Cable News Ratings for Monday, July 30, 2012

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July 31st, 2012


Live + Same Day Cable News Daily Ratings for July 30, 2012

P2+ (000s) 25-54 (000s) 35-64 (000s)
Total Day
FNC       1,095            238            472
CNN         309             77            122
MSNBC         556            181            237
CNBC         193             61            100
FBN           57             14             25
HLN         218             87            129
Primetime P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC       2,049            366            804
CNN         347             82            149
MSNBC         964            234            414
CNBC         201             85            124
FBN           30             12             18
HLN         269             95            149
Net Morning programs (6-9 AM) P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC FOX & Friends         979            268            470
CNN Early Start/Starting Point         263             78            123
MSNBC Morning Joe         343            126            190
CNBC Squawk Box           92             25             48
HLN Morning Express w/ Meade         237            132            190
Net 5PM P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC FIVE, THE       1,682            329            747
CNN SITUATION ROOM         613             82            149
MSNBC S OLY PM       1,120            439            450
CNBC S OLY PM         357            114            155
HLN EVENING EXPRESS         151             53             63
Net 6PM P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC SPECIAL RPT W/BRET BAIER       1,902            417            835
CNN SITUATION ROOM         493            106            170
MSNBC POLITICS NATION         704            161            283
CNBC S OLY PM         525            225            245
HLN EVENING EXPRESS         199             73             94
Net 7PM P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC THE FOX REPORT W/S.SMITH       1,798            408            729
CNN ERIN BURNETT OUTFRONT         355             60            121
MSNBC HARDBALL WITH C. MATTHEWS         985            197            391
CNBC S OLY PM         512            209            285
HLN JANE VELEZ-MITCHELL         249             66            135
Net 8PM P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC THE OREILLY FACTOR       2,844            513         1,102
CNN ANDERSON COOPER 360         402             73            170
MSNBC ED SHOW         890            184            339
CNBC BILLIONS BEHIND BARS         207             82            116
HLN NANCY GRACE         327            111            200
Net 9PM P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC HANNITY       1,914            358            782
CNN PIERS MORGAN TONIGHT         355             72            130
MSNBC RACHEL MADDOW SHOW       1,044            261            474
CNBC AMERICAN GREED         152             62             95
HLN DR. DREW         267             92            158
Net 10PM P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC ON THE RECORD W/GRETA       1,370            224            520
CNN ANDERSON COOPER 360         283             99            147
MSNBC LAST WORD W/ L. ODONNELL         955            257            430
CNBC AMERICAN GREED         232             88            157
HLN NANCY GRACE         215             83             90
Net 11PM P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC THE OREILLY FACTOR         914            243            505
CNN ERIN BURNETT OUTFRONT         198             63             95
MSNBC ED SHOW         523            168            228
CNBC MAD MONEY         188             76            127
HLN SHOWBIZ TONIGHT         175             75            102


For other days cable news ratings click here.

P2+ = viewers over the age of 2

(25-54) = Adults 25-54 viewing

(35-64) = Adults 35-64 viewing

Prime Time = 8-11pm

LIVE+SD: The number that watched a program either while it was broadcast OR watched via DVR on the same day [through 3AM the next day] the program was broadcast. For more information see Numbers 101.

Scratch = when a show's audience fails to meet minimum Nielsen reporting levels. For more information go here.

Nielsen Cable Network Coverage Estimates (as of July, 2011)

CNN/HLN: 101.12 million HHs

CNBC: 98.62 million HHs

FNC: 99.15 million HHs

MSNBC: 95.72 million HHs

Fox Business: 58.15 million HHs

Nielsen TV Ratings Data: ©2012 The Nielsen Company. All Rights Reserved.

  • Sicilian Papa

    The irony is Romney was right. The lib. media simply omitted the story and left the impression in people minds that Romney was unfit for duty.

  • Sicilian Papa

    We are not licked yet. The debates are a chance for Repub. to get to talk to the people without the media filter. We have to win big in the debates because we will never get a fair shake from the lib. media. We don’t have Reagan to fight through the media filter. Lots of ads and the debates are our best chance. The media is a nice poodle to own.

  • Ratboy

    @ Sicilian Papa
    Posted August 1, 2012 at 9:01 AM
    The irony is Romney was right. The lib. media simply omitted the story and left the impression in people minds that Romney was unfit for duty.

    Hey Fettuchini Father! Here is another part of the problem. there is a huge % of the voters that dont have a clue about what is going on so as they sit and watch Jersey Shore or some other mindless show, here comes an ad for Obumbles. Then comes an ad for romney and it is a natural reaction to “trust” the sitting president over the “other guy”. It should be mandatory that ot vote you need a brain! But seriously, Bernie Goldberg says (and he gets extreme with his stance) “If you dont know what the capitol of your own state is, DONT VOTE!” “If you dont know the capital of the United States, DONT VOTE!” “If you dont know the name of any of your senators, DONT VOTE! STAY HOME, WATCH STAR TREK AGAIN!”

  • Sicilian Papa



    Absolutely, the number of idiots out there is growing every year. You post good things on the site that would help our side if reported by the cockroaches in lib. media. I believe Scareface is on tonight. “Say hello to my little friend lib. media.”

  • Letmethink

    I agree Doug Z. This would be a great time for CNN to go conservative. I don’t think that will happen since they are an international network and who knows what group has control of them.

  • Letmethink

    I agree with Goldberg–

  • Ratboy

    But the LEFT will tell us all “It is getting better!” Obamas’ plan is working!!!!
    GM sales lag industry, fall 6 percent in July

    DETROIT (AP) — General Motors says its U.S. sales fell more than 6 percent last month as a money-back guarantee offer failed to attract many buyers.

    The company blamed much of the drop from a year ago on reduced sales to rental car companies. But retail sales to individual buyers fell 3 percent.

    GM’s sales continued to lag growth in the overall market. Analysts expected total U.S. sales to be up 11 percent over the same month last year.

    Sales of the Chevrolet Cruze compact fell more than 39 percent. It was the top-selling compact in July of last year.

    Last month GM warned that rental car sales would be down in July because sales came early this year.

    GM began offering a money-back guarantee to buyers on July 10.

  • Sicilian Papa

    The Government had to buy new cars over the last couple of years and guess who they bought them from, you guessed it Obama Motors. Those are one time sales that make the bottom line good temporarily.

  • Letmethink

    The Chick fil-A;s around here are overflowing. Across the street from one the Wendy’s has a sign that says “Today, we recommend Chick fil-A.

  • Letmethink

    Chick fil;A’s + Chick fil A’s

  • Ratboy

    @ Letmethink
    Posted August 1, 2012 at 10:47 AM
    The Chick fil-A;s around here are overflowing. Across the street from one the Wendy’s has a sign that says “Today, we recommend Chick fil-A.

    WELL!!! Now i have to eat at Wendy’s Too!! :)

  • DB

    Went to a Chik-fil-A today for lunch. The drive thru was around the bldg twice and out into the mall parking lot and I could not see the end. Inside was packed and the line out the door. Typical of this company they had employees going car to car getting orders and giving totals. The line never stopped moving and the employees were smiling the whole time even though it was hot. Restores my faith somewhat in the American people. Rush reported alot of Chick-fil-A’s ran out of breakfast food by 9:00 and went to serving lunch early.

    Sicilian Papa, don’t get to enamored with the latest polls showing Obama leading in swing states. One of the questions asked was “Did you vote for Obama in the last election?”. According to the responses they came up with more votes for Obama in the 2008 election than he actually got. Think they over sampled Dems again??

    I agree with Rat, may have to give Wendy’s a shout out too. I believe Dave Thomas had similar beliefs to Dan Cathy’s.

  • Letmethink

    In Arlington TX just heard there are so many people at on Chick fo; A that the police are there directing traffic.
    Yes, I will give Wendy’s my business also.

  • lbsles

    Wednesday, August 01, 2012

    The Rasmussen Reports daily Presidential Tracking Poll for Wednesday shows Mitt Romney attracting 47% of the vote, while President Obama earns support from 44%. Four percent (4%) prefer some other candidate, and five percent (5%) are undecided.

    Most voters under 40 prefer Obama while most over 40 support Romney. The gender gap is alive and well. Obama does about 14 points better among women than men. Among white voters, Romney leads 56% to 35%. Obama has an overwhelming lead among black voters and leads by a two-to-one margin among other minority voters. All of these dynamics are similar to Election 2008.

    In Missouri, Romney leads by six. The state is rated Leans Romney in the Rasmussen Reports Electoral College Projections. The projections show that Obama is likely to win states with 201 Electoral College Votes while Romney is likely to win in states with 170. Thirteen states with 167 Electoral College Votes are either Toss-Ups or Leaners.

    Confidence in the labor market has fallen to the lowest level of 2012. Twenty percent (20%) of workers report their employers are hiring while 22% report layoffs. These are the weakest hiring expectations in nine months.

    However, 68% believe there are too many laws in the United States. Half (50%) say there are too many people in jail for minor, non-violent crimes. On the balance between individual freedom and government power, 66% believe that there is too much government power and too little individual freedom. Just eight percent (8%) believe the opposite to be true.

    Forty-six percent (46%) say Election 2012 offers a choice between the lesser of two evils. Republicans and unaffiliated voters are more likely than Democrats to see the choice in such a negative way.

    A president’s Job Approval rating is one of the best indicators for assessing his chances of reelection. Typically, the president’s Job Approval rating on Election Day will be close to the share of the vote he receives. Currently, 47% of voters say they at least somewhat approve of the president’s job performance. Fifty-two percent (52%) at least somewhat disapprove (see trends).

    Republicans hold a three-point advantage on the Generic Congressional Ballot. This lead is a bit smaller than the Republicans enjoyed in 2010.

    Just 14% believe that today’s children will be better off than their parents. That’s the lowest level of optimism ever measured.

    In his weekly newspaper column, Scott Rasmussen concludes that for Obama to win, “he will need to improve his own job approval rating between now and Election Day. For that to happen, perceptions of the economy will have to reverse their current downward trend.” If you’d like Scott to speak to your organization, meeting, or conference, please contact Premiere Speakers.

    The Rasmussen Reports Senate Balance of Power ratings suggest that the Republicans are likely to end up with 48 Senate seats while the Democrats are likely to have 47. Five races are pure Toss-Ups.

    Intensity of support or opposition can have an impact on campaigns. Currently, 26% of the nation’s voters Strongly Approve of the way Obama is performing as president. Forty-three percent (43%) Strongly Disapprove, giving him a Presidential Approval Index rating of -17 (see trends).

  • DB

    One more thing–Ted Cruz served Chick-fil-a at his victory party!! You know who Ted Cruz is don’t you suiko, he is the tea party candidate that just won the Republican primary.

    Suiko, you still mocking the Chick-fil-A appreciation day??

  • lbsles

    RCP Average……….. 7/9. – 7/31…… — — 47 45 Obama +2.0

    Rasmussen Tracking…. 7/29 – 7/31 1500 LV 3.0 44 47 Romney +3
    Gallup Tracking……. 7/24 – 7/31 3050 RV 2.0 47 45 Obama +2
    Democracy Corps (D)….7/21 – 7/25 700. LV 3.7 50 46 Obama +4
    NBC News/Wall St. Jrnl 7/18 – 7/22 1000 RV 3.1 49 43 Obama +6
    FOX News………….. 7/15 – 7/17 901. RV 3.0 45 41 Obama +4
    CBS News/NY Times….. 7/11 – 7/16 942. RV 3.0 46 47 Romney +1
    NPR………………. 7/.9 – 7/12 1000 LV 3.1 47 45 Obama +2
    McClatchy/Marist…… 7/.9 – 7/11 849. RV 3.5 48 46 Obama +2

  • Ratboy

    @ DB
    Posted August 1, 2012 at 11:24 AM
    One more thing–Ted Cruz served Chick-fil-a at his victory party!! You know who Ted Cruz is don’t you suiko, he is the tea party candidate that just won the Republican primary.

    this is what Suili cam back with last night after I posted that the te party candidate won. (but he dont correct nobody) :lol: :lol: :lol:

    Posted July 31, 2012 at 7:33 PM
    Tea party candidate wins senate primary runoff in Texas!

    Tea Party backed……he’s a Republican.

  • lbsles

    Obama Touts Success of European-owned Chrysler as Proof the Auto Bailout Worked.

    Fiat Built That

    The only success from the auto bailouts was union members kept their jobs (thanks to Obama’s meddling). Obama fails to mention the $23.6 billion the taxpayers lost, nor does he mention the fact that Fiat is now the majority owner of Chrysler.

    President Barack Obama is championing the profits of a European-owned carmaker as proof the auto bailout worked.

    “Chrysler continued its comeback last quarter by posting $436 million in profits,” Team Obama tweeted out with the hashtag, ?#MadeInAmerica, on Monday.

    The campaign did not mention that Fiat, an Italian car company, bought a controlling stake in Chrysler from the U.S. Treasury in 2011.

    American taxpayers provided Chrysler a $12.5 billion bailout in 2009 to save the company, $3 billion of which will never be paid back, according to the latest Inspector General Report.

    Those losses have doubled since March, when Team Obama released a campaign video championing the bailout as a “success” despite the $1.3 billion Chrysler failed to pay back at that time.


  • Ratboy

    Ya CANT MAKE THIS SH#$ UP!!!!!!!!

    Government Motors Spends $600M on UK Soccer Promo

    Bailed-out automaker begins global marketing campaign as U.S. military sponsorships are cut

    General Motors plans to shell out as much as $600 million to sponsor a European soccer team despite owing $27 billion to American taxpayers.

    GM’s Chevrolet logo will appear front and center on the jerseys of soccer powerhouse Manchester United, as part of one of the largest sponsorship deals in U.S. history. GM will pay $60 million per year for the logo—nearly double the $31 million European insurance company Aon paid—despite plummeting sales and massive liabilities.

  • lbsles

    Fast and Furious report: Gunwalking Idea Came from Top Holder Deputies in 2009
    The scandal continues to unravel and Holder continues to deny his knowledge/participation in the gun trafficking scheme.

    A new congressional report explores how gunwalking, as it occurred in Operation Fast and Furious, appears to have had its “genesis” in the offices of Attorney General Eric Holder’s top deputies.

    The report also lays blame for Fast and Furious at the feet of five senior Bureau of Alcohol, Tobacco, Firearms and Explosives (ATF) officials.

    The report finds that Assistant Attorney General Lanny Breuer, who leads the Department of Justice’s Criminal Division, told Holder about the Firearms Trafficking Working Group (FTWG) in an Aug. 19, 2009, memo of recommendation.


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