TV Ratings Sunday: Olympics Closing Ceremony Ends NBC's London 2012 Coverage on a High Note, 'Secret Millionaire' and 'Extreme Makeover: Weight Loss Edition' Rebound

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August 13th, 2012


Adults 18-49: Rating/Share 7.8/22 1.3/4 1.2/3 0.9/3 0.9/2
Adults 18-34: Rating/Share 5.9/19 1.6/5 0.7/2 0.7/2 0.8/3
Total Viewers (million) 26.920 2.806 4.711 3.468 2.426


Note: Due to an overrun of  PGA coverage, CBS ratings will be subject to more than typical adjustments in the final ratings, which will be posted tomorrow.

NBC was number one in adults 18-49  and among total viewers.

UPDATED: The preview of Animal Practice that aired at 10:58 PM averaged  a 4.1 rating in adults 18-49 and 12.8 million viewers overall. Click here for more.

On NBC the closing ceremonies of the XXX Olympic Games, earned a 9.1 rating from 8:30-11PM,  up  32% from the Fast Nationals of the Closing Ceremonies four years ago in Beijing. Earlier in the night, the London Gold  special earned a 5.7 adults 18-49 rating.

On CBS, Big Brother was delayed due to a PGA programming overrun, but the remainder of an episode of 60 Minutes and the portion of Big Brother that aired at the 8PM hour earned a 1.9 rating, down from last week's  2.1 adults 18-49 rating. However, major adjustments are likely due to the overrun, so keep an eye out for the final ratings tomorrow for a more accurate number. Earlier in the night, the PGA overrun and 60 Minutes episode that aired at 7PM earned a 1.0 rating.

On ABC, Secret Millionaire earned a 1.0 rating, up from last week's series low 0.8 among adults 18-49.  At 9PM Extreme Makeover: Weight Loss Edition earned a 0.9 rating, up a tenth from last week's 0.8 adults 18-49 rating.



Broadcast primetime ratings for Sunday, August 12, 2012:



Time Net Show 18-49 Rating 18-49 Share Viewers Live+SD (million)
7:00 PM NBC London Gold (7-8:30PM) 5.7 18 20.839
CBS PGA Overrun/60 Minutes 1.0 4  5.977
ABC America's Funniest Home Videos -R 0.9 3   4.242
FOX American Dad -R 0.8 3  1.881
7:30 PM FOX Cleveland Show -R 1.0 3  2.095
8:00 PM CBS 60 Minutes/Big Brother 1.9 6  5.646
FOX The Simpsons -R 1.5 4  3.039
ABC Secret Millionaire 1.0 3  3.794
8:30PM NBC XXX Olympics Closing Ceremony (8:30-11PM) 9.1 23  30.569
FOX Cleveland Show -R 1.4 4  2.871
9:00PM FOX Family Guy -R 1.8 5  3.644
CBS Big Brother/Criminal Minds-R 1.0 3  3.565
ABC Extreme Makeover: Weight Loss Edition (9-11) 0.9 2  2.821
9:30 PM FOX American Dad -R 1.6 4  3.308
10:00PM CBS Criminal Minds -R /The Mentalist -R 0.7 2  3.658

Nielsen TV Ratings: ©2012 The Nielsen Company. All Rights Reserved.


Fast Affiliate Ratings: These first national ratings, including demographics, are available at approximately 11 AM (ET) the day after telecast, and are released to subscribing customers daily. These data, from the National People Meter sample, are strictly time-period information, based on the normal broadcast network feed, and include all programming on the affiliated stations, sometimes including network programming, sometimes not. The figures may include stations that did not air the entire network feed, as well as local news breaks or cutaways for local coverage or other programming. Fast Affiliate ratings are not as useful for live programs and are likely to differ significantly from the final results, because the data reflect normal broadcast feed patterns. For example, with a World Series game, Fast Affiliate Ratings would include whatever aired from 8-11PM on affiliates in the Pacific Time Zone, following the live baseball game, but not game coverage that begins at 5PM PT. The same would be true of Presidential debates as well as live award shows and breaking news reports.

Rating: Estimated percentage of the universe of TV households (or other specified group) tuned to a program in the average minute. Ratings are expressed as a percent.

Share (of Audience): The percent of households (or persons) using television who are tuned to a specific program, station or network in a specific area at a specific time. (See also, Rating, which represents tuning or viewing as a percent of the entire population being measured.)

Time Shifted Viewing – Program ratings for national sources are produced in three streams of data – Live, Live+Same Day (Live+SD) and Live+7 Day. Time shifted figures account for incremental viewing that takes place with DVRs. Live+Same Day (Live+SD) include viewing during the same broadcast day as the original telecast, with a cut-off of 3:00AM local time when meters transmit daily viewing to Nielsen for processing. Live+7 Day ratings include incremental viewing that takes place during the 7 days following a telecast.

For more information see Numbers 101 and Numbers 102.

  • caller 911

    @ Carlos: You seriously are among the very few who enjoyed that show and was actually brave enough to admit that you not only watched it but liked it.

    Joanna Garcia didn’t make a good decision either she could’ve easily went back to Reba on Malibu County.

  • Dennis

    I think NBC will win tonight.

    Stars Earn Strips should do fairly well, and of Course Grimm should do at least 2.1

  • Joseph

    ESPN, with a pre-season NFL game, may be the most-watched network tonight (August 13th).

    In fact, except for prime-time NFL pre-season and regular-season telecasts, I would expect that Univision of all networks will be the most-watched broadcast network in both the 18-34’s and 18-49’s almost every night between now and the start of the Fall season in late September.

  • Nadine

    Congratulations to Rory McElroy, PGA champ.

  • Justin121

    So 11 mil and a 3.6 for Animal Practice?

    Uh, oh.

  • Book ‘Em Dano

    I am already missing the Olympics. I would’ve had it one of the cable stations or NBC right now but its back to bad soaps but at least Days of Our Lives had that big disaster thing this afternoon.

  • Book ‘Em Dano

    @ Justin121

    Animal Practice is done like they were saying before, how long will it take to get Whitney ready?

    @ Joseph

    You might be right, its the Raiders and Cowboys so this might be the first game some of the Olympic viewers will see this season.

  • rob60990

    3.6 for Animal Practice? lmao, so much for the huge promotional platform helping NBC. :D

  • Noname_Rex

    Shoulda premiered Grimm last night instead, done an encore tonight and then show the second episode of the new season at its normal time.

  • Tyron

    Any option would’ve been better than Animal Practice.

    Why not the next Full House Guys with Kids in that spot?

  • brutony

    NBC sucks moose cocks! They cut out Ray Davies of my second fav British Invasion band The Kinks singing my second fav Kinks song, Waterloo Sunset, and pushed my FAVORITE Brit Inv band The Who back to after midnight, which I almost missed, if not for just having the channel on! Kill NBC, die suckers!

  • Carlos

    @caller 911: HAHAHA. I really don’t understand why people haven’t liked the show. Common, what’s the difference between AP and 30 Rock, for example? Don’t kill me, but I found AP funnier than Tina Fey’s show. Do you know what is the critics saying about the show? At least the show should be critical acclamed.

    And Malibu County looks very awful. I’m happy for NOT seeing Joanna Garcia on that thing.

  • Networkman

    From the previews, I really wanted to like Animal Practice. But is was very bad. NBC has got a long season ahead of them. Not even the monkey could save the show. The leading actor is horrible. I would of prefer NBC gave exposure to Community by airing its season premiere after the closing of the Olympics. I am really not impressed with NBC’s new comedies. The closing ceremony was a bit weak for me this time. It was like a huge concert but it didn’t leave a lasting impression and any emotional impact on me whatsoever as did Beijing’s closing. I kept changing the channels. I even went back to check on Big Brother to see how the house was working out without Janelle.

  • Ultima

    And apparently NBC cut out The Who at the end of the closing ceremonies to show Animal Practice.

    The final ten minutes of the closing ceremony, consisting of The Who’s performance and a fireworks show, were shown after Animal Practice and the local news.

    You would think something like that would be shocking or frustrating, but at this point, it’s just par for the course for NBC.

    I find it strange Romney and Ryan did their first media interview on an episode of 60 Minutes which clashed with the Olympics. Surely waiting a week would have maximized their press exposure?

    The GOP convention starts in two weeks, so I don’t think waiting another week would have been an option. Also, it’s not like there won’t be endless coverage of the candidates over the next three months.

    And now starting tonite NBC gets crushed again. Hope you got your ad money to cover you until Winter Olympics, NBC.

    Are you under the assumption that NBC canceled Sunday Night Football and The Voice?

  • Ultima

    In fact, except for prime-time NFL pre-season and regular-season telecasts, I would expect that Univision of all networks will be the most-watched broadcast network in both the 18-34?s and 18-49?s almost every night between now and the start of the Fall season in late September.

    Your expectations are completely nonsensical garbage and you have no clue what you’re talking about.

    You seriously expect Univision will be able to outperform FOX’s Gordon Ramsay realities, CBS’s Thursday Big Brother/Big Bang combo, America’s Got Talent, The Voice and The X Factor?!

    Univisions Friday/Saturday numbers don’t get posted here, but for the other five nights of the week, I doubt Univision will be on top more than once the rest of the summer in Adults 18-49.

  • Oliver

    The GOP convention starts in two weeks, so I don’t think waiting another week would have been an option. Also, it’s not like there won’t be endless coverage of the candidates over the next three months.

    That can’t be the reason. Last election Sarah Palin was announced at VP candidate on August 29 (on John McCain’s birthday), and the RNC began on September 1.

    I think it’s a bizarre decision. They could have got blanket coverage had they waited another week. Yes, there’s 3 months left, but they should still take any opportunity to dominate the news cycle. It’s a lot more cost-effective than buying ads, that’s for sure.

  • Ralph Hahn

    I didn’t watch a single lick of the Olympics, but I still hate CBS for its sports overruns into the Sunday night programming.

  • Jennifer West

    Book “Em Dano – I think the NBC TV Sports Network is rerunning (oh excuse me, encoring) portions or most of the Olympics this week. Don’t know what times.

    I got so confused with NBC’s programming last night I gave up – and then when I switched back to them at 12:30AM EDT, The Who was on – totally confused. Could we not have had a supered line-up to the side of the screen so we knew what was going on? I would have watched, but not with the vet show cutting into the Closing ceremony – they lost me there – I thought the Olympics was over. Must have missed some annct.

  • Jennifer West

    Grimm – 4.7 million, 2+ with 1.9 in the demo.

  • Oliver

    NBC are keeping suspiciously quiet about Animal Practice. Looks like it bombed.

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