Cable News Ratings for Tuesday, July 23, 2012

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July 25th, 2012


Live + Same Day Cable News Daily Ratings for July 23, 2012

P2+ (000s) 25-54 (000s) 35-64 (000s)
Total Day
FNC       1,215            287            544
CNN         377            125            191
MSNBC         450            134            208
CNBC         125             35             71
FBN           62             17             32
HLN         222             94            132
Primetime P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC       2,296            494            904
CNN         654            226            343
MSNBC         812            227            355
CNBC         129             56             91
FBN           66             25             42
HLN         293            123            145
Net Morning programs (6-9 AM) P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC FOX & Friends       1,065            286            546
CNN Early Start/Starting Point         210             72            115
MSNBC Morning Joe         389            154            212
CNBC Squawk Box         107             17             45
HLN Morning Express w/ Meade         262            137            192
Net 5PM P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC FIVE, THE       1,760            326            686
CNN SITUATION ROOM         446            139            194
MSNBC HARDBALL WITH C. MATTHEWS         775            112            291
CNBC FAST MONEY         196             45            118
HLN EVENING EXPRESS         170             59             70
Net 6PM P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC SPECIAL RPT W/BRET BAIER       2,009            341            781
CNN SITUATION ROOM         413            122            205
MSNBC POLITICS NATION         719            129            264
CNBC MAD MONEY         181             61            111
HLN EVENING EXPRESS         160             71            115
Net 7PM P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC THE FOX REPORT W/S.SMITH       1,796            361            756
CNN ERIN BURNETT OUTFRONT         426            148            266
MSNBC HARDBALL WITH C. MATTHEWS         698            180            317
CNBC KUDLOW REPORT         189             50             96
HLN JANE VELEZ-MITCHELL         344            139            229
Net 8PM P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC THE OREILLY FACTOR       2,887            566         1,057
CNN ANDERSON COOPER 360         550            176            282
MSNBC ED SHOW         693            150            271
CNBC CODE WARS: CYBER THREAT         117             62             84
HLN NANCY GRACE         403            162            188
Net 9PM P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC HANNITY       2,100            484            863
CNN PIERS MORGAN TONIGHT         832            272            402
MSNBC RACHEL MADDOW SHOW         797            235            357
CNBC 60 MINUTES ON CNBC         139             64             97
HLN DR. DREW         277            121            138
Net 10PM P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC ON THE RECORD W/GRETA       1,882            430            790
CNN ANDERSON COOPER 360         579            231            344
MSNBC LAST WORD W/ L. ODONNELL         945            295            439
CNBC AMERICAN GREED         130             42             92
HLN NANCY GRACE         198             87            109
Net 11PM P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC THE OREILLY FACTOR       1,213            404            687
CNN ERIN BURNETT OUTFRONT         353            102            187
MSNBC ED SHOW         476            193            282
CNBC MAD MONEY           87             44             55
HLN SHOWBIZ TONIGHT         241            100            132

For other days cable news ratings click here.

P2+ = viewers over the age of 2

(25-54) = Adults 25-54 viewing

(35-64) = Adults 35-64 viewing

Prime Time = 8-11pm

LIVE+SD: The number that watched a program either while it was broadcast OR watched via DVR on the same day [through 3AM the next day] the program was broadcast. For more information see Numbers 101.

Scratch = when a show's audience fails to meet minimum Nielsen reporting levels. For more information go here.

Nielsen Cable Network Coverage Estimates (as of July, 2011)

CNN/HLN: 101.12 million HHs

CNBC: 98.62 million HHs

FNC: 99.15 million HHs

MSNBC: 95.72 million HHs

Fox Business: 58.15 million HHs

Nielsen TV Ratings Data: ©2012 The Nielsen Company. All Rights Reserved.

  • Matt

    Looks like FBN is growing and CNBC is shrinking

  • Letmethink

    Early Start/Starting Point still no traction. They have made a few changes but need a complete overhaul. Erin Burnett also not improving. How long do stations give a show before they do something else? Piers Morgan is picking up a little. I think if he would stay away from politics and quit trying to tell us how superior the UK is to the US and how we should do things as the UK does, he would draw a bigger audience. He had Michael Moore on last night so I watched for about 1 second.

  • Letmethink

    Scott Brown and Collins crossed one on vote. Wish I had the contribution back that we sent to Brown when he was elected. Hope Warren wins. Would rather have a Democrat in office voting like a Democrat and not a Republican voting like a Democrat.

  • Ben

    I dont mean to be that guy…but it was Tuesday the 24th not 23rd.

  • Hello

    @Letmethink at least Erin’s numbers are going steady after they drop john king, i reckon they will give her some more time, again she has potential, but honestly they just use her in a completely wrong way.. piers’ numbers went up only because of Michael Moore, i am sure his will drop dramatically tonight.

  • Former CNN Fan

    Yep, the CNN post tragedy slide has commenced. Letmethink, you are right, Starting Point and OutFront are just not gaining traction. Changes need to be made. Morgan is really hit and miss – personally, I think they should just ged rid of the obnoxious Brit. They canned John King but Burnett is doing worse. Her highest ratings came on days when she wasn’t there – what’s that tell you CNN?

  • Ratboy

    Key Demo numbers are pretty pathetic for Chris, Al,and Ed. Added together (459) they dont beat Hannity or OReilly (unless you add Chris’ 5 oclock numbers then they barley beat oReily without his rerun numbers)!

  • Suikostinger


    Looks like FBN is growing and CNBC is shrinking

    FBN is staying steady in the 60 mark. 2 weeks ago they were at around 65 and even 72 on 1 or two days. CNBC however IS shrinking.

  • Ratboy

    Now here is an endorsment you pay money for!!! :lol:

    Quite the Endorsement: Hugo Chavez Praises Obama, Denounces Romney; Will Media Report?

    If you haven’t heard of Barack Obama’s newest endorsement, you’re seriously missing out! Venezuelan President Hugo Chavez gave his blessing to the 44th president and he should be proud. I’m not at all insinuating that this election and the one to be held later this year in Venezuela are similar at all, but when a Latin American strongman who built his political career and government policies on class warfare rhetoric praises the president of the United States and bashes Mitt Romney, it’s certainly newsworthy.

    Indeed, although the media are not trumpeting this fact, Chavez equated his race with that of the President Obama calling Mitt Romney a callous member of the capitalist elite. Of course, it should go without saying that Chavez’s program of hope and change and left that country hopelessly shortchanged. Under the Chavez regime, there’s been an increase in inflation by 27.5 percent, aggravated by a deluge of government spending. And then there’s the whole discouragement of private investment thing, which Chavez’s nationalizing of industry has tended to do.

  • Laurence Glavin

    For the most part, Lawrence O’Donnell is conducting his show as if the Aurora shooting had never happened, except to excoriate Wayne LaPierre, President of the NRA. Ed Schultz and Rachel Maddow have been off, I don’t know if it’s for the whole week…we’ll find out tonight. Ezra Klein sat in for Rachel and demolished Willard for on the one hand saying Obama is a failure if you count economic activity from the moment Supreme Court Justice John Roberts screwed up the oath of office until now, while on the other hand saying you have to give a new President six months or even a year to put his policies in effect. There was a statement by a Romney “advisor” that the Administration, not just Obama, is not Anglo-Saxon enough. Irishman O’Donnell should run with that tonight!

  • b

    nice to see Maddow’s fat hairy ass continuing to do so well.

  • marvin

    Squawkbox is even worse than the CNBC total day ratings, and continues to slide. Excessive political coverage is alienating and dispersing Squawk’s audience. If FBN dumped Imus, and put on an investing and trading show of reasonable quality (hire Jeff Macke as the main trader; maybe lure away Kayla Tausche from CNBC as the lead financial journalist — young, hot and very able), FBN would be #1 in the “flagship” morning slot within weeks.

  • BuckOfama2012

    Wow bro, Fox News smoked all the other networks. Piers Morgan beat Mr. Maddow. When are these left wing networks going to realize that liberal news stinks just like their viewers.

  • BuckOfama2012

    @Laurence Glavin–Bro, what are doing calling Mr. Maddow by a woman’s name? You called her Rachel? Don’t you know that Rachel is a dude. Heck, everyone knows that Mr. Maddow has a girlfriend.

  • Letmethink

    FBN has a relatively new personality— Melissa Francis. I really like her. Googled her and she has an interesting background. Harvard graduate—she was the sweet Breck (?) baby in the 70 commercials. She was in Little House on the Prairie and several other shows. She seems to have the “it” factor with confidence and she comes across as likable.
    Erin Burnett was good on CNBC when she gave reports on Morning Joe. Maybe she is just not ready for the hour format. It would be interesting to know what they considered when they hired her.

  • betty

    So…..Chrissy TINGLES and the MessNBC Gang back to their Low Numbers, the “Blip” didn’t last very long did it ??? Here today, gone tomorrow….
    Too bad (sniff sniff).

  • Tony

    Lawrence O’Donnell beats Fox & Friends in the demo. Not bad.

  • Suikostinger


    Are you confusing MSNBC with CNN? CNN was the ones with the high numbers because of the tragedy…..

  • ninja


    What demo?

  • HRJ

    Can’t we all just get along?

    I am waiting for the NBC Nightly News to see if Mitt will put his foot in it. Mitt wants to be POTUS very badly.

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