Cable News Ratings for Friday, July 20, 2012



Note: FOX Business Network’s Lou Dobbs Tonight earned another ratings win over rival CNBC show The Kudlow Report last week. Dobbs beat Kudlow by 32% in the demo (A25-54) and came within 5,000 total viewers.

Ratings July16-20, 2012

P 2+ P 25-54
Network Program Time Days (000s) (000s)
FBN LOU DOBBS TONIGHT 07:00P -08:00P MTWTF__ 155 50
CNBC KUDLOW REPORT 07:00P -08:00P MTWTF__ 160 38
Dobbs percent win/loss: -3% 32%

Live + Same Day Cable News Daily Ratings for July 20, 2012

P2+ (000s) 25-54 (000s) 35-64 (000s)
Total Day
FNC       1,391            387            688
CNN         726            273            364
MSNBC         422            139            187
CNBC         133             38             70
FBN           52             13             28
HLN         346            154            208
Primetime P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC       2,066            507            893
CNN       1,101            397            531
MSNBC         575            191            252
CNBC         110             48             64
FBN           63             11             25
HLN         454            193            257
Net Morning programs (6-9 AM) P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC FOX & Friends       1,339            418            766
CNN Early Start/Starting Point         466            235            283
MSNBC Morning Joe         450            165            206
CNBC Squawk Box           89             24             44
HLN Morning Express w/ Meade         283            164            233
Net 5PM P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC FIVE, THE       2,034            576         1,000
CNN SITUATION ROOM       1,036            316            464
MSNBC HARDBALL WITH C. MATTHEWS         610            131            274
CNBC MONEY IN MOTION         185             46             94
HLN EVENING EXPRESS         414            148            213
Net 6PM P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC SPECIAL RPT W/BRET BAIER       2,062            488            927
CNN SITUATION ROOM         870            260            345
MSNBC POLITICS NATION         629            152            283
CNBC MAD MONEY         143             41             85
HLN EVENING EXPRESS         333            139            195
Net 7PM P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC THE FOX REPORT W/S.SMITH       1,711            440            748
CNN ERIN BURNETT OUTFRONT         936            316            435
MSNBC HARDBALL WITH C. MATTHEWS         669            194            282
CNBC KUDLOW REPORT         135             38             59
HLN JANE VELEZ-MITCHELL         453            173            275
Net 8PM P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC THE OREILLY FACTOR       2,711            625         1,050
CNN ANDERSON COOPER 360       1,132            360            521
MSNBC ED SHOW         608            196            240
CNBC COFFEE ADDICTION, THE         153             57             88
HLN NANCY GRACE         549            231            331
Net 9PM P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC HANNITY       2,099            525            980
CNN PIERS MORGAN TONIGHT       1,228            432            586
MSNBC RACHEL MADDOW SHOW         641            201            299
CNBC CUSTOMER (DIS)SERVICE           85             50             51
HLN DR. DREW         455            202            247
Net 10PM P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC ON THE RECORD W/GRETA       1,347            350            626
CNN ANDERSON COOPER 360         941            398            486
MSNBC MSNBC SPECIAL COVERAGE         475            177            217
CNBC AMERICAN GREED           91             37             52
HLN NANCY GRACE         359            147            194
Net 11PM P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC ON THE RECORD W/GRETA       1,110            303            569
CNN ERIN BURNETT OUTFRONT         695            326            400
MSNBC MSNBC SPECIAL COVERAGE         364            154            162
CNBC MAD MONEY           50             23             37
HLN SHOWBIZ TONIGHT         268            132            150



For other days cable news ratings click here.

Note: We post all the cable news ratings we get.

P2+ = viewers over the age of 2

(25-54) = Adults 25-54 viewing

(35-64) = Adults 35-64 viewing

Prime Time = 8-11pm

LIVE+SD: The number that watched a program either while it was broadcast OR watched via DVR on the same day [through 3AM the next day] the program was broadcast. For more information see Numbers 101.

Scratch = when a show’s audience fails to meet minimum Nielsen reporting levels. For more information go here.

Nielsen Cable Network Coverage Estimates (as of July, 2011)

CNN/HLN: 101.12 million HHs

CNBC: 98.62 million HHs

FNC: 99.15 million HHs

MSNBC: 95.72 million HHs

Fox Business: 58.15 million HHs

Nielsen TV Ratings Data: ©2012 The Nielsen Company. All Rights Reserved.

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