Cable News Ratings for Monday, July 30, 2012

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July 31st, 2012


Live + Same Day Cable News Daily Ratings for July 30, 2012

P2+ (000s) 25-54 (000s) 35-64 (000s)
Total Day
FNC       1,095            238            472
CNN         309             77            122
MSNBC         556            181            237
CNBC         193             61            100
FBN           57             14             25
HLN         218             87            129
Primetime P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC       2,049            366            804
CNN         347             82            149
MSNBC         964            234            414
CNBC         201             85            124
FBN           30             12             18
HLN         269             95            149
Net Morning programs (6-9 AM) P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC FOX & Friends         979            268            470
CNN Early Start/Starting Point         263             78            123
MSNBC Morning Joe         343            126            190
CNBC Squawk Box           92             25             48
HLN Morning Express w/ Meade         237            132            190
Net 5PM P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC FIVE, THE       1,682            329            747
CNN SITUATION ROOM         613             82            149
MSNBC S OLY PM       1,120            439            450
CNBC S OLY PM         357            114            155
HLN EVENING EXPRESS         151             53             63
Net 6PM P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC SPECIAL RPT W/BRET BAIER       1,902            417            835
CNN SITUATION ROOM         493            106            170
MSNBC POLITICS NATION         704            161            283
CNBC S OLY PM         525            225            245
HLN EVENING EXPRESS         199             73             94
Net 7PM P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC THE FOX REPORT W/S.SMITH       1,798            408            729
CNN ERIN BURNETT OUTFRONT         355             60            121
MSNBC HARDBALL WITH C. MATTHEWS         985            197            391
CNBC S OLY PM         512            209            285
HLN JANE VELEZ-MITCHELL         249             66            135
Net 8PM P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC THE OREILLY FACTOR       2,844            513         1,102
CNN ANDERSON COOPER 360         402             73            170
MSNBC ED SHOW         890            184            339
CNBC BILLIONS BEHIND BARS         207             82            116
HLN NANCY GRACE         327            111            200
Net 9PM P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC HANNITY       1,914            358            782
CNN PIERS MORGAN TONIGHT         355             72            130
MSNBC RACHEL MADDOW SHOW       1,044            261            474
CNBC AMERICAN GREED         152             62             95
HLN DR. DREW         267             92            158
Net 10PM P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC ON THE RECORD W/GRETA       1,370            224            520
CNN ANDERSON COOPER 360         283             99            147
MSNBC LAST WORD W/ L. ODONNELL         955            257            430
CNBC AMERICAN GREED         232             88            157
HLN NANCY GRACE         215             83             90
Net 11PM P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC THE OREILLY FACTOR         914            243            505
CNN ERIN BURNETT OUTFRONT         198             63             95
MSNBC ED SHOW         523            168            228
CNBC MAD MONEY         188             76            127
HLN SHOWBIZ TONIGHT         175             75            102


For other days cable news ratings click here.

P2+ = viewers over the age of 2

(25-54) = Adults 25-54 viewing

(35-64) = Adults 35-64 viewing

Prime Time = 8-11pm

LIVE+SD: The number that watched a program either while it was broadcast OR watched via DVR on the same day [through 3AM the next day] the program was broadcast. For more information see Numbers 101.

Scratch = when a show's audience fails to meet minimum Nielsen reporting levels. For more information go here.

Nielsen Cable Network Coverage Estimates (as of July, 2011)

CNN/HLN: 101.12 million HHs

CNBC: 98.62 million HHs

FNC: 99.15 million HHs

MSNBC: 95.72 million HHs

Fox Business: 58.15 million HHs

Nielsen TV Ratings Data: ©2012 The Nielsen Company. All Rights Reserved.

  • Ratboy

    @ john
    Greta is losing to MSNBC on a regular basis lately. Her days may be numbered.

    :lol: :lol: :lol: :lol: Thanks! I needed a good laugh!

  • lbsles
  • lbsles
  • HRJ

    Can’t we all just get along?

    Romney aide Rick Gorka tell reporters to ” Kiss his ass and shove it.”

    Thank you Mitt and thank you to your staff. Please contoinue to make it easy for your would be supporters to vote for President B.O. instead of you.

  • lbsles

    The WARN Act hypocrisy

    All of a sudden, the WARN Act is proving to be a political hot potato for politicians who approved the automatic budget cuts (known as sequestration) that are set to take effect on January 2nd. President Obama’s Labor Department issued guidance this week stating that companies, including defense contractors, anticipating sequestration are not compelled to issue advanced notice of layoffs stipulated under the WARN Act. Those pink slips would be issued just days before November’s presidential elections in most states.

    This conveniently-timed guidance by Labor issued just before OMB officials testify before Congress on Wednesday is just that: election year politicking.

    The WARN Act and Budget Control Act are the laws of the land that legally cannot be ignored simply because it might hurt a pol’s reelection chances. The law states that sequestration will take effect in January. Only another law will change that.

    Defense contractors cannot avoid their legal obligations on the theory that a law triggering layoffs might be changed before the layoffs become necessary… any more than my employer can stop withholding my income taxes because Congress is considering reforming the tax code.

    The WARN Act provides employees a right that is enforced by federal courts, not the Labor Department. Even the Labor Department admits in a WARN Act fact sheet that “it has no administrative or enforcement responsibility under WARN” and therefore “cannot provide specific advice or guidance with respect to individual situations.”

    Until this week, anyway.

    What’s ironic about the politics of sequestration is how the WARN Act came into law. In 1988, a Democratically-controlled Congress passed the Worker Adjustment and Retraining Notification Act with veto-proof majorities. It was heralded as a major victory for labor and workers who would now have advanced notice of mass layoffs. The idea was to provide a window for workers and their families to look for new opportunities while taking advantage of state programs while they were still on payroll. By law, firms with at least 100 full-time employees anticipating mass layoffs must provide 60 days’ notice to affected employees (some states require 90 days like California and New York).

    In 2007, Democrats led by Sherrod Brown, Barack Obama and Hillary Clinton proposed the Forewarn Act, which would have strengthened the WARN Act by expanding the number of companies under the law’s jurisdiction and requiring 90 days’ notice. The bill didn’t go anywhere. Now, apparently, the president not only opposes the principles underlying legislation he himself supported, he opposes WARN entirely.

  • Ratboy

    @ Thank you Mitt and thank you to your staff. Please contoinue to make it easy for your would be supporters to vote for President B.O. instead of you.

    Thank you President Obama and your campaign team for ignoring the real issues of jobs and the economey which continues to makes it easy for the American people to see that you have NO record to run on so it will be easy for them to vote for Mitt Romney instead of you!

  • lbsles

    7 arguments against Obama’s auto bailouts.

    James Pethokoukis | July 30, 2012, 3:00 pm.

    1. The choice in 2008-2009 was not bankruptcy versus no bankruptcy; instead, the choice was between precedent-driven bankruptcy and White House-driven bankruptcy—rule-of-law versus rule-of-czar.

    2. The taxpayer bailout was not applied to the “American auto industry”—instead, it was applied only to the two failed companies, GM and Chrysler, bypassing companies that had been sufficiently prepared for the downturn, including Ford, Honda of America, Toyota, Nissan, BMW, and others.

    3. Orderly, rule-of-law bankruptcy might have led to continuing operations under restructuring for GM or Chrysler, in which case many auto-making jobs would have remained in Michigan.

    4. Alternatively, orderly bankruptcy might have led to a shutdown of GM or Chrysler and an open auction of assets—probably to surviving companies—in which case car buyers would have shifted to surviving companies’ products and auto-making jobs would have migrated to those same survivors. (When a grocery store closes, its customers don’t stop shopping, they take their business elsewhere; car buyers behave in the same way.)

    5. The notion that the White House should intervene with a specially designed bankruptcy process, thereby sidestepping rule-of-law bankruptcy, originated in the Bush White House in 2008, not in the Obama White House in 2009. A more honest name for the program would therefore be the “Bush-Obama Bankruptcy/Bailout” for Detroit’s two failed auto companies.

    6. Ironically, top-down economics was the de facto remedy applied to “save” GM and Chrysler—but in this case “top-down” was the government-knows-best notion that political wisdom, trickling down to displace a century of evolved bankruptcy case law, was supposedly a superior alternative for the two failed companies. Top-down economics, the politicians’ version of “intelligent design,” directly rewarded GM and Chrysler with special-interest life support—instead of indirectly rewarding their surviving competitors with new customers and the necessary additional workers.

    7. For the record, the only thing that “saves” any company, not just auto companies, is a sufficient number of buying customers—not the government, not union bosses, and not incompetent management. It’s a truth that all but two of the American-based auto companies understood sufficiently to withstand the 2008 downturn without help from the taxpayers.

    And as Mickey Kaus frequently notes, whether the GM bailout will ultimately prove a business success remains in doubt. But as a political economy question, it was a failure from the start.

  • lbsles

    Tuesday, July 31, 2012

    The Rasmussen Reports daily Presidential Tracking Poll for Tuesday shows Mitt Romney attracting 47% of the vote, while President Obama earns support from 44%. Five percent (5%) prefer some other candidate, and four percent (4%) are undecided.

    Romney has a 20-point advantage among white voters. Obama is supported by 91% of black voters and 57% of other minority voters.

  • lbsles

    obumbles beggig

    Sometimes politics can seem very small.

    But the choice voters face in this election couldn’t be bigger.

    Over the past two months, we have been outraised by our opponents. They’ve used that advantage to distort the truth and mislead people, over and over, on TV and the radio in battleground states.

    Tonight is one of the most critical fundraising deadlines we’ll face.

    If we win this election, it will be because of what you did in moments like this to close the gap.

    Please make a donation of $3 or more right now:


    Thank you.


  • lbsles

    SEIU Ballot Proposal Raises Questions.

    Obama’s goons are up to know good and looking to steal money from the needy. It’s expensive supporting Obama.

    Why is the SEIU involved in a ballot initiative that would seemingly have little to do with them?

    That should be the question media members and taxpayers ask themselves as we get closer to November when voters may be asked to decide on whether to enshrine into our state constitution the “Michigan Quality Home Care Council.”

    The proposal is purposefully innocuous sounding, which covers up the end result of this initiative: The continuing flow of millions of dollars to a union.

    As Jack Spencer reports in CapCon, the ballot proposal ensures that “The Service Employees International Union would get millions in cash, but the people it ‘represents’ wouldn’t get state employee benefits if a constitutional amendment the union is pushing is passed by voters in November.”

    In short, the ballot proposal ensures only things that are already allowed and being done by the state. Allow the existences of a “Home Help Program”? Check. Allow a criminal registry to help with background checks? This has been done for years. Ensure that elderly and senior citizens can stay in their homes? This is a favorite selling point for the SEIU and its allies, but the vast majority of those receiving state Medicaid money are already in their homes and will retain that ability. Especially since many of these recipients are being cared for by their own families in their own homes.

    The media coverage on this issue is understandable: It is a confusing scheme and the union and groups behind the signature collections have it in their interest to cloud the issue. If the ballot initiative fails, it boils down to this: The home health care providers and patients will have all of the same rights and abilities that they have always had — they will simply not be sending money out of each paycheck to a union most were unaware of.

    The only difference between whether voters pass the initiative or not? Whether the SEIU continues to receive millions of dollars every single year to add to its coffers.

  • lbsles
  • lbsles

    GM switches story on relationship with Chinese offshoot

    General Motors is changing its tune on its relationship with Shanghai GM, one of the company’s Chinese joint ventures.

    Greg Martin, executive director of communications strategy for GM, told The Daily Caller in May 2011 that Shanghai GM “is a completely separate and distinct business entity based in China that has no organizational or financial ties whatsoever” with the Detroit car maker.

    “It is not GM,” Martin said then. “It is not GM money. And it is in no shape or form, or indirectly, taxpayer money.”

    Now Martin is telling a different tale as his company reported record sales in China, where sales jumped 10 percent from last year.

    “Shanghai GM is GM,” Martin told TheDC on Friday. “We make money, they make money.”

    Martin said Friday he had “no idea” why the discrepancy between his statements exists, but said “I probably had a good riff going at the time.”

    The change of heart may be due to sales pressures on GM, which recently fell behind Toyota in global sales. (RELATED: GM no longer #1, despite Obama’s campaign-trail claims)


  • HRJ

    Can’t we all just get along?

    @ RATBOY

    Where have you been. The president has been talking about the hole republicans dug for years now. Two wars that have been paid for. Lack of support from republicans to put more Americans back to work. The list goes on and you know that. Please don’t tell me that you are unaware. I read your postings and know that you have higher than average intelligence.

  • lbsles

    Obama to “Evaluate” Bill to Ban Online Ammunition Sales.

    Can’t let a “crisis” go to waste.

    White House spokesman Josh Earnest said Monday that President Obama will “evaluate” a new bill that would ban online ammunition sales in the wake of the shooting massacre in Aurora, Colo. That left 12 dead and dozens more injured.

    During the daily press briefing, Mr. Earnest was asked whether Mr. Obama supports the measure, which aims to end sales of unlimited amounts of ammunition on the Internet and other mail orders. The bill also would force ammunition dealers to report large sales of bullets and other munitions to law enforcement authorities

    At first Mr. Earnest said he didn’t know if Mr. Obama was aware of a bill sponsored by Sen. Frank Lautenberg, Democrat from New Jersey, and Rep. Carolyn McCarthy, a Democrat from New York. He later amended this remarks to say the White House would evaluate the measure.

    “The president’s view that have been relayed quite frequently over the last few days, you know, is that he believes in the Second Amendment of the Constitution, in the right to bear arms but he also believes that we should take robust steps within existing law to ensure that guns don’t fall in the hands of criminals or others [who] shouldn’t have them,” he said, referring to gun-control comments Mr. Obama made during at speech at the National Urban League.

    The reporter followed up by asking whether the president’s push for enforcing existing law would prevent him from supporting the bill banning online munition sales.


  • lbsles
  • Anthony Parello (AP076)

    While I think the Romney campaign and the American public would be best served by him releasing the tax returns I find it very very difficult to believe he paid no taxes for 10 years. The rate he may have paid may be shocking and unpalatable to the average American voter but surely it was all legal.

  • Hoppy


    You’ve been gone a long time. Good to see you posting.

  • Ratboy

    @ HRJ

    Posted July 31, 2012 at 3:56 PM

    Can’t we all just get along?

    @ RATBOY

    Where have you been. The president has been talking about the hole republicans dug for years now. Two wars that have been paid for. Lack of support from republicans to put more Americans back to work. The list goes on and you know that. Please don’t tell me that you are unaware. I read your postings and know that you have higher than average intelligence.

    :lol: :lol: :lol: :lol: I thank you too for the good laugh. You are correct, the Prex has been playing the blame game since before he was elected and still refuses to take any responsability for where we are at today and continues to blame andyon and anything other than himself or his administration. Now look at what I am avbout to point out; He promised to make it better, he promised to fix it, he said unemployment would be around 6% by now but instead it has been over 8% for over 40 months! He has ZERO net job growth and is still in the negatives, he has added 5 trillion bucks in debt in les than 4 years but but called Bush unpatriotic for adding 4 trillion in 8 years! Like I said HE HAS NO RECORD! And he is not talking about it. In fact he is not even talking about the great and wonderfuf Obamacare as he campaigns! He is on the attack of Romney and NOT talking about his accoplishments because he has none to talk about. Instead he had his puppets talking about Romney gaffes overseas when in fact Romney only spoke the truth about the olympics (the brits had been saying it for weeks)and what he said in Isreal was the truth too but the left called it gaffes!

    Nice try though on your part.

  • Sicilian Papa



    The budgets are set every year. The cold hard truth is these are Obama’s budgets. He has run a trillion dollar deficit every year that he has been in office. We, on the right, were dismayed by Bush running 300 or 400 billion dollar deficits annually. Our heads are exploding watching this European style Socialist run his 1.3 trillion dollar annual deficits. It is mind boggling and he has bankrupted the country. If Romney were to get elected the best he can do is try to keep us under 16 trillion total debt over the next four years. Than we might have a prayer of paying down the Obama debt.

  • Sicilian Papa



    I just can’t believe the lefties can defend this guy when it comes to spending. Obama doesn’t know what he doing or worse he does. He never even ran a hot dog stand. Every job he ever had was in Government.

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