TV Ratings Tuesday: XXX Olympics Coverage Dominates; ‘NY Med’ Falls to Series Low



Scoreboard NBC UNI CBS FOX ABC CW
Adults 18-49: Rating/Share 12.2/33 1.4/4 1.0/3 0.9/3 0.6/2 0.2/1
Adults 18-34: Rating/Share 9.9/31 1.4/4 0.5/1 0.9/3 0.4/1 0.2/1
Total Viewers (million) 37.486 3.490 5.442 2.251 2.561 0.666

NBC was the number one network in adults 18-49 and in total viewers.

On NBC,  night four of the XXX Olympic Games  earned a 12.2 adults 18-49 rating from 8PM-11PM.  This is down 2%  in adults 18-49 from The Beijing Night 4. However, the entire event through five nights is up 6% in adults 18-49 and up 13% in total viewers from 2008.The final numbers, released this afternoon,  will include the 11PM-midnight hour.

On ABC, NY Med garnered a fell to a series-low 0.6 after last week’s 1.1.

On the CW, The LA Complex was even with last week’s 0.2.

 

Broadcast primetime ratings for Tuesday, July 31, 2012:

Time Net Show 18-49 Rating 18-49 Share Viewers Live+SD (million)
8:00PM NBC 2012 Summer Olympics (8-11 PM) 12.2 33 37.486
FOX MasterChef -R 1.0 3 2.330
CBS NCIS -R 1.0 3 6.781
ABC The Middle -R 0.7 2 2.828
CW Hart of Dixie -R 0.2 1 0.781
tvbythenumbers.com
8:30PM ABC Last Man Standing-R 0.5 2 2.205
9:00PM CBS NCIS: Los Angeles -R 1.0 2 5.192
FOX MasterChef -R 0.9 2 2.172
ABC Wipeout -R 0.7 2 2.366
CW The LA Complex 0.2 0 0.550
tvbythenumbers.com
10:00PM CBS Person of Interest -R 0.9 2 4.352
ABC NY Med 0.6 1 2.799

NOTE: All national ratings are “live plus same day” from Nielsen Media Research unless otherwise indicated.

Nielsen TV Ratings: ©2012 The Nielsen Company. All Rights Reserved.

You can see TV ratings from other recent Overnight ratings reports here.

Definitions:

Fast Affiliate Ratings: These first national ratings, including demographics, are available at approximately 11 AM (ET) the day after telecast, and are released to subscribing customers daily. These data, from the National People Meter sample, are strictly time-period information, based on the normal broadcast network feed, and include all programming on the affiliated stations, sometimes including network programming, sometimes not. The figures may include stations that did not air the entire network feed, as well as local news breaks or cutaways for local coverage or other programming. Fast Affiliate ratings are not as useful for live programs and are likely to differ significantly from the final results, because the data reflect normal broadcast feed patterns. For example, with a World Series game, Fast Affiliate Ratings would include whatever aired from 8-11PM on affiliates in the Pacific Time Zone, following the live football game, but not game coverage that begins at 5PM PT. The same would be true of Presidential debates as well as live award shows and breaking news reports.

Rating: Estimated percentage of the universe of TV households (or other specified group) tuned to a program in the average minute. Ratings are expressed as a percent.

Share (of Audience): The percent of households (or persons) using television who are tuned to a specific program, station or network in a specific area at a specific time. (See also, Rating, which represents tuning or viewing as a percent of the entire population being measured.)

Time Shifted Viewing – Program ratings for national sources are produced in three streams of data – Live, Live+Same Day (Live+SD) and Live+7 Day. Time shifted figures account for incremental viewing that takes place with DVRs. Live+Same Day (Live+SD) include viewing during the same broadcast day as the original telecast, with a cut-off of 3:00AM local time when meters transmit daily viewing to Nielsen for processing. Live+7 Day ratings include incremental viewing that takes place during the 7 days following a telecast.

For more information see Numbers 101 and Numbers 102.

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