Cable News Ratings for Friday, July 20, 2012

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July 23rd, 2012

Note: FOX Business Network’s Lou Dobbs Tonight earned another ratings win over rival CNBC show The Kudlow Report last week. Dobbs beat Kudlow by 32% in the demo (A25-54) and came within 5,000 total viewers.

Ratings July16-20, 2012

P 2+ P 25-54
Network Program Time Days (000s) (000s)
FBN LOU DOBBS TONIGHT 07:00P -08:00P MTWTF__ 155 50
CNBC KUDLOW REPORT 07:00P -08:00P MTWTF__ 160 38
Dobbs percent win/loss: -3% 32%

Live + Same Day Cable News Daily Ratings for July 20, 2012

P2+ (000s) 25-54 (000s) 35-64 (000s)
Total Day
FNC       1,391            387            688
CNN         726            273            364
MSNBC         422            139            187
CNBC         133             38             70
FBN           52             13             28
HLN         346            154            208
Primetime P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC       2,066            507            893
CNN       1,101            397            531
MSNBC         575            191            252
CNBC         110             48             64
FBN           63             11             25
HLN         454            193            257
Net Morning programs (6-9 AM) P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC FOX & Friends       1,339            418            766
CNN Early Start/Starting Point         466            235            283
MSNBC Morning Joe         450            165            206
CNBC Squawk Box           89             24             44
HLN Morning Express w/ Meade         283            164            233
Net 5PM P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC FIVE, THE       2,034            576         1,000
CNN SITUATION ROOM       1,036            316            464
MSNBC HARDBALL WITH C. MATTHEWS         610            131            274
CNBC MONEY IN MOTION         185             46             94
HLN EVENING EXPRESS         414            148            213
Net 6PM P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC SPECIAL RPT W/BRET BAIER       2,062            488            927
CNN SITUATION ROOM         870            260            345
MSNBC POLITICS NATION         629            152            283
CNBC MAD MONEY         143             41             85
HLN EVENING EXPRESS         333            139            195
Net 7PM P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC THE FOX REPORT W/S.SMITH       1,711            440            748
CNN ERIN BURNETT OUTFRONT         936            316            435
MSNBC HARDBALL WITH C. MATTHEWS         669            194            282
CNBC KUDLOW REPORT         135             38             59
HLN JANE VELEZ-MITCHELL         453            173            275
Net 8PM P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC THE OREILLY FACTOR       2,711            625         1,050
CNN ANDERSON COOPER 360       1,132            360            521
MSNBC ED SHOW         608            196            240
CNBC COFFEE ADDICTION, THE         153             57             88
HLN NANCY GRACE         549            231            331
Net 9PM P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC HANNITY       2,099            525            980
CNN PIERS MORGAN TONIGHT       1,228            432            586
MSNBC RACHEL MADDOW SHOW         641            201            299
CNBC CUSTOMER (DIS)SERVICE           85             50             51
HLN DR. DREW         455            202            247
Net 10PM P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC ON THE RECORD W/GRETA       1,347            350            626
CNN ANDERSON COOPER 360         941            398            486
MSNBC MSNBC SPECIAL COVERAGE         475            177            217
CNBC AMERICAN GREED           91             37             52
HLN NANCY GRACE         359            147            194
Net 11PM P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC ON THE RECORD W/GRETA       1,110            303            569
CNN ERIN BURNETT OUTFRONT         695            326            400
MSNBC MSNBC SPECIAL COVERAGE         364            154            162
CNBC MAD MONEY           50             23             37
HLN SHOWBIZ TONIGHT         268            132            150


For other days cable news ratings click here.
Note: We post all the cable news ratings we get.

P2+ = viewers over the age of 2

(25-54) = Adults 25-54 viewing

(35-64) = Adults 35-64 viewing

Prime Time = 8-11pm

LIVE+SD: The number that watched a program either while it was broadcast OR watched via DVR on the same day [through 3AM the next day] the program was broadcast. For more information see Numbers 101.

Scratch = when a show's audience fails to meet minimum Nielsen reporting levels. For more information go here.

Nielsen Cable Network Coverage Estimates (as of July, 2011)

CNN/HLN: 101.12 million HHs

CNBC: 98.62 million HHs

FNC: 99.15 million HHs

MSNBC: 95.72 million HHs

Fox Business: 58.15 million HHs

Nielsen TV Ratings Data: ©2012 The Nielsen Company. All Rights Reserved.

  • TheBoss1

    CNN … Catastrophe (or Crisis) News Network

    People still tune in to CNN whenever there’s a big breaking news story.

  • Laurence Glavin

    MSNBC will largely forgo the prison docs this coming weekend for Olympics(tm…gotta add that or be sued)coverage. If MSNBC wants to promote its image, it should DEFINITELY emphasize the dressage events featuring the Romney clan!

  • Sicilian Papa



    Wow! CNN is in tank unless something bad happens.

    Tingles could not even get 200,000 in the key demo on Friday. I think he needs to do an hour special on the devastating effects of TLS (Tingling Leg Syndrome).

  • Ratboy

    Boy them lefties just ran in DROVES to MSNBC for the coverage ot the shooting!! I guess that is because they are such a TRUSTED news source! :shock:

    And as you can see they ran away from FOXAGANDA too, OH WAIT!!! FOX STILL beat everybody!! :lol: :lol: :lol:

  • Suikostinger

    MSNBC did a horrible job of coverage especially when they still did lockup on the weekend. I watched Fox for most of my coverage of the shooting.

  • lbsles
  • Letmethink

    Early Start/Starting Point doubled their viewers. Still not good but doubled.

  • lbsles

    The IRS Illegally Expands Obamacare Tax Credits

    Has any law ever stopped Obama from fundamentally changing America? Not a one. Obama and his team of radicals have usurped Congressional powers and circumvented US law to push their socialist agenda. The Supreme Court ruled that Obama couldn’t extort states by withholding Medicaid funds if that state refused to implement the health care exchanges needed to fund ObamaCare.

    So, its no surprise that Team Obama would ignore the Supreme’s ruling in order to implement parts of his health care takeover scheme. ObamaCare provided the funding for thousands of extra IRS agents to enforce the ObamaCare taxes and mandate. Obama plans on using his new army to break the law and fund his health care takeover.

    The IRS Illegally Expands Obamacare Tax Credits
    By David Catron on 7.23.12 @ 6:08AM

    Recently I wrote that the states could kill Obamacare by refusing to implement its insurance exchanges. This strategy would be effective because the survival of PPACA depends on the ability of Beltway bureaucrats to dole out its tax credits and subsidies, but the law stipulates that all such assistance must be dispensed via state-run exchanges. Likewise, PPACA’s employer mandates can only be triggered by premium assistance that originates from state exchanges. Even if the federal government creates an exchange in a state that has declined to do so, it would not be authorized to issue tax credits or fine noncompliant businesses. Thus, if the majority of the states refuse to create exchanges, it will doom Obamacare.

    There is, however, one weakness inherent in this strategy. It assumes that the Obama administration will obey the law. The plan will be difficult to implement if the President and his accomplices simply ignore the text of PPACA and illegally funnel tax credits and subsidies through federally-created exchanges. The past three years have certainly provided plenty of evidence that these people would not reject this course of action merely because it violates the law. It should, therefore, come as no surprise that it is precisely what they have decided to do. The IRS recently finalized a regulation that makes clear the administration’s intention to provide premium assistance through federal as well as state-based exchanges.

    Ironically, Adler and Cannon also believed this restriction to be an error when they first discovered it: “We were both surprised to discover this flaw in the law, and characterized it as a ‘glitch.'” They changed their minds, however, after digging into the statute: “[O]ur further research demonstrates this feature of the law was intentional and purposeful, and that the IRS’s rule has no basis in law.” And they specifically looked into Jost’s claim: “The feature that the IRS rule seeks to ‘correct’ fails both parts of the scrivener’s-error test. Omitting an entire clause or paragraph authorizing two new entitlements is not an error of transcription.” Still, like Melville’s famously obstinate scrivener, Jost prefers not to accept this argument.


  • Sicilian Papa

    I did little thinking and that is always a dangerous thing. I thought about all these dorks that are commiting these crimes. They are not traditional gangsters. The bad guys rarely do anything like this.

    We have to try to stop them before they get started. I have been somewhat swayed by the arguments from the lefties.

    If I wanted to buy one gun or a hundred I could have found them illegally in Hartford Conn. I grew up on the streets there. I know the territory.

    These dorks that are commiting these crimes wouldn’t know the first thing about approaching someone illegally to buy weapons. They would probably run into an ATF agent before a gangster. I do not think the criminals would even sell to these people. They are too weird.

    How do we stop them? I think a little profiling. A ban on assault rifles to this extent, ask people what they are going to do with them. Make them write down in detail there use. The long time gun owner is not the problem here. The first timers we can look at more closely.

    I never bought an assault rifle because I never had any desire to. Some people like my cousin love them and go out shooting with them all the time. He never had an incident.

  • lbsles

    “At the end of every one of these events or episodes like Aurora, it looks like the bad guys in question have a closer association with the pop culture of the left than they do anything to be found in conservative media.” -Rush Limbaugh

  • lbsles

    “Since the start of 2012, the death count in Chicago is 274. In seven months, the death count in Chicago, 274. They have some of the strictest gun laws in the country, just as they do in Colorado.” -Rush

  • lbsles

    “An intellectual deals with theories and ideas, but in the real world where your fingernails and hands get dirty, they haven’t the slightest idea what to do.” -Rush

  • lbsles

    Earnings Show Recession May Be ‘Fast Approaching’

    Estimates for the third and fourth quarters have been dropped to levels not seen since the days of the 2008 financial crisis, below even the muted 2 percent expected level of inflation.

    That’s an ominous recession sign for an economy that has barely managed to attain positive growth this year even with the strong level of earnings beats, according to an analysis by Nicholas Colas, chief market strategist at ConvergEx in New York.


  • lbsles

    Obama Paid $93k for Half-Empty Stadium Kick-Off Event

    According to disclosure forms with the Federal Election Commission, President Obama’s reelection team appears to have paid $92,751.50 to rent the Ohio State University’s Jerome Schottenstein Center, the site of the campaign’s much touted kick-off event in May.

    The event was widely considered a dud, and perhaps best remembered for images of the numerous empty seats:

    As Breitbart dot com wrote at the time:

    It’s a campaign faux pas to hold an event in a room that isn’t full; to promise the media a more-than-capacity crowd then fall this far short of that promise is utter incompetence. In 2008, Obama ran a near-flawless campaign, buoyed by enthusiasm and effective organizing. But it’s not 2008 any more, and on day one of the 2012 campaign, Team Obama has already made an embarrassing blunder


  • lbsles

    As Crovitz writes:

    It’s an urban legend that the government launched the Internet. The myth is that the Pentagon created the Internet to keep its communications lines up even in a nuclear strike. The truth is a more interesting story about how innovation happens—and about how hard it is to build successful technology companies even once the government gets out of the way.

    It was researchers at the Xerox Corporation who developed the Ethernet to link different computer networks, the first personal computer and the first graphical user interface. They did so because they couldn’t wait for the government to connect the different computer networks that existed in the 1970s. Government researchers were burdened by regulations and rules that inhibited innovation and flexibility that private companies did not — and still don’t — suffer from.

    As for the government’s role, the Internet was fully privatized in 1995, when a remaining piece of the network run by the National Science Foundation was closed—just as the commercial Web began to boom. Economist Tyler Cowen wrote in 2005: “The Internet, in fact, reaffirms the basic free market critique of large government. Here for 30 years the government had an immensely useful protocol for transferring information, TCP/IP, but it languished. … In less than a decade, private concerns have taken that protocol and created one of the most important technological revolutions of the millennia.”

    It’s important to understand the history of the Internet because it’s too often wrongly cited to justify big government. It’s also important to recognize that building great technology businesses requires both innovation and the skills to bring innovations to market. As the contrast between Xerox and Apple shows, few business leaders succeed in this challenge. Those who do—not the government—deserve the credit for making it happen.

  • lbsles

    EPA’s Lisa Jackson ‘trying to regulate the US economy into oblivion – over a phenomenon which her own agency’s website says isn’t occurring’


  • UpAndOver

    Countdown to Armageddon, 106 days….

  • Sicilian Papa

    Evening Express on HLN beat Tingles in the key demo.

  • Sicilian Papa

    Breaking News: Sicilian Papa advocates dork profiling in the sale of assault weapons. Papa is expecting a mass protest outside his home form ETFAGDN&D (EQUAL TREATMENT FOR ALL GEEKS,DORKS,NERDS & DWEEBS).

  • Suikostinger

    Man, people will turn ANYTHING into politics. Glenn Beck is now saying how the Dark Knight’s plot “shares scary similarities with old Glenn Beck monologues. They first tried to do it with The Hunger Games, now this. Come on people stop with the stupid topics and trying to turn ANYTHING and EVERYTHING into politics.

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