRIME: (A18?49: 1.4/4, 3.1 Mil Total Viewers)

 

FOX ranked No. 1 for the night in Adults 18-49 (tie), Adults 18-34 and Teens with encores of AMERICAN DAD (0.8/3), THE CLEVELAND SHOW (0.9/3), THE SIMPSONS 8pm (1.6/5), THE SIMPSONS 8:30pm (1.6/5), FAMILY GUY 9pm (1.7/5) and FAMILY GUY 9:30pm (1.8/5).
The encore FAMILY GUY at 9:30pm was the highest rated program of the night in Adults 18-34.

 

JULY 9 – 15, 2012

 

TOTAL PRIMETIME

ADULTS 18?49           ADULTS 18?34           VIEWERS (Mil)

FOX    1.7/6                FOX    1.6/6                FOX    4.9

ABC    1.3/4                ABC    0.9/4                ABC    4.5

CBS    1.1/4                CBS    0.7/3                CBS    5.5

NBC    1.1/4                NBC    0.7/3                NBC    4.4

 

 

About Fox Broadcasting Company

Fox Broadcasting Company (FOX) is a unit of News Corporation and the leading broadcast television network among Adults 18-49. FOX finished the 2011-2012 season at No. 1 in the key adult demographic for the eighth consecutive year – a feat that has never been achieved in broadcast history – while continuing to dominate all network competition in the more targeted Adults 18-34 and Teen demographics. FOX airs 15 hours of primetime programming a week as well as late-night entertainment programming, major sports and Sunday morning news.

 

-FOX-
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