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TV Ratings Sunday: Olympics Closing Ceremony Ends NBC's London 2012 Coverage on a High Note, 'Secret Millionaire' and 'Extreme Makeover: Weight Loss Edition' Rebound

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Written By

August 13th, 2012

 

Scoreboard NBC FOX CBS ABC UNI
Adults 18-49: rating/Share 7.8/22 1.3/4 1.2/3 0.9/3 0.9/2
Adults 18-34: Rating/Share 5.9/19 1.6/5 0.7/2 0.7/2 0.8/3
Total Viewers (million) 26.920 2.806 4.711 3.468 2.426

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Note: Due to an overrun of  PGA coverage, CBS ratings will be subject to more than typical adjustments in the final ratings, which will be posted tomorrow.

NBC was number one in adults 18-49  and among total viewers.

UPDATED: The preview of Animal Practice that aired at 10:58 PM averaged  a 4.1 rating in adults 18-49 and 12.8 million viewers overall. Click here for more.

On NBC the closing ceremonies of the XXX Olympic Games, earned a 9.1 rating from 8:30-11PM,  up  32% from the Fast Nationals of the Closing Ceremonies four years ago in Beijing. Earlier in the night, the London Gold  special earned a 5.7 adults 18-49 rating.

On CBS, Big Brother was delayed due to a PGA programming overrun, but the remainder of an episode of 60 Minutes and the portion of Big Brother that aired at the 8PM hour earned a 1.9 rating, down from last week's  2.1 adults 18-49 rating. However, major adjustments are likely due to the overrun, so keep an eye out for the final ratings tomorrow for a more accurate number. Earlier in the night, the PGA overrun and 60 Minutes episode that aired at 7PM earned a 1.0 rating.

On ABC, Secret Millionaire earned a 1.0 rating, up from last week's series low 0.8 among adults 18-49.  At 9PM Extreme Makeover: Weight Loss Edition earned a 0.9 rating, up a tenth from last week's 0.8 adults 18-49 rating.

 

 

Broadcast primetime ratings for Sunday, August 12, 2012:

 

 

Time Net Show 18-49 Rating 18-49 Share Viewers Live+SD (million)
7:00 PM NBC London Gold (7-8:30PM) 5.7 18 20.839
CBS PGA Overrun/60 Minutes 1.0 4  5.977
ABC America's Funniest Home Videos -R 0.9 3   4.242
FOX American Dad -R 0.8 3  1.881
7:30 PM FOX Cleveland Show -R 1.0 3  2.095
8:00 PM CBS 60 Minutes/Big Brother 1.9 6  5.646
FOX The Simpsons -R 1.5 4  3.039
ABC Secret Millionaire 1.0 3  3.794
8:30PM NBC XXX Olympics Closing Ceremony (8:30-11PM) 9.1 23  30.569
FOX Cleveland Show -R 1.4 4  2.871
9:00PM FOX Family Guy -R 1.8 5  3.644
CBS Big Brother/Criminal Minds-R 1.0 3  3.565
ABC Extreme Makeover: Weight Loss Edition (9-11) 0.9 2  2.821
9:30 PM FOX American Dad -R 1.6 4  3.308
10:00PM CBS Criminal Minds -R /The Mentalist -R 0.7 2  3.658

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Nielsen TV Ratings: ©2012 The Nielsen Company. All Rights Reserved.

Definitions:

Fast Affiliate Ratings: These first national ratings, including demographics, are available at approximately 11 AM (ET) the day after telecast, and are released to subscribing customers daily. These data, from the National People Meter sample, are strictly time-period information, based on the normal broadcast network feed, and include all programming on the affiliated stations, sometimes including network programming, sometimes not. The figures may include stations that did not air the entire network feed, as well as local news breaks or cutaways for local coverage or other programming. Fast Affiliate ratings are not as useful for live programs and are likely to differ significantly from the final results, because the data reflect normal broadcast feed patterns. For example, with a World Series game, Fast Affiliate Ratings would include whatever aired from 8-11PM on affiliates in the Pacific Time Zone, following the live baseball game, but not game coverage that begins at 5PM PT. The same would be true of Presidential debates as well as live award shows and breaking news reports.

Rating: Estimated percentage of the universe of TV households (or other specified group) tuned to a program in the average minute. Ratings are expressed as a percent.

Share (of Audience): The percent of households (or persons) using television who are tuned to a specific program, station or network in a specific area at a specific time. (See also, Rating, which represents tuning or viewing as a percent of the entire population being measured.)

Time Shifted Viewing – Program ratings for national sources are produced in three streams of data – Live, Live+Same Day (Live+SD) and Live+7 Day. Time shifted figures account for incremental viewing that takes place with DVRs. Live+Same Day (Live+SD) include viewing during the same broadcast day as the original telecast, with a cut-off of 3:00AM local time when meters transmit daily viewing to Nielsen for processing. Live+7 Day ratings include incremental viewing that takes place during the 7 days following a telecast.

For more information see Numbers 101 and Numbers 102.

 
  • Jeff (Canada)

    Any numbers for Animal Practice?

  • Sergi

    What about ‘Animal Practice’ preview after the Games?

  • rob60990

    Total viewers would be appreciated. ;)

  • bob

    I completely forgot about Big Brother last night…Dang Olympics.

  • ABCDEF

    Wasn’t Animal Practice from 10:38?

  • Chris L

    @ABCDEF

    Nope. Plans changed.

  • rob60990

    It started at 10:58.

  • Jeff (Canada)

    FYI here in Canada it ran from 10:30 to 11 (with commercials).

  • http://tvbythenumbers.com Amanda Kondolojy

    @Jeff, @ Sergi, @ABCDEF

    Perhaps we’ll get something, if NBC puts out a press release. According to the data I have, it aired at 10:58PM, before the conclusion of the Closing Ceremonies, so it isn’t automatically included as part of the nightly data we received for the evening (well, save for the two minutes included as part of the 10-11PM hour). If we get anything though I’ll be sure to post it here.

  • Starspelly

    NO THE OLYMPICS ARE OVER! NO……………….

    NOTHING ON TV NOW!

  • a p garcia

    I think “Animal Practice” will do well for NBC. Since Joanne Garcia Switcher and Reba are BFF’s, I hope Reba makes a guest appearance. On another note there was Olympic Competation up to the closing ceromonies and NBC did not cover many of the events instead they showed a retropective. I think the best of the closing ceromonies were the parts shown at late nite, Too bad NBC decided not to show them in prime time b/c I feel the numbers would have been greater. I would have liked to see “Animal Practice” further delayed to show the entire closing ceromonies.

  • Jeff (Canada)

    Awesome, thanks Amanda!

    I wonder how well it did. I admit it was a little too quick with the dialog sometimes but I can see it getting better in the future.

  • I HATE ANIMAL PRACTICE

    I am going to miss the Olympics more than ever, they gave me a reason to actually pay attention to my television for hours and hours everyday.

    THAT STUPID MONKEY ON NBC!

  • jake

    DWTS pairings announced: Emmitt Smith and Cheryl Burke (season 3)
    Joey Fatone and Kym Johnson (season 4)
    Melissa Rycroft and Tony Dovolani (season 8)
    Bristol Palin and Mark Ballas (season 11)
    Kirstie Alley and Maksim Chmerkovskiy (pictured, season 12)

    Kelly Monaco (season 1) and Valentin Chmerkovskiy
    Drew Lachey (season 2) and Anna Trebunskaya
    Apolo Anton Ohno (season 4) and Karina Smirnoff
    Helio Castroneves (season 5) and Chelsie Hightower
    Gilles Marini (season 8) and Peta Murgatroyd
    Shawn Johnson (season 8) and Derek Hough
    Pamela Anderson (season 10) and Tristan MacManus

    13th contestant voted on abc.com to be announced at end of aug.

  • Dennis

    Guesses for Grimm??

    My hope at least is that the season average is higher then season 1.

    Tonight, maybe 6 million and 2.3 in the demo

  • Mon

    The funniest part of Animal Practice was the first 15 seconds and it wasn’t even a part of the story. I can’t believe NBC wasted the post-Olympics slot to this show.

  • Charlie Sheen

    I am going to miss the Olympics, this year’s edition was so good and the Closing Ceremonies was better than usual too as it was way better than their Opening Ceremony which was a mess to me. It felt like a big concert last night but I a m bit disappointed like most people were that a lot of acts got cut off. I don’t understand why NBC didn’t just buy out that 11pm hour to finish up and show Animal Practice on Wednesday behind Go On.

    Speaking of Animal Practice, what a weak show that is and its going to be their biggest flop more than likely. The bad press and attention its getting its not good for the show either.

  • Leon

    SPICE UP YOUR LIFE

    EVERY BODY EVERY GIRL

    SPICE UP YOUR LIFE!

  • Dennis

    @Leon The Spice Girls were actually pretty good! lol

    All looking great aswell

  • Oliver

    I find it strange Romney and Ryan did their first media interview on an episode of 60 Minutes which clashed with the Olympics. Surely waiting a week would have maximized their press exposure?

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