Cable News Ratings for Friday, August 3, 2012

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August 6th, 2012

Live + Same Day Cable News Daily Ratings for August 3, 2012


P2+ (000s) 25-54 (000s) 35-64 (000s)
Total Day
FNC         985            236            451
CNN         249             79             95
MSNBC         503            175            203
CNBC         180             60             94
FBN           46             10             19
HLN         189             91            119
Primetime P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC       1,448            280            594
CNN         297             94            128
MSNBC         626            208            270
CNBC         218             88            120
FBN           35               6             11
HLN         189             68            112
Net Morning programs (6-9 AM) P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC FOX & Friends       1,001            250            499
CNN Early Start/Starting Point         198             92             69
MSNBC Morning Joe         373            142            177
CNBC Squawk Box         128             41             77
HLN Morning Express w/ Meade         286            169            219
Net 5PM P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC FIVE, THE       1,530            301            669
CNN SITUATION ROOM         397             97             94
MSNBC S OLY PM       1,083            409            407
CNBC S OLY PM         282            113            142
HLN EVENING EXPRESS         120             18             49
Net 6PM P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC SPECIAL RPT W/BRET BAIER       1,618            344            683
CNN SITUATION ROOM         340            114            109
MSNBC POLITICS NATION         732            233            276
CNBC S OLY PM         519            187            244
HLN EVENING EXPRESS         117             26             48
Net 7PM P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC THE FOX REPORT W/S.SMITH       1,440            315            604
CNN ERIN BURNETT OUTFRONT         310             78            113
MSNBC HARDBALL WITH C. MATTHEWS         802            203            318
CNBC S OLY PM         388            175            224
HLN JANE VELEZ-MITCHELL         239             59            125
Net 8PM P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC THE OREILLY FACTOR       1,730            303            705
CNN ANDERSON COOPER SPCL RPT         282             77            137
MSNBC ED SHOW         705            206            289
CNBC COSTCO CRAZE, THE         294             86            171
HLN NANCY GRACE         244             66            134
Net 9PM P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC HANNITY SPECIAL       1,492            278            573
CNN PIERS MORGAN TONIGHT         327             91            139
MSNBC RACHEL MADDOW SHOW         840            261            350
CNBC APOCALYPSE 2012         168             80            102
HLN JANE VELEZ-MITCHELL         183             73            114
Net 10PM P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC FOX FILES, THE       1,111            259            501
CNN ANDERSON COOPER SPCL RPT         283            115            110
MSNBC MSNBC INVESTIGATES         331            155            172
CNBC AMERICAN GREED         191             98             88
HLN NANCY GRACE         139             65             89
Net 11PM P2+ (000s) 25-54 (000s) 35-64 (000s)
FNC THE OREILLY FACTOR         878            242            413
CNN ERIN BURNETT OUTFRONT         226            116            145
MSNBC MSNBC INVESTIGATES         351            130            125
CNBC MAD MONEY           97             59             65
HLN SHOWBIZ TONIGHT         172             94            113



For other days cable news ratings click here.-
Note: We post all the cable news ratings we get.

  • P2+ = viewers over the age of 2 (25-54) = Adults 25-54 viewing (35-64) = Adults 35-64 viewing

    Prime Time = 8-11pm

    LIVE+SD: The number that watched a program either while it was broadcast OR watched via DVR on the same day [through 3AM the next day] the program was broadcast. For more information see Numbers 101.

    Scratch = when a show's audience fails to meet minimum Nielsen reporting levels. For more information go here.

    Nielsen Cable Network Coverage Estimates (as of July, 2011)

    CNN/HLN: 101.12 million HHs

    CNBC: 98.62 million HHs

    FNC: 99.15 million HHs

    MSNBC: 95.72 million HHs

    Fox Business: 58.15 million HHs

    Nielsen TV Ratings Data: ©2012 The Nielsen Company. All Rights Reserved.

  • Bob Gourley

    Piers Morgan should hang them up. It seems like all of the old Larry King audience has gone to Rachel Maddow.

  • Ratboy

    OReilly at 11, with Juan Williams or all people did just as good as Rachel in her regular slot. I guess MSNBC is just happy with status quo! As long as they can say they are #2, ALL IS GOOD! :lol: Although in fairness to MSNBC, there wasnt much else on to cut into the Oreilly rerun.

  • Former CNN Fan

    Looks like most of CNN should hang it up. I know numbers are down due to Olympics but CNN has dropped considerably more than Fox or MSNBC. I guess people will leave the “brand” when you fill up primetime with the most smug, condescending, hubristic anchors ever to be put on cable news.

  • Sicilian Papa

    I watched the lib. media over the weekend. They did a good job of pushing the jobs number. They pushed the 172k and downplayed the 8.3% as more people looking for work in an improving economy.

    I saw Axelrods brother doing the news on CBS. I knew something was up because he was as giddy as a schoolgirl Sunday night.

    The numbers from Rasmussen confirm that the President got a bounce from the jobs number. The number was not great but the lib. media did their propaganda job well. A nice poodle to own.

    We have to keep fighting because if President Obama is re-elected there is no going back. We will drown in our own debt and liberalism will destroy the moral fabric of the Nation forever. If the left gets what they really want, that is a clear majority of judges on the Supreme Court they won’t have to win another election for decades. They can legislate from the bench. That is the only way liberalism can win in the long run.

  • Jose

    HLN destroys Morning Joe in the demo……..Even libtards must be sick of the Jew bashing they do on that show.

  • Coffee Steve

    Weather report from the location of the rover that just landed on Mars

    High 61

    Low -88

    Chance of Rain from now through forever 0%

    Chance of major dust storm 75%

    (Slow News Day today) :lol:

  • Suikostinger

    They found out who the shooter of the Sikh shooting is…..

  • twins fan

    @coffee steve
    what are the gas prices down there? they rose 22 cents up here to 3.85 a gallon.

  • Ratboy

    @ twins fan
    Posted August 6, 2012 at 3:05 PM
    @coffee steve
    what are the gas prices down there? they rose 22 cents up here to 3.85 a gallon.

    SW Mich $3.95 since last Thursday

  • Jim Bob

    Hi people. Im not old nuff to vote yet, but why is it that men in the republican party tend to be alpha males, and men in the democratic party tend to be feminine and act like you know, sissies?

  • twins fan

    thankyou gas was arond 3.49 all summer up here and in the last 2 weeks it has really spiked.they were saying that was going to fall below 3.00 by labor day.

  • Ratboy

    “they” did say WHICH Labor Day!! :lol: :lol:

  • Sicilian Papa


    The fake person that calls himself Jim Bob. I can’t figure out who you are trying to insult. Soutern white people or feminine liberal men?

    Who ever you are, you are not funny or clever. If you are going to post parady material it has to be ammusing. Your post was a dismal failure because it was not only humorless it had no informative value.

  • Ratboy

    The Morris analysis

    The Real Poll Numbers

    By Dick Morris on August 6, 2012

    The media is trying to create a sense of momentum and of inevitability about the Obama candidacy. One benighted Newsweek reporter even speculated about a possible Democratic landslide.

    On Friday, I saw the real numbers. These state-by-state polls, taken by an organization I trust (after forty years of polling) show the real story. The tally is based on more than 600 likely voter interviews in each swing state within the past eight days.

    The trend line is distinctly pro-Romney. Of the thirteen states studied, he improved or Obama slipped in nine states while the reverse happened in only four. To read the media, one would think that Romney had a terrible month. In fact, the exact reverse is true.

    Romney is currently leading in every state McCain carried plus: Indiana, New Hampshire, Wisconsin, Nevada, North Carolina, and Colorado. If he carries these states, he’ll have 228 electoral votes of the 270 he needs to win.

    To win the election, Romney would then have to carry Florida where he trails by two points, and either Virginia (behind by two) or Ohio where he’s down by only one.

    If he carries all three of these states and also wins all the others where Obama is now at 50% or less – Iowa, New Mexico, Michigan, Minnesota, Pennsylvania, and New Jersey — he will get 351 electoral votes, a landslide about equal to Obama’s 363 vote tally in 2008.

    The strong probability is that Romney does, in fact, carry Florida, Ohio, and Virginia and a share of the other states where Obama is below 50% of the vote.

    So don’t believe the garbage being put out by the media. The attempt to portray Romney as not catching on and as dropping in the polls is ludicrous. It is, at best, the product of incompetent polling and, at worst, the result of deliberate media bias. But Romney is winning and expanding his lead each week. That’s the real story

  • Sicilian Papa

    amussing and parody

    Hit the send button before I could edit.

  • Suikostinger

    I love it. When Obama is ahead, it’s because the media is lying and the polls are skewed. When Romney is leading it’s because, well, he’s AWESOME!!!!

  • john

    If Romney loses Rasmussen it’s over for him!

  • Suikostinger


    The media is trying to create a sense of momentum and of inevitability about the Obama candidacy. One benighted Newsweek reporter even speculated about a possible Democratic landslide.

    Funny, because that’s EXACTLY what Dick Morris said in May…..based on polls….he even has a video of him saying it!


    So he’s attacking a Newsweek reporter for doing the same exact thing he did only 3 months ago?

  • Sicilian Papa



    I here what you are saying but Morris can be overly optimistic. I will tell you don’t believe the swing State numbers they are scewed by biased polls. The lib. media pushes the narative that Obama is doing well when he isn’t. He is up by a small margin. It is up to Romney to sieze the reins. Tough because he is a little flat and lib. media makes sure the only coverage he gets is negative.

  • Sicilian Papa



    Romney has never been ahead. You will know when he is ahead if that happens. The liberal media will go into full attack mode. They will protect their Messiah at all costs to their reputation.

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