Cable News Ratings for Thursday, August 2, 2012

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August 3rd, 2012


Live + Same Day Cable News Daily Ratings for Thursday, August 2, 2012

P2+ (000s) 25-54 (000s) 35-64 (000s)
Total Day
FNC    1,118        255         497
CNN      263         74         104
MSNBC      481        171         206
CNBC      174         65           99
FBN        62         15           26
HLN      194         64         104
Primetime P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC    2,021        330         791
CNN      299         90         133
MSNBC      804        248         352
CNBC      199        109         127
FBN        59         16           23
HLN      288         80         127
Net Morning programs (6-9 AM) P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC FOX & Friends    1,091        294         564
CNN Early Start/Starting Point      148         65           77
MSNBC Morning Joe      383        129         200
CNBC Squawk Box      112         29           67
HLN Morning Express w/ Meade      267        109         185
Net 5PM P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC FIVE, THE    1,853        403         891
CNN SITUATION ROOM      448         94         124
MSNBC S OLY PM      767        322         335
CNBC S OLY PM      272         88         150
HLN EVENING EXPRESS      120         46           57
Net 6PM P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC SPECIAL RPT W/BRET BAIER    1,868        382         748
CNN SITUATION ROOM      392         53         115
MSNBC POLITICS NATION      717        181         242
CNBC S OLY PM      338        154         196
HLN EVENING EXPRESS      116         54           63
Net 7PM P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC THE FOX REPORT W/S.SMITH    1,552        328         649
CNN ERIN BURNETT OUTFRONT      375         71         112
MSNBC HARDBALL WITH C. MATTHEWS      831        192         309
CNBC S OLY PM      473        225         297
HLN JANE VELEZ-MITCHELL      266         59         153
Net 8PM P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC THE OREILLY FACTOR    2,683        470       1,049
CNN ANDERSON COOPER 360      366         90         162
MSNBC ED SHOW      758        196         301
CNBC CRIME INC: A DEADLY HIGH      247        138         150
HLN NANCY GRACE      307         74         145
Net 9PM P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC HANNITY    1,896        320         741
CNN PIERS MORGAN TONIGHT      308         81         124
MSNBC RACHEL MADDOW SHOW      846        285         386
CNBC CRIME INC: A DEADLY HIGH      190        131         127
HLN DR. DREW      270         68         114
Net 10PM P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC ON THE RECORD W/GRETA    1,466        201         578
CNN ANDERSON COOPER 360      224         99         112
MSNBC LAST WORD W/ L. ODONNELL      809        263         369
CNBC AMERICAN GREED      160         59         103
HLN NANCY GRACE      286         96         122
Net 11PM P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC THE OREILLY FACTOR      914        230         445
CNN ERIN BURNETT OUTFRONT      159         64           83
MSNBC ED SHOW      408        177         185
CNBC MAD MONEY      106         59           78
HLN SHOWBIZ TONIGHT      146         42           74

For other days cable news ratings click here.

P2+ = viewers over the age of 2

(25-54) = Adults 25-54 viewing

(35-64) = Adults 35-64 viewing

Prime Time = 8-11pm

LIVE+SD: The number that watched a program either while it was broadcast OR watched via DVR on the same day [through 3AM the next day] the program was broadcast. For more information see Numbers 101.

Scratch = when a show's audience fails to meet minimum Nielsen reporting levels. For more information go here.

Nielsen Cable Network Coverage Estimates (as of July, 2011)

CNN/HLN: 101.12 million HHs

CNBC: 98.62 million HHs

FNC: 99.15 million HHs

MSNBC: 95.72 million HHs

Fox Business: 58.15 million HHs

Nielsen TV Ratings Data: ©2012 The Nielsen Company. All Rights Reserved.

  • Ratboy

    Big day for the Five!!

  • twins fan

    here’s my imitation of tony
    laurence beat greta in the demo not bad.

  • Letmethink

    Wow–that is lowest Early Start/Starting Point has been in a very long time. How can CNN espouse that they are neutral when they cut our of Mitt’s press conference that was scheduled long before obama’s to go to obama’s press conference? Also now they say they know the source of the person who says Mitt hasn’t paid taxes in 10 years. Without naming them, they say they are very credible.

  • HRJ

    Can’t we all just get along?

    Based upon what I have seen and heard, President B.O. will be reelected. Mitt doesn’t and can’t relate to Mr. and Mrs. Everyday American. B.O. has a long trip ahead of himself. Republicans have done everything possible to trip up B.O. to make him look bad and unreliable. The American people are smart. They can see through all of the bull which is being put down.

  • REM

    The American people are smart. They can see through all of the bull wich is being put down by Reid, Pelosi and Obama.

  • Joe

    Obama is ahead for now but its way too early. The election doesn’t mean much until after Labor Day. The one thing we can all agree on is that even if Fox News always has the most viewers, that definitely doesn’t mean Romney is going to win. There are just more die-hard old conservative viewers who watch the news everyday than independents or liberals.

  • Tony

    Lawrence crushed Greta in the demo.

  • Faith3


    I’m wondering who will want a 68 year old to work for them? Not to say we can’t be good workers but my guess is those youngsters are going to look a whole heck of a lot better due to salary, and in some cases, more expensive benefits. That is why they are now trying to push those awful scripted programs! They can someday hire anyone who can read a script to “teach”. Experience will be more of an expense. Perhaps, something to hide on a resume. We can follow the old churn and burn model. Of course, I’m assuming there will be no more tenure.

  • Jeff

    The Righties are not too bright!!

    “gee, dont ya think when Mitt gave his tax records to McCain the fact he paid little or no taxes would of come out?”

    Well McCain after a good review choose an idiot from Alaska over Mitt! SERIOUSLY!

    Remember a person making 60k paid 29.9% in taxes the same year Mitt paid 13% in taxes on his Millions. DOUBLE!!

  • betty

    FOX AND FRIENDS needs to go to Prime Time because FOX & FRIENDS consistently
    beats the Losers on MessNBC….FOX & FRIENDS could replace Shep Smith because we don’t need to hear him tell us what Brett Baier has just told us.
    For a morning show to beat Prime Time shows is cool.

  • Ratboy

    @ Remember a person making 60k paid 29.9% in taxes the same year Mitt paid 13% in taxes on his Millions. DOUBLE!!


    I guess you will NEVER understand! (psssst the cap gains rate IS the same for repubs AND dems)

  • Ratboy

    Jeff, You should get a job over at MSNBC!

  • UpAndOver


    They had two years with full controll…

    Budget, No, Bush Tax cut, No….

    If obama is re-elected the US will implode !

  • Sunshine

    I always wonder why it is ok to be rich if your a democrat running for president?
    The Kennedy’s, John Kerry (Heinz heiress), John Edwards come to mind.

    I also wonder why it’s ok to donate to planned parenthood and state your pro obortion or to GLADD to fundraiser for gay marriage causes but it’s not Ok to donate to organizations that oppose those cause’s?
    So much HYPOCRISY!

  • Ratboy

    I bet you wont see this on MSNBC ooooor MediaMatters oooooor ThinkProgress :twisted: Obama has sunk to a new low!!!!!

    Report: Obama Campaign Sues To Restrict Military Voting

    President Barack Obama, along with many Democrats, likes to say that, while they may disagree with the GOP on many issues related to national security, they absolutely share their admiration and dedication to members of our armed forces. Obama, in particular, enjoys being seen visiting troops and having photos taken with members of our military. So, why is his campaign and the Democrat party suing to restrict their ability to vote in the upcoming election?

    On July 17th, the Obama for America Campaign, the Democratic National Committee and the Ohio Democratic Party filed suit in OH to strike down part of that state’s law governing voting by members of the military. Their suit said that part of the law is “arbitrary” with “no discernible rational basis.”

    Currently, Ohio allows the public to vote early in-person up until the Friday before the election. Members of the military are given three extra days to do so. While the Democrats may see this as “arbitrary” and having “no discernible rational basis,” I think it is entirely reasonable given the demands on servicemen and women’s time and their obligations to their sworn duty.

    The National Defense Committee reports:

    [f]or each of the last three years, the Department of Defense’s Federal Voting Assistance Program has reported to the President and the Congress that the number one reason for military voter disenfranchisement is inadequate time to successfully vote.

    I think its unconscionable that we as a nation wouldn’t make it as easy as possible for members of the military to vote. They arguably have more right to vote than the rest of us, since it is their service and sacrifice that ensures we have the right to vote in the first place.

    If anyone proposes legislation to combat voter fraud, Democrats will loudly scream that the proposal could “disenfranchise” some voter, somewhere. We must ensure, they argue, that voting is easy and accessible to every single voter. Every voter, that is, except the men and women of our military.

    Make no mistake, the Democrat lawsuit is intended to disenfranchise some unknown number of military voters. The judge should reject it with prejudice.

  • 1nancy2

    You know, Jim, I was not going to respond to you, but I must be in a good mood b/cause here goes:
    Jim? Have I ever called you an idiot?….No
    Jim? Did I ever call you a freaking idiot (do not need solid caps)….No, but I am going to start now…Yes you are…..
    Jim? I know you have a major thing for me and I can understand why because I don’t have the same thing for you: I only reserve those feelings for R.Boy, Jeff, Boss, Coffee, James,Suik,U.S., Gab…and others, just not you, Jim. Tut tut, Jim, now please don’t go into your room and sulk because Nancy does not find a guy who is mean, nasty, miserable and a name caller of any interest. Now, why would I want to associate with your type? No way, no how. I have the perfect solution: Jim..you need to ask Chrisee out. Lordy, you two are a match made in heaven and you will be her knight in shining armor..Even I was impressed with the way you came to her defense. What a guy…that Jim! Don’t be cheap and be sure to pull out all of the stops…Dinner and drinks, candle light and, and, and……

  • Suikostinger


    AHAHAHAHAHA You are funny. Maybe because what you posted is full of falsehoods and straight up lies? Look, just don’t get your news from Facebook and snopes.com stuff before you copy and paste things….



  • Suikostinger

    Another c/p from Ratboy that has been proven as half false or just completely false….care to try again….?

  • bman3304

    According to RCP Obama is ahead by only a slim margin – 3pts. This despite some of the polls leaning more towards Democrats by as much as 7%. No shocker that one of those pollers is NBC. Don’t believe the hype, Obama is not going to win re-election. The media is doing whatever they can to distract us away from the real issues, his failure. There is a reason Fox is the most watched News channel and voted the most trusted news source. With the exception of Hannity, they are pretty fair on all issues and report everything. Good and bad. Unlike the others who only report bad things for the GOP. Which Americans are tired of.

    Look no further than the support Chic-Fil-a received 2 days ago as proof Americans are growing tired of liberals and their tactics. Over 600K (rough estimate) came out on Wed to support FREE SPEECH. Tonight they are expecting 13K to rally against. The word is out and so are liberals. It’s 2010 all over again and this time we can oust Obama and this time we will.

  • Mark


    “I bet you wont see this on MSNBC ooooor MediaMatters oooooor ThinkProgress :twisted: Obama has sunk to a new low!!!!!”

    What you won’t see on Fox news is Obama is trying to get those rights for all voters

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